Defalco v. Vibram USA, Inc. , 809 F.3d 78 ( 2015 )


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  •           United States Court of Appeals
    For the First Circuit
    Nos. 15-1207
    15-1208
    VALERIE BEZDEK, individually and on
    behalf of all others similarly situated,
    Plaintiff, Appellee,
    v.
    VIBRAM USA, INC.; VIBRAM FIVEFINGERS, LLC,
    Defendants, Appellees,
    MADELINE MONTI CAIN; JUSTIN FERENCE; MICHAEL NARKIN,
    Interested Parties, Appellants.
    No. 15-1209
    BRIAN DEFALCO,
    Plaintiff, Appellee,
    v.
    VIBRAM USA, INC.; VIBRAM FIVEFINGERS, LLC,
    Defendants, Appellees,
    JUSTIN FERENCE,
    Interested Party, Appellant.
    APPEALS FROM THE UNITED STATES DISTRICT COURT
    FOR THE DISTRICT OF MASSACHUSETTS
    [Hon. Douglas P. Woodlock, U.S. District Judge]
    Before
    Torruella, Lynch, and Barron,
    Circuit Judges.
    Christopher T. Cain, with whom Scott & Cain, David Aisenberg,
    and Looney Cohen & Aisenberg LLP were on brief, for Cain and
    Ference.
    Christopher M. Morrison, with whom Dana Baiocco and Jones Day
    were on brief, for Vibram USA, Inc. and Vibram FiveFingers, LLC.
    Janine L. Pollack, with whom Wolf Haldenstein Adler Freeman
    & Herz LLP was on brief, for Bezdek and DeFalco.
    December 31, 2015
    LYNCH, Circuit Judge.           Objectors to a class action
    settlement bring this appeal from a district court order approving
    settlement and awarding attorneys' fees.              Bezdek v. Vibram USA
    Inc., 
    79 F. Supp. 3d 324
     (D. Mass. 2015).             The underlying action
    concerned allegedly deceptive advertising and marketing claims
    made about the health benefits of certain "barefoot" running shoes.
    The objectors argued both to the district court and to us that the
    class notice was misleading, positing a higher potential recovery
    than the actual recovery; that it was unfair for objectors to be
    required to provide proofs of purchase; that the injunctive relief
    in the settlement had no value; and that class counsel was paid
    too much.
    The district court carefully explained its reasons for
    rejecting the claims.         The district court did not abuse its
    discretion    in   deciding   that    the    settlement     terms   were   fair,
    adequate, and reasonable.          Nor did the district court abuse its
    discretion in awarding attorneys' fees.            We affirm.
    I.
    Three putative class action complaints filed in 2012
    alleged   that     Vibram   USA,   Inc.,     and   Vibram   FiveFingers,     LLC
    (together, "Vibram") engaged in deceptive marketing of FiveFingers
    "barefoot" footwear by making false claims about the footwear's
    health benefits.
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    The   first   complaint     was    filed   in   the   District   of
    Massachusetts by Valerie Bezdek on March 21, 2012.              On July 18,
    2012, Vibram moved to dismiss Bezdek's amended complaint for
    failure to state a claim. On February 20, 2013, the district court
    dismissed Bezdek's unjust enrichment claim but allowed the suit to
    proceed under various state consumer protection laws.               Bezdek v.
    Vibram USA Inc., No. 12-10513, 
    2013 WL 639145
     (D. Mass. Feb. 20,
    2013).
    The second complaint was filed in the Central District
    of California by Ali Safavi on July 9, 2012.         Safavi v. Vibram USA
    Inc., No. 12-cv-05900 (C.D. Cal. filed July 9, 2012). On September
    24,   2012,   the   Safavi   action    was    stayed      pending   a   class
    certification ruling in Bezdek.        Safavi is not a party to this
    appeal.   The parties have agreed that the Safavi action will be
    dismissed if this settlement is approved.
    The third complaint was filed in Illinois state court by
    Brian DeFalco on August 8, 2012, and removed to the Northern
    District of Illinois on September 11, 2012.          Notice of Removal at
    1–2, DeFalco v. Vibram USA, LLC, No. 12-cv-07238 (N.D. Ill. Sept.
    11, 2012).    DeFalco was subsequently transferred to the District
    of Massachusetts, where it was consolidated with Bezdek.
    Extensive written discovery ensued.              On December 12,
    2013, the parties reached a settlement agreement in principle.             At
    that time, the plaintiffs had not motioned for class certification
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    or identified experts on class issues, and neither party had taken
    depositions.
    On April 30, 2014, the parties submitted a proposed
    settlement agreement, followed shortly after by a joint amended
    proposed settlement agreement.    The proposed settlement agreement
    would establish a $3.75 million settlement fund to provide refunds
    to class members who submit claims.        Refunds would be paid on a
    pro rata basis, up to a maximum of $94 per pair of shoes, the
    average retail price.   The proposed settlement agreement suggested
    that "[b]ased on the experience of similar settlements of class
    actions, it is reasonable to expect that Class Members may receive
    payment in the range of $20.00 to $50.00 per pair."                   It is
    noteworthy that the language did not set a minimum floor for
    recovery.
    Refunds for up to two pairs of shoes could be obtained
    by submitting only a valid Claim Form.        Class members seeking a
    refund for more than two pairs of shoes would be required to submit
    a Claim Form plus proof of purchase.
    Administrative and notice costs, attorneys' fees, and
    incentive awards for the named plaintiffs would be paid out of the
    settlement fund.    Additionally, Vibram would promise to refrain
    from making representations of health benefits associated with
    FiveFingers footwear unless such statements could be supported by
    reliable    evidence.   Vibram   also    agreed   not   to   oppose   class
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    counsel's application for an award of attorneys' fees not exceeding
    twenty-five percent of the settlement fund.
    Any class member could object by submitting a written
    statement of objections and by providing a proof of purchase with
    the submission.
    On   May   12,    2014,    the     district    court    preliminarily
    approved the settlement. The district court also certified a class
    for   settlement   purposes     only,       approved     Bezdek   as   the   class
    representative and her counsel as lead class counsel, set a
    fairness hearing date, approved notice and claims procedures, set
    requirements and deadlines for exclusions and objections, and set
    deadlines for class counsel's application for attorneys' fees.
    Notice was distributed to the class in various ways,
    including direct notice by email and postal mail, publication in
    various media outlets, and maintenance of a website and toll-free
    telephone number to provide settlement-related information to
    class   members.       The    Class     Notice     (emailed       to   reasonably
    identifiable class members) stated that: "Based on experience from
    other similar settlements of class actions, it is reasonable to
    expect that Class Members may receive a payment in the range of
    $20.00 to $50.00 per pair."             The Postcard Notice (mailed to
    identified class members unreachable by email) and the Summary
    Settlement Notice (published in various media outlets) had similar
    language but also noted that recovery "could . . . decrease
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    depending    on   various    factors,      including   the    number    of   valid
    claims."     The proposed settlement agreement was also reported on
    by numerous news outlets and "went viral" on social media.
    Some 154,927 timely claims were filed, representing
    279,570 pairs of FiveFingers footwear.             Objections were filed by
    three individuals: Madeline Cain,1 Justin Ference, and Michael
    Narkin.     None of the three complied with the requirement in the
    proposed settlement agreement that a proof of purchase must be
    submitted with an objection to establish class membership.                   Only
    one of the three objectors, Ference, submitted a Claim Form.
    On October 29, 2014, the district court held a fairness
    hearing.     At the fairness hearing, class counsel informed the
    district court that while the Settlement Administrator was still
    working through the claims, it was expected that because of a
    "higher than expected claim rate," claimants would receive "around
    $9 per pair."       On November 12, 2014, class counsel informed the
    district court that the estimated refund was $8.44 per pair.
    On   January    16,   2015,    the   district    court    entered   a
    memorandum    and    order    granting      plaintiffs'      motion    for   final
    approval of the proposed settlement and motion for attorneys' fees
    and expenses.      The district court began by noting that "there are
    genuine questions as to the status of the objectors as class
    1       Cain is represented by her father, Christopher Cain.
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    members" but that it would "consider[] the merits of the objectors'
    assertions to the extent they raise questions [it] would ask
    independently in [its] own review of the proposed settlement."
    The district court found that notice was given to class members by
    the best means practicable under the circumstances; certified the
    settlement class; found the settlement to be fair, reasonable, and
    adequate; and awarded attorneys' fees and expenses to class counsel
    and incentive awards to the named plaintiffs.
    On January 21, 2015, the district court entered a final
    order approving the settlement and issued final judgment.                   Cain,
    Ference, and Narkin have appealed.2
    II.
    Under Federal Rule of Civil Procedure 23(e)(2), a class
    action settlement must be "fair, reasonable, and adequate."                     The
    case       law    offers   "laundry    lists      of   factors"    pertaining    to
    reasonableness, but "the ultimate decision by the judge involves
    balancing        the    advantages    and    disadvantages    of    the   proposed
    settlement as against the consequences of going to trial or other
    possible but perhaps unattainable variations on the proffered
    settlement."           Nat'l Ass'n of Chain Drug Stores v. New England
    Carpenters Health Benefits Fund, 
    582 F.3d 30
    , 44 (1st Cir. 2009).
    2  Only Cain's and Ference's appeals are before this panel
    because Narkin's appeal has already been dismissed with prejudice.
    Bezdek v. Vibram USA, Inc., No. 15-1219 (1st Cir. Sept. 22, 2015).
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    "If the parties negotiated at arm's length and conducted sufficient
    discovery, the district court must presume the settlement is
    reasonable."   In re Pharm. Indus. Average Wholesale Price Litig.,
    
    588 F.3d 24
    , 32-33 (1st Cir. 2009).
    We review the district court's approval or disapproval
    of a settlement for abuse of discretion.      Nat'l Ass'n of Chain
    Drug Stores, 
    582 F.3d at 45
    .    Under that standard, embedded legal
    issues are reviewed de novo and factual findings are reviewed for
    clear error.    
    Id.
       We review a district court's decision on
    attorneys' fees for abuse of discretion.   In re Volkswagen & Audi
    Warranty Extension Litig., 
    692 F.3d 4
    , 13 (1st Cir. 2012).
    While we agree with the district court that "there are
    genuine questions as to the status of the objectors as class
    members," we consider the merits of the objections and affirm
    notwithstanding those issues.
    A.   Class Notice Disparity Between Estimated and Actual Refund
    The objectors argue that the district court failed to
    properly consider the fact that class members will receive an
    actual payment that is significantly less than what was estimated
    at the time the settlement was preliminarily approved.   They argue
    that the settlement should not have received final approval where
    notices to the class estimated a refund of between $20 and $50 per
    pair of shoes, but it became known after the deadline to object
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    that the fund would actually only permit a payment of $8.44 per
    pair of shoes.
    It is true that the district court's opinion did not
    deal directly with the arguments that the notices projected a much
    higher settlement payment than the $8.44 which ensued, and that
    this was a misrepresentation that voided the settlement.                     But the
    district court's order indirectly dealt with these claims.
    Contrary    to    the     objectors'      claims,     there    was   no
    misrepresentation in the notices sent to class members.                            The
    Summary Settlement Notice and the Postcard Notice both contained
    explicit      language   that    recovery    could      "decrease    depending     on
    various factors, including the number of valid claims."                     Although
    the   Class    Notice    did    not   contain    such    language,    it     did   not
    misrepresent the situation. By stating that "[b]ased on experience
    from other similar settlements of class actions, it is reasonable
    to expect . . . $20.00 to $50.00 per pair," the Class Notice
    provided an estimated range of recovery but did not guarantee any
    amount of recovery.
    The district court found that a refund of $8.44 per pair
    of shoes, even if lower than originally estimated, was a fair
    settlement      amount   given    the    uncertainty      of   success      that   the
    plaintiffs faced at trial.              The district court found that the
    plaintiffs faced "two sizable hurdles as to injury and damages"
    and that even if the plaintiffs were able to prevail, it would
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    only be after extended litigation, the costs of which would
    decrease the net benefit of any damages award at trial.          There was
    no abuse of discretion in the district court's conclusion that a
    refund of $8.44 per pair, although modest, was a fair compromise
    that accounted for the risks faced by both parties if litigation
    had continued.
    The objectors also suggest that class counsel should
    have anticipated that the number of claims actually filed would be
    higher, thus reducing the recovery amount.          They argue that class
    counsel should have negotiated a minimum payment for class members
    at the outset, renegotiated the total settlement amount when a
    greater-than-expected number of claims were filed, or waived a
    portion of their attorneys' fees and paid out those extra funds to
    class members.    The objectors cite no legal authority to show that
    it was an abuse of discretion for the district court to approve
    the settlement in the absence of such countermeasures.            The fact
    that a better deal for class members is imaginable does not mean
    that such a deal would have been attainable in these negotiations,
    or that the deal that was actually obtained is not within the range
    of reasonable outcomes. The district court's conclusion that $8.44
    per pair was fair and reasonable was not an abuse of discretion.
    B.   Proof of Purchase Requirement for Filing an Objection
    The    objectors   take    issue   with   the   requirement   that
    objectors file proofs of purchase, even though proof of purchase
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    is not required of a class member filing a Claim Form for up to
    two pairs of shoes. They argue that the higher standard is imposed
    on objectors as a punitive measure intended to dissuade class
    members from objecting.
    The ultimate question for the district court was whether
    the settlement was fair, reasonable, and adequate.   The imposition
    of a harsher requirement on objectors than on claimants could bear
    on the fairness analysis by tipping a court off to the possibility
    of collusion or bad faith.   But if the fairness of the settlement
    ultimately stands up to scrutiny, then the imposition of disparate
    requirements on objectors does not provide an independent basis
    for invalidating the settlement.       That is the case here.   The
    district court carefully scrutinized the refunds provided to class
    members under the settlement and concluded that the settlement was
    fair, and it did not abuse its discretion in doing so.3
    3    Although the fact that a disparate requirement was
    imposed on objectors does not change the result in this case, we
    do not rule out the possibility that it could ever be relevant in
    some other respect.
    Because parties to a settlement have a shared incentive
    to impose burdensome requirements on objectors and smooth the way
    to approval of the settlement, district courts should be wary of
    possible efforts by settling parties to chill objections.       By
    monitoring class counsel and providing courts with crucial
    information on which to evaluate proposed settlements, meritorious
    objectors can be of immense help to a district court in evaluating
    the fairness of a settlement. See Redman v. RadioShack Corp., 
    768 F.3d 622
    , 629 (7th Cir. 2014). Of course, it is also important
    for district courts to screen out improper objections because
    objectors can, by holding up a settlement for the rest of the
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    C.   Injunctive Relief
    The objectors argue that the injunctive relief in the
    settlement is "illusory and amount[s] to no relief at all" because
    it obligates Vibram not to do things that Vibram is legally
    obligated not to do anyway.
    The district court directly considered and rejected this
    objection.      The settlement requires Vibram to discontinue its
    purportedly    false   advertising    campaign   unless    Vibram   obtains
    "competent and reliable scientific evidence to substantiate" such
    claims.   This is a meaningful concession given that the falsity of
    the advertising was the central disputed issue in the suit.             The
    district court did not abuse its discretion in concluding that
    injunctive relief against continuation of the allegedly false
    advertising    was   "a   valuable   contribution   to    this   settlement
    agreement."    The fact that changes in future Vibram marketing will
    not remedy past harm to consumers does not make such relief
    meaningless to those consumers.
    D.   Attorneys' Fees
    The objectors contest the award of attorneys' fees for
    a number of different reasons.
    class, essentially extort a settlement of even unmeritorious
    objections. See Newberg on Class Actions § 13:21 (5th ed.).
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    First, the objectors contest the clear-sailing term in
    the settlement agreement, in which Vibram agreed not to oppose
    attorneys' fees that do not exceed twenty-five percent of the
    settlement fund. They argue that class counsel must have bargained
    away something of value to the class in exchange for the provision
    and that as a result, class counsel engaged in self-dealing
    behavior.     However,    we   have   recognized    that   a    clear-sailing
    agreement is not per se unreasonable.              Weinberger v. Great N.
    Nekoosa Corp., 
    925 F.2d 518
    , 525 (1st Cir. 1991).              Rather, courts
    are directed to give extra scrutiny to such agreements.             
    Id.
    Recognizing   its    duty   to   undertake     such    heightened
    scrutiny, the district court reviewed the amount of fees under
    each of the two methods recognized in our circuit.                 See In re
    Thirteen Appeals Arising Out of San Juan Dupont Plaza Hotel Fire
    Litig., 
    56 F.3d 295
    , 305 (1st Cir. 1995) (describing two methods).
    Applying the percentage of the fund method, the district court
    found that twenty-five percent of the fund is consistent with what
    other district courts found to be reasonable.              See Latorraca v.
    Centennial Techs. Inc., 
    834 F. Supp. 2d 25
    , 27–28 (D. Mass. 2011).
    Applying the lodestar method, in which the number of hours expended
    is multiplied by a reasonable hourly rate for similarly situated
    attorneys, the district court found that the fees represented
    roughly sixty-eight percent of the lodestar.           The district court
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    did not abuse its discretion in concluding that, under either
    method of calculation, the attorneys' fee award was reasonable.
    The   objectors     argue   that    class    counsel's     fee   was
    nonetheless unreasonable given the amount of work they performed.
    They argue that the case never proceeded much past the pleading
    stage and that there was minimal briefing on dispositive motions,
    no   class    certification      proceedings,      few    substantive      motion
    hearings,    no    depositions,    and   no     summary   judgment    or   trial
    proceedings.         But   the     district      court,    after     requesting
    supplemental filings from parties in support of final approval of
    settlement, recognized that there was "extensive fact discovery,"
    "some significant motion practice," and an attempt at mediation.
    There was no abuse of discretion in the district court's award of
    attorneys' fees.
    III.
    We affirm.
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