Cameron v. Idearc Media Corp. , 685 F.3d 44 ( 2012 )


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  •           United States Court of Appeals
    For the First Circuit
    No. 11-2186
    PAUL J. CAMERON; PAUL T. FERRIS;
    PAUL M. GLEASON; KENNETH W. ROSENTHAL,
    Plaintiffs, Appellants,
    KEVIN O'KEEFE,
    Plaintiff.
    v.
    IDEARC MEDIA CORP.,
    Defendant, Appellee,
    LOCAL 1301 COMMUNICATIONS WORKERS OF AMERICA, AFL-CIO;
    GEORGE ALCOTT; ED RAAD; KIMBERLY DONAHUE;
    TODD SANISLOW; HEWITT ASSOCIATES, INC.,
    Defendants.
    APPEAL FROM THE UNITED STATES DISTRICT COURT
    FOR THE DISTRICT OF MASSACHUSETTS
    [Hon. Leo T. Sorokin, U.S. Magistrate Judge]
    Before
    Lynch, Chief Judge,
    Selya and Boudin, Circuit Judges.
    Francis G. Gleason, Jr. with whom Gleason & Gleason was on
    brief for appellants.
    Arthur G. Telegen with whom Jean M. Wilson and Seyfarth Shaw
    LLP were on brief for appellee.
    July 13, 2012
    BOUDIN, Circuit Judge.       Appellants Paul J. Cameron, Paul
    T. Ferris, Paul M. Gleason, and Kenneth W. Rosenthal are former
    directory-advertising sales representatives in the Premise Sales
    unit of appellee Idearc Media Corporation ("Idearc").                 Each was
    discharged in July 2007.        Idearc says they were let go for poor
    performance;    the   employees    allege       that   the   terminations    were
    motivated by age discrimination and a desire to negate pension
    benefits, and they also advance a retaliation claim.               The district
    court rejected all of their claims.
    The lawsuit revolves around Idearc's Minimum Standards
    Plan ("MSP") included in its 2002 collective bargaining agreement
    (the "2002 CBA") with Local 1301 of the Communications Workers of
    America     ("the   Union").      The    2002    CBA's   terms    governed    the
    employment relationship between appellants and the company from
    June 2, 2002 to June 23, 2007.          After the 2002 CBA expired, no CBA
    was in effect until December 7, 2008, when Idearc and the Union
    agreed to a new collective bargaining agreement (the "2008 CBA").
    The 2002 CBA's MSP authorized Idearc to terminate under-
    performing employees as specified by the plan.                   Employees were
    divided into three "channels"--Premise Sales, Senior Telephone
    Sales, and Telephone Sales--which were subdivided into seven "peer
    groups."1      Employees   in   each     peer    group   were    ranked   within
    1
    The Premise Sales and Senior Telephone Sales channels were
    each divided into three peer groups that corresponded to geographic
    areas in New England. The Telephone Sales channel constituted one
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    six-month periods by "percent net gain"--which was calculated by
    comparing a salesperson's revenues against the revenue produced by
    his accounts in the previous year.               Until January 2005, the bottom
    30th percentile of each peer group in any semester "failed" that
    semester unless the employee met an alternative company-set net
    gain objective.        2002 CBA, art. 43.02.
    Idearc was permitted to terminate employees failing 4 out
    of 7 consecutive semesters--with the caveat that no more than 7.5
    percent of a peer group could be terminated in any given semester.
    2002 CBA, art. 43.03(d).             The CBA also provided for appeals of
    terminations under the MSP to a joint union/management Performance
    Plan Review Board.         Id. at art. 46.        In substance, the MSP aimed to
    cull those sales representatives who were weaker performers but
    only if they were regularly at the bottom of the tally and also
    below the company's net gain objective target.
    The    MSP   was    designed    to    identify   10-15    percent   of
    employees for termination per year.                The 2002 CBA required Idearc
    and the Union to revise the "failing" percentile (originally 30
    percent) in January 2005 and 2007--so as to better achieve the
    middle   of    the    10-15      percent   target     range--if   the   number    of
    employees qualified for termination fell outside the 10-15 percent
    range.    2002 CBA, art. 43.06.                  As of January 2005, only one
    employee had been terminated under the MSP. Idearc then raised the
    peer group.
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    "failing" figure to the 70th percentile and also lowered the
    alternative net gain objective target, making the latter figure
    much more important (but still subject to the 7.5 percent limit on
    terminations within a single peer group).2
    Appellants in this case each qualified for termination
    under the MSP after failing the first semester of 2007 (as well as
    the necessary number of prior semesters) and were terminated in
    July 2007.    Each plaintiff was over 40 years old at the time of
    termination, and each had between 18 and 28 years of service at
    Idearc.   Rosenthal and Gleason were about two years away from
    qualifying for service pensions that respectively vested after 20
    and 30 years of service; Ferris was about 4.5 years from his
    service pension; and Cameron was 7 years from his service pension
    and less than 2 years from his deferred vested pension.
    Appellants brought the present lawsuit against Idearc in
    December 2008. Without denying that they had failed under the MSP,
    they alleged that they were fired not because of the MSP but
    because of their age, in violation of the Age Discrimination in
    Employment Act ("ADEA"), 
    29 U.S.C. § 621
     et seq. (2006), and in
    order to deprive them of pension benefits, in violation of the
    2
    Quantitative analysis indicated that even raising the
    "failing" percentile from 30 to 100, making all employees subject
    to the net gain objective requirements, would not achieve the
    aimed-for 10-15 percent target range; but, with the revision, those
    employees regularly in the top 30 percent remained immune to
    discharge under the plan even if they failed the now lowered
    objective net gain figure.
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    Employee Retirement Income Security Act ("ERISA"), 
    29 U.S.C. § 1001
    et seq. (2006).         Appellants also allege Idearc later retaliated
    against them for filing this suit, also in violation of ERISA, 
    29 U.S.C. § 1140
    , by refusing to reinstate them as required by the
    2008 CBA.3
    On summary judgment, the district court assumed arguendo
    that appellants could establish a prima facie case for their
    discrimination      theories.      But,        Idearc   having   proffered   a
    performance-based explanation for the terminations, the court found
    that appellants had not provided evidence from which a reasonable
    jury could conclude that Idearc's reason was pretextual; neither
    was there sufficient evidence of retaliation for filing this suit.
    Accordingly, the court granted summary judgment to the defendants.
    In   the    alternative,    the    district   court   considered
    appellants' claims barred by section 301 of the LMRA, primarily
    because the court found that the discrimination claims, if they
    went forward, depended on interpreting the CBA (thus arguably being
    subject to the CBA's dispute resolution            provisions).    Cf. Lingle
    v. Norge Div. of Magic Chef, Inc., 
    486 U.S. 399
    , 407 n.7 (1988).
    3
    Appellants also brought state law claims against Idearc–for
    tortious interference with contract--that were grounded in alleged
    breaches of the CBA, and against the Union for breach of its duty
    of fair representation--what is known as a "hybrid" claim--under
    section 301 of the Labor Management Relations Act ("LMRA"), 
    29 U.S.C. § 185
    .        Other state law claims, including age
    discrimination, were also advanced. Only the federal ADEA, ERISA
    and retaliation claims are pressed on this appeal.
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    Because we affirm on the ground that appellants' claims failed to
    present   a   jury   issue   on     the     charges    of   discrimination    or
    retaliation, the question of LMRA preemption need not be pursued.
    The ADEA protects employees against, among other things,
    discriminatory discharge based on age.                
    29 U.S.C. § 623
    (a)(1).
    Absent direct evidence of discrimination--of which there is just
    about none here--ADEA claims are evaluated under the familiar
    burden-shifting standard of McDonnell Douglas Corp. v. Green, 
    411 U.S. 792
     (1973).     Vélez v. Thermo King de Puerto Rico, Inc., 
    585 F.3d 441
    , 447 n.2      (1st Cir. 2009).               A plaintiff must first
    establish a prima facie case, which is fairly easy to do, by
    showing
    --that he or she was at least 40 years old at
    the time of discharge;
    --that he or she was qualified for                      the
    position but was nevertheless fired; and
    --that the employer subsequently filled the position.
    
    Id. at 447
    .
    The   employer    must     then     produce      a   legitimate   non-
    discriminatory reason for termination; and, if this is done, the
    plaintiff bears the ultimate burden of proving, by a preponderance
    of the evidence, that the defendant's proffered reasons were a
    pretext for discrimination.          Vélez, 
    585 F.3d at 447-48
    .              This
    brings the plaintiff back to having to prove his or her case but
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    with the added, often critical, advantage to the employee of having
    pinned down the defendant's purported justification.
    Section 510 of ERISA prohibits inter alia discharge for
    the purpose of interfering with the attainment of rights under an
    employee benefit plan.          
    29 U.S.C. § 1140
    .        Again the McDonnell
    Douglas framework is used when direct evidence of discrimination is
    lacking.      Kouvchinov v. Parametric Tech. Corp., 
    537 F.3d 62
    , 67
    (1st   Cir.    2008).     A   plaintiff    must   establish    a   prima   facie
    case--that he was prospectively entitled to ERISA benefits, was
    qualified for his position, and was discharged "under circumstances
    that give rise to an inference of discrimination."                   Lehman v.
    Prudential Ins. Co. of Am., 
    74 F.3d 323
    , 330 (1st Cir. 1996).
    On summary judgment, the district court assumed without
    deciding that the appellants could establish a prima facie case of
    age    discrimination     and   interference      with   prospective   pension
    rights; but,      given   Idearc's   performance-based        explanation   for
    termination, the court found that appellants had not provided
    evidence from which a reasonable jury could conclude Idearc's
    reason for the discharges--poor performance under the MSP--was
    pretextual and that age or pension related concerns were the actual
    reason for the discharges.
    Whatever one thinks of eliminating weaker performing
    sales personnel in middle age or near to their pensions, poor
    performance in a job is a conventional business motive and not age
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    discrimination or purposeful interference under ERISA.   Appellants
    do not deny that they were subject to discharge under the MSP.
    Instead, they argue that the MSP's percentile figure was raised to
    the 70th percentile level without a mathematical basis in January
    2005 and left unchanged in January 2007, in alleged violation of
    the CBA, and that Idearc knew the revised MSP would capture too
    many employees for termination.
    Reducing the "safe harbor" from the top 70 percent of
    employees ranked by performance to the top 30 percent (which was
    the effect of the January 2005 change) was amply explained not by
    age discrimination but by experience showing that the earlier safe
    harbor was so large that it prevented the MSP from capturing all
    but a few employees--far from the aimed-for removal target.     In
    deposition testimony below, the Union conceded that Idearc acted
    with legal authority under the CBA in raising the MSP standards as
    it did.
    Appellants argue, relying in part on the views of their
    expert, that the company and Union both misunderstood what the CBA
    required to justify the new 70 percent figure; but this is beside
    the point: the question here is not the CBA's meaning but the
    appellants' need to show that Idearc had fired them because of
    their age or to target their pension rights; merely to show that
    the parties to the CBA misunderstood their own document would remit
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    appellants to their CBA-based claims which they have not sought to
    appeal.   See note 3, above.
    Indeed, Idearc attempted to terminate only 28 employees
    for performance-based reasons over the life of the MSP, out of
    about 300 employees in the bargaining unit. Among the 28 employees
    Idearc attempted to terminate under the MSP, 22 appealed and 8 were
    successful.       There was no significant difference between the
    average     age   of    employees   with    successful   and   unsuccessful
    appeals--at 51.375 and 47.33 years old, respectively--and the fact
    that employees with successful appeals were slightly older on
    average tends to negate, rather than support, an inference of
    discrimination.        The number of terminated employees does not come
    close to Idearc's original target of 10-15 percent, or about 30-45
    per year.
    In proffering these figures, Idearc did not count two
    employees, who were identified for termination and denied relief on
    appeal, but were kept on briefly to qualify for their service
    pensions after the Union alerted the company that these two were
    very close to vesting.       Adding these employees to the mix does not
    significantly     change    the   average   ages   already   discussed,   and
    Idearc's accommodation hardly supports the notion that Idearc was
    using the MSP to interfere with pension benefits.
    Appellants point out that among Idearc's three sales
    channels as of 2007, Premise Sales (in which appellants worked) had
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    the highest average age at 51.5 years old, highest average years of
    service, and the highest termination rate under the MSP; Senior
    Telephone Sales followed in average age, service, and terminations;
    Telephone Sales employees were the youngest at an average age of
    37.3 years old, the least experienced, and saw zero terminations
    under the MSP.
    As it happens, Idearc says that the Telephone Sales
    channel was informally exempted from the MSP by agreement with the
    Union, but that many young, inexperienced, provisional employees in
    the group were dismissed outside the procedures of the MSP in
    numbers that would have raised that group's discharge rate above
    all others.   Appellants say that proof of such an agreement is
    weak, but the whole dispute is beside the point.
    The sales representatives in each channel were performing
    their sales tasks in a different context than those in the other
    two channels; and appellants were being measured against members of
    their peer group within their distinct channel. The desire to keep
    the stronger and discharge the weaker performing members of a group
    is not the purposeful age discrimination condemned by the ADEA or
    interference with pension rights under ERISA.             Bennett v. Saint-
    Gobain   Corp.,   
    507 F.3d 23
    ,    31    (1st   Cir.   2007)   (requiring
    "discriminatory intent" for ADEA claims); Barbour v. Dynamics
    Research Corp., 
    63 F.3d 32
    , 38 (1st Cir. 1995), cert. denied, 516
    -10-
    U.S. 1113 (1996) (requiring "specific intent to interfere with the
    plaintiff's [ERISA] benefits").
    Appellants say their own adequate performance is shown by
    accolades they received, some within semesters they failed under
    the MSP, or not long before their final failing semester and
    termination.     But objective measures are used in part to avoid
    claims of discrimination; and crafting an MSP that better divides
    superior from inferior performance is a subject for collective
    bargaining, not a discrimination claim; that the MSP may have been
    an imperfect performance metric hardly shows that it was a mask for
    age discrimination or interference with pensions.
    Two pieces of evidence stressed by appellants deserve
    brief comment.      One is a statement made by a sales manager to
    plaintiff Rosenthal during a meeting in 2005 or 2006: "[T]hat's the
    problem with you old guys, you remember the way that it used to
    be."   Such a stray remark to one person, made on a subject that
    Rosenthal   could   not   recall,    can   hardly   serve   to   show   that
    discharges under an objective and negotiated merit plan were a
    pretext for age discrimination. Straughn v. Delta Air Lines, Inc.,
    
    250 F.3d 23
    , 36 (1st Cir. 2001).
    Appellants also stress that Idearc was concerned about
    pension costs and saved a substantial amount in pension benefits as
    to the 20 employees who were terminated under the MSP.                  But
    employers, if they remain in business, are always concerned with
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    costs--pensions quite as much as salaries or commissions.                        Nothing
    suggests that the termination of the four appellants here was based
    on anything except their poorer performance in sales efforts as
    measured by the MSP.
    Finally, appellants suggest that they were retaliated
    against for filing this lawsuit in the district court charging age
    discrimination         and    interference         with    ERISA     rights.     Such    a
    retaliatory purpose by Idearc could create liability under either
    of the two statutes.           
    29 U.S.C. § 1140
     (ERISA); 
    29 U.S.C. § 623
    (d)
    (ADEA).     Appellants         were    discharged         before     they    filed   their
    lawsuit; but their theory is that the retaliation lay in a refusal
    to reinstate based upon an alleged promise to do so reflected in
    the 2008 CBA.
    The alleged promise appears in a June 24, 2007 Letter
    Agreement included as an annex to the 2008 CBA ("the page 53
    letter").        The    page    53    letter,       on    its     face,   exempted   from
    termination sales representatives failing the MSP in the first
    semester    of   2007,       and     instead    moved      those    employees    into    a
    "performance improvement plan."                Idearc, say appellants, concealed
    the Letter and failed to reinstate them in retaliation for filing
    this suit on December 3, 2008--shortly before the 2008 CBA was
    adopted on December 7, 2008.
    However,         while    the   letter        taken    without   context    is
    arguably confusing, the evidence gathered in discovery confirms
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    Idearc's explanation that the page 53 letter was a proposal made in
    negotiating the 2008 CBA that was thereafter rejected by the Union.
    Then, after an impasse in negotiations in early December 2008, well
    after the preexisting CBA expired, Idearc implemented unilaterally
    the   new   performance   improvement      plan   but   applicable    only   to
    employees subject to discharge in the second semester of 2007, thus
    excluding persons such as the appellants.
    The page 53 letter is (as appellants say) included in the
    CBA as an annex but only because, according to Idearc and the
    uncontradicted     record       evidence,     the       Union's     bargaining
    representative requested that the letter be included for reference-
    -but never as a commitment by the company. In deposition testimony
    in the district court, the Union representative confirmed that the
    page 53 letter is a "moot document" and she "just wanted people to
    see what we had been talking about for 17 months."                 No contrary
    testimony was adduced by appellants.
    Appellants    say   that   the   tension     between    the   plain
    language of the page 53 letter and the bargaining representative's
    account at least raises a genuine issue of material fact for trial.
    But the relevance of a June 2007 letter annexed to a December 2008
    CBA without any explicit adoption of the former by the latter is
    hardly self-evident, and appellants have pointed to no evidence to
    rebut credible assertions by both parties to the CBA as to the
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    limited office of the letter.   The premise of the retaliation
    claims thus fails.
    Affirmed.
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