Ben Rich Trading Inc v. Vineland , 126 F.3d 155 ( 1997 )


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  •                                                                                                                            Opinions of the United
    1997 Decisions                                                                                                             States Court of Appeals
    for the Third Circuit
    9-15-1997
    Ben Rich Trading Inc v. Vineland
    Precedential or Non-Precedential:
    Docket
    95-5846
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    Recommended Citation
    "Ben Rich Trading Inc v. Vineland" (1997). 1997 Decisions. Paper 218.
    http://digitalcommons.law.villanova.edu/thirdcircuit_1997/218
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    Filed September 15, 1997
    UNITED STATES COURT OF APPEALS
    FOR THE THIRD CIRCUIT
    No. 95-5846
    BEN RICH TRADING, INC.; ALEXANDER TROMBETTA
    v.
    CITY OF VINELAND; JOSEPH E. ROMANO, MAYOR;
    MARK RUSKOSKI, President; MICHAEL I. PANTALIONE;
    GARY L. STANKER; LEA L. SHAPIRO; ROBERT G. RONE;
    JOHN ZAGARI; ANTHONY BRACALL; DAVID RICCI;
    STANLEY PANCO; ROBERT BLOUGH; PAUL TRIVELLINI;
    JOHN FUENTES; EDWIN BERGAMO, JR.
    CITY OF VINELAND,
    Appellant
    On Appeal From the United States District Court
    For the District of New Jersey
    (D.C. Civil Action No. 95-cv-04980)
    Argued July 23, 1997
    BEFORE: SLOVITER, Chief Judge
    and ROTH, Circuit Judges, and LUDWIG, District Judge*
    (Opinion Filed: September 15, 1997)
    _________________________________________________________________
    * Hon. Edmund V. Ludwig, United States District Court for the Eastern
    District of Pennsylvania, sitting by designation.
    Gerald T. Ford (Argued)
    Landman, Corsi, Ballaine & Ford
    Newark, N.J. 07102
    Attorney for Appellant
    F. Michael Daily, Jr. (Argued)
    Quinlan, Dunne & Daily
    Merchantville, N.J. 08109
    Attorney for Appellee
    OPINION OF THE COURT
    SLOVITER, Chief Judge.
    The City of Vineland appeals from a preliminary
    injunction issued by the district court which (1) enjoined
    the City from enforcing a municipal ordinance that
    restricted the hours of operation of sexually oriented
    businesses and (2) enjoined the City from enforcing a
    municipal ordinance that prohibited live entertainment in
    private "conversation booths" in adult bookstores. The City
    argues that the ordinances were supported by sufficient
    evidence of secondary effects to satisfy the intermediate
    level of scrutiny applicable to regulations of sexually
    oriented businesses under City of Renton v. Playtime
    Theatres, Inc., 
    475 U.S. 41
     (1986).
    I.
    A.
    FACTUAL AND PROCEDURAL BACKGROUND
    On April 26, 1995, appellee Ben Rich Trading, Inc.
    entered into a lease and purchase agreement for a two-
    story building with an adjacent 34-space parking lot with
    the intention of transforming it into an adult entertainment
    center. The premises front on a state highway and there are
    varied commercial businesses located in the area, including
    2
    a restaurant/bar next door and a WaWa 24-hour
    convenience store across the highway.
    The first floor of the building consisted of three large
    open areas and an office; the second floor was designed as
    a residential apartment with a separate outside entrance.
    Previously, the premises had been used as a "Teen
    Nightclub" and had been configured with a dancefloor,
    lounge area and a video arcade. According to Vineland's
    Zoning Ordinance, the premises are located in a "B-2,
    Highway Business Zone," which, at the time Ben Rich took
    possession, permitted uses such as adult book stores,
    indoor theaters, bars and taverns, amusement facilities
    including video arcades, steam baths, and drive-in theaters.
    On May 1, 1995, Ben Rich advised Robert Blough,
    Vineland's Zoning Officer, of its intention to use the
    premises to exhibit live and video entertainment, as well as
    for the sale of books, videos and novelties of "an adult
    nature." App. at 22. On May 3, 1995, Blough replied by
    letter that such an adult entertainment center constituted
    a permitted use under the City's zoning regulations but
    that Ben Rich would nevertheless have to acquire site plan
    approval because an adult entertainment center
    represented a "change in use." App. at 25. Thereafter, Ben
    Rich filed an application for site plan approval with the
    Planning Board of the City of Vineland. Upon review of this
    application, Blough reversed his earlier position and
    informed Ben Rich that the proposed live entertainment in
    a "conversation booth" setting, whereby a patron in a booth
    could observe a live performer through glass and could
    communicate with the dancer through a telephone hook-
    up, was not a permitted use. App. at 27.
    Blough also advised the City's Minor Site Plan and
    Subdivision Committee at the hearing on Ben Rich's
    application that live entertainment in conversation booths
    was not a permitted use and could not receive site plan
    approval. Ben Rich then withdrew its request for
    conversation booths in order to receive the Committee's
    approval for the site plan, which it secured, and on August
    15, 1995 it opened an adult book store with booths for the
    viewing of sexually explicit videos. Meanwhile, it appealed
    Blough's decision that the proposed conversation booths
    3
    were an impermissible use to the City's Zoning Board of
    Adjustment. Ben Rich requested that in the alternative it be
    granted a variance to allow its proposed live entertainment
    in conversation booths.
    The Zoning Board of Adjustment held a hearing on
    August 16, 1995, but then adjourned until September 20,
    1995 so that Board members could engage in additional
    investigation. On August 22, 1995, while the Zoning Board
    was adjourned, the Vineland City Council enacted the two
    ordinances at issue. Ordinance 95-55 limited the hours of
    operation for sexually oriented businesses, including adult
    bookstores, from 8:00 a.m. to 10:00 p.m., Mondays through
    Saturdays. App. at 39. Ordinance 95-56 prohibited live
    entertainment in private booths within adult bookstores by
    amending the "conditional uses" section of the zoning
    ordinance to provide:
    (1) Uses within the confines of the adult bookstore are
    restricted to the sale or rental of books, videos and
    novelties, and on-site rental for viewing of videos or
    movies.
    (2) Specifically prohibited within the confines of an
    adult bookstore is live entertainment through the use
    of individual or conversation booths which allow
    privacy between patrons and live entertainers; private
    use of booths, screens, enclosures or other devices
    which facilitate sexual activity by patrons.
    App. at 44.
    On September 20, 1995, the Zoning Board denied Ben
    Rich's appeal of the restriction on conversation booths as
    well as its application for a variance, expressly basing its
    decision on the passage of Ordinance 95-56. App. at 225-
    26.
    B.
    DISTRICT COURT PROCEEDINGS
    On September 26, 1995, Ben Rich filed a complaint in
    the District Court of New Jersey pursuant to 42 U.S.C.
    4
    SS 1983 and 1988, alleging that Vineland Ordinances 95-55
    and 95-56 violated its First Amendment right to exhibit and
    distribute sexually explicit materials. The district court
    granted a temporary restraining order on the operation of
    the hours ordinance and scheduled a preliminary
    injunction hearing.
    At the October 10, 1995 hearing the district court
    acknowledged that under City of Renton v. Playtime
    Theatres, 
    475 U.S. 41
     (1986), a municipality is entitled to
    regulate constitutionally protected but sexually explicit
    speech as long as the regulation is directed solely towards
    ameliorating the purported secondary effects of such
    speech and is not directed at its content. The district court
    also acknowledged that, under Renton, a municipality does
    not have to conduct studies of its own documenting the
    purported secondary effects that the city hopes to control,
    but it can rely on studies or evidence accumulated by other
    jurisdictions in order to demonstrate the content-neutrality
    of its regulatory approach. App. at 196. Nevertheless, the
    court concluded that the City of Vineland had failed to
    demonstrate how the hours ordinance would remedy any
    secondary effects from the adult theaters in the City itself.
    In colloquy at the hearing, the court stated:
    [The cases] require that there be an identifiable
    secondary effect that exists reasonably under the
    circumstances of this case in Vineland and not
    because maybe it exists someplace else. And again I,
    please, want you to understand, I'm not suggesting
    that you need a study under Renton, but I do think we
    have to in keeping with the Mitchell case look to the
    restriction and see if it's intended to reduce the
    undesirable secondary effect.
    App. at 196. The district court's reference to "the Mitchell
    case" was to this court's decision in Mitchell v. Comm'n on
    Adult Entertainment Establishments, 
    10 F.3d 123
     (3d Cir.
    1993), sustaining a Delaware statute that restricted the
    hours of operation of adult entertainment centers.
    At the same hearing, counsel for Vineland asked if the
    court also intended to address the legality of Ordinance 95-
    56 which prohibited live entertainment in conversation
    5
    booths. See App. at 201-02. The court chose not to address
    that issue at that hearing, but offered the parties five days
    to submit briefs on the constitutionality of Ordinance 95-
    56. However, the court made clear that it believed the
    essence of Ordinance 95-56 to be a complete prohibition on
    the exhibition of live entertainment in adult bookstores:
    But the ordinance does appear to read a complete
    prohibition, which seems to be inconsistent with
    Renton from the Mitchell case [sic] that wanted to
    narrowly tailor.... If I then have all the submissions, I'll
    certainly try to compose a response to what we've
    heard today.
    App. at 202. Neither party submitted any additional
    material.
    On October 31, 1995, the court entered an order
    enjoining the City from enforcing the Ordinances "to the
    extent that they prohibit plaintiffs from continuing the
    Monday through Saturday hours of operation of 9:30 A.M.
    to 1:30 A.M. consistent with [the] court's previous orders."
    App. at 209. The court also enjoined the City from enforcing
    Ordinance 95-56 "to the extent that it contains a complete
    prohibition on live entertainment through the use of
    individual or `conversational booths.' " App. at 210.
    However, the court gave the City defendants leave"to
    petition the court to amend this injunction at such time as
    they can demonstrate a link between a reasonable
    prohibition on the booths and the government's health
    interest in this situation." App. at 210. Regretfully, the
    court's order did not include any written or explicit oral
    findings of fact or conclusions of law, which would have
    been helpful in our review of the rationale for the order
    entered.
    On November 3, 1995, Ben Rich moved the court for an
    additional order permitting it to "proceed with the offering
    to the public of live entertainment in a `conversational
    booth' setting and enjoining the Defendants from
    preventing or interfering with same," app. at 212, on the
    ground that the sole basis for the decision of the Zoning
    Board was Ordinance 95-56, which the district court had
    now declared unconstitutional. At the hearing on Ben
    6
    Rich's motion, the City argued that Ben Rich should be
    required to return to the Zoning Board for a decision
    whether conversation booths were a permitted use as an
    Indoor Theater under its original zoning regulations,
    regardless of the unenforceability of Ordinance 95-56, as
    the Zoning Board had never addressed that issue.
    The district court believed that the Zoning Board could
    not constitutionally decline to classify Ben Rich's
    conversation booths as a permissible use as Indoor Theater
    in light of the classification of video presentations in similar
    booths as Indoor Theater. The court stated:
    But if it's an issue that eventually will lend itself to a
    constitutional interpretation, then I think many times
    the court should just try to make that interpretation. If
    it eventually is going to end up [in federal court],
    there's no sense of having the delay.
    . . .
    I would think that without the ordinance and with the
    constitutional principles in place, that there is nothing
    really to impede them to start moving forward.
    App. at 278, 280.
    The court reminded the City that it was free to amend its
    ordinance in order to put reasonable restrictions on
    conversation booths and conform with the requirements of
    Renton and Mitchell. See, e.g., app. at 279 ("But there is the
    opportunity for the City of Vineland to put sufficient
    contours around the utilization of those booths that would
    meet and justify the least restrictive manner of control that
    would be consistent with the first amendment speech and
    expressive conduct.").
    The court entered two supplemental orders on December
    1, 1995. The first refined the earlier order relating to the
    hours ordinance and stated that "Plaintiffs' allowed hours
    of operation shall be no different than those of other
    commercial businesses existing within the B-2 business
    zone." App. at 296. The second order permitted Ben Rich to
    "herewith proceed with the offering of live entertainment in
    a conversational booth setting as originally requested by
    them in a site plan submitted and duly filed with the
    7
    Planning Board of the City of Vineland," app. at 298, but
    contained the proviso that:
    [T]he rulings contained herein shall in no way affect
    the Defendants' rights to enact legislation which they
    deem appropriate in order to protect the public health
    and welfare from adverse secondary effects of an adult
    oriented business. Plaintiffs by proceeding under the
    terms of this Order do so at the peril of being subjected
    in the future to such appropriate and lawful
    regulations as the City of Vineland may enact and may
    apply to the Plaintiffs in accordance with
    Constitutional and State Law.
    App. at 298. The City appeals from the November 2, 1995
    preliminary injunction order and from the December 1
    orders.
    II.
    It is surprising that although the underlying orders on
    appeal are preliminary injunctions, neither party discusses
    the standard for a preliminary injunction nor is there any
    reference to that standard in the district court's orders or
    discussion. We have found no stipulation in the record by
    the parties that consolidated the preliminary injunction
    hearing with a trial on the merits, as permitted under Rule
    65(a)(2) of the Federal Rules of Civil Procedure, and we are
    not free to disregard the procedural posture in which the
    orders are presented on appeal. Thus, we review the district
    court's grant of a preliminary injunction to ascertain
    whether plaintiff made the necessary showing that it is
    likely to prevail on the merits, will suffer irreparable injury
    if injunctive relief is not granted, and that the injunction is
    generally in the public interest. See Bradley v. Pittsburgh
    Bd. Of Educ., 
    910 F.2d 1172
    , 1175 (3d Cir. 1990).
    III.
    Speech that is sexually explicit but not "obscene," either
    in the form of film, text, or live presentation, must be
    accorded First Amendment protection. See Schad v.
    Borough of Mount Ephraim, 
    452 U.S. 61
    , 65-66 (1981);
    8
    Phillips v. Borough of Keyport, 
    107 F.3d 164
    , 172 (3d Cir.
    1997) (en banc). Any regulation of such sexually explicit
    speech that is aimed primarily at suppressing the content
    of the speech is subject to strict scrutiny by the court and,
    unless justified by a compelling governmental interest, is
    presumptively unconstitutional. See Renton, 
    475 U.S. at 46
    .
    However, if a regulation's primary purpose is to ameliorate
    the socially adverse secondary effects of speech-related
    activity, the regulation is deemed content-neutral, and is
    accordingly measured by intermediate scrutiny, under the
    Court's traditional time, place, manner doctrine. See Turner
    Broadcasting System, Inc. v. F.C.C., 
    512 U.S. 622
    , 642
    (1994); Phillips, 
    107 F.3d at 171
    .
    Vineland's ordinances at issue are purportedly directed at
    curbing the secondary effects of Ben Rich's speech related
    activity. Time, place, manner regulations of protected
    speech are valid if:
    (1) they are justified without reference to the content of
    the regulated speech;
    (2) they are narrowly tailored to serve a significant or
    substantial government interest; and
    (3) they leave open ample alternative channels for
    communication.
    Mitchell, 
    10 F.3d at 130
    .
    A.
    THE CLOSING HOURS ORDINANCE
    Ordinance 95-55 provides:
    A sexually oriented business as defined by N.J.S.
    2C:33-12.1 2(a) and (b) including adult book stores
    may not be open for business before 8:00 a.m. or after
    10 p.m., Mondays through Saturdays or on any
    Sunday or legal holiday.
    App. at 65.
    "The principal inquiry in determining content neutrality,
    in speech cases generally and in time, place, manner cases
    9
    in particular, is whether the government has adopted a
    regulation of speech because of disagreement with the
    message it conveys." Ward v. Rock Against Racism, 
    491 U.S. 781
    , 791 (1989). Despite Ben Rich's protests, there
    was no evidence at the hearing that the City of Vineland
    specifically targeted Ben Rich's establishment or that "the
    predominate purpose for enacting the ordinances was to
    suppress constitutionally protected forms of expression."
    Brief of Appellee at 13. To the contrary, the City attempts
    to justify the regulation "without reference to the content of
    the regulated speech," Renton, 
    475 U.S. at 48
    , and its
    burden for proving such content neutrality is not heavy.
    According to the Court in Renton, if an ordinance does "not
    ban adult theaters altogether" but merely bans them from
    certain parts of the city, it is properly analyzed as a time,
    place, manner restriction. 
    Id. at 41
    .
    Nevertheless, under this framework the City must still
    have presented evidence of "incidental adverse social effect
    that provides the important governmental interest
    justifying" the content neutral regulation and must be able
    to "articulate and support its argument with a reasoned
    and substantial basis demonstrating the link between the
    regulation and the asserted governmental interest." Phillips,
    
    107 F.3d at 173
     (internal quotations omitted).
    Ben Rich contends that, far from justifying the content
    neutrality of the ordinance on a reasoned basis, Vineland
    produced no evidence that it considered secondary effects
    of adult establishments at the time it passed the
    ordinances. However, in our recent en banc decision in
    Phillips, which was decided after the district court entered
    the orders on appeal, we rejected the argument that a
    municipality's justification must be apparent "at the time of
    adoption," or "before taking [legislative] action." Phillips,
    
    107 F.3d at 178
    . Although we reiterated the requirement
    that a municipality "shoulder the burden of building an
    evidentiary record that would support a finding that . . .
    [governmental] interests would be jeopardized in the
    absence of an ordinance," 
    id. at 173
    , we also held that such
    a record could be established in the court after legislation
    is passed and challenged, 
    id. at 178
    .
    We stated that:
    10
    There is a significant difference between the
    requirement that there be a factual basis for a
    legislative judgment presented in court when that
    judgment is challenged and a requirement that such a
    factual basis have been submitted to the legislative
    body prior to the enactment of the legislative measure.
    We have always required the former; we have never
    required the latter.
    
    Id.
     Thus, in Phillips we refused to hold unconstitutional a
    borough's ordinance that zoned out the plaintiff 's adult
    bookstore despite the fact that the borough had not made
    a pre-enactment record before the legislature regarding
    secondary effects and presented no such evidence in the
    district court. Instead, we remanded the case to the district
    court in order to give the borough an opportunity to develop
    such evidence. See Phillips, 
    107 F.3d at 181
    .
    In this case, because Vineland did come forward as
    required by Phillips "with a required showing in the
    courtroom once the challenge [was] raised," 
    id. at 178
    , we
    examine whether its showing was adequate. In the district
    court, Vineland relied both on the evidence presented to the
    New Jersey legislature in connection with its consideration
    and subsequent passage of a state statute on July 5, 1995
    dealing with almost identical issues, and on the record
    presented in support of the Delaware statute that we
    upheld in Mitchell.
    It placed particular emphasis on the New Jersey record.
    Before enactment of the New Jersey statute, which
    authorized municipalities to restrict the hours of operation
    of adult oriented businesses and made it a crime to "own[ ]
    or operate[ ] a sexually oriented business which offers for
    public use booths, screens, enclosures, or other devices
    which facilitate sexual activity by patrons," see N.J.S.A. 2C:
    33-12.2, the New Jersey legislature had heard testimony
    from various witnesses who described how adult
    establishments contribute to crime and litter in
    surrounding areas and how private booths within these
    stores encourage people to have unprotected sex with
    anonymous partners and thereby facilitate the spread of
    sexually transmitted diseases, particularly AIDS. See app.
    at 79 (Testimony of John Tumulty, Chief of Legislative
    11
    Section of New Jersey Office of Legislative Services, to
    Senate Judiciary Committee); app. at 80-100 (Testimony
    and Exhibits by Debbie Crook, President of Atlantic County
    Branch of American Family Association of New Jersey, to
    Senate Judiciary Committee); app. at 110 (Testimony of
    Susan Grant, State Director of Concerned Women of
    America, to Assembly Judiciary Committee); app. at 116-19
    (Testimony of Larry Etzweiler, Deputy Attorney General of
    New Jersey, to Assembly Judiciary Committee).
    Testimony was presented to the relevant New Jersey
    legislative committees that a similar statute enacted by
    Delaware that prohibited operation of adult establishments
    before 10 a.m. and after 10 p.m., Mondays through
    Saturdays, and all day on Sundays and legal holidays, had
    been upheld against constitutional challenge by this court
    in Mitchell. Larry Etzweiler, New Jersey Deputy Attorney
    General, appeared before the Judiciary, Law and Public
    Safety Committee of the New Jersey State Assembly and
    told the members of that Committee that in their
    considerations of the pending bill they
    could deem the hours-of-operation restriction as
    advancing the goal of affording neighbors peace and
    quiet at least during part of the day, and of
    diminishing the "noise, excessive parking, and the
    presence of discarded sexually oriented material on
    residential lawns that adult entertainment
    establishments cause."
    App. at 118 (quoting Mitchell, 
    10 F.3d at 136
    ).
    In this case, Etzweiler filed an affidavit in the district
    court describing some of the evidence that had been
    presented to the New Jersey legislative committees, and he
    stated that the "Committee members understood that
    patrons are more likely to discard sexually oriented
    materials on residential lawns during the cover of night
    than during the openness of broad daylight." App. at 118.
    In Mitchell, we had found such a justification to be both
    content neutral and substantial. The studies and legislative
    record in support of the hours regulation for adult theaters
    that was presented in Mitchell and other courts, see, e.g.,
    Star Satellite v. City of Biloxi, 
    779 F.2d 1074
    , 1077-78 (5th
    12
    Cir. 1986), may have been more extensive than those
    provided by either Vineland or New Jersey, but we cannot
    hold that it was impermissible for Vineland to rely on the
    experiences, studies and conclusions of other jurisdictions
    about the secondary effects of adult theaters. See Renton,
    
    475 U.S. at 51-52
     ("The First Amendment does not require
    a city, before enacting such an ordinance, to conduct new
    studies or produce evidence independent of that already
    generated by other cities, so long as whatever evidence the
    city relies upon is reasonably believed to be relevant to the
    problem that the city addresses.")
    Notwithstanding the district court's acknowledgment that
    Vineland was entitled to rely on studies and experiences
    from other jurisdictions in justifying their time, place,
    manner regulation, the court apparently believed that
    Vineland was required to specify a "linkage" between its
    own experiences and those of the jurisdictions producing
    the studies upon which it intended to rely. App. at 171. The
    court noted that Vineland did not show, for example, that
    the adult bookstores were near residential areas susceptible
    to late-night litter or that there is a parking problem of the
    kind that may have existed in Delaware. However, the
    relevant cases do not impose a requirement that Vineland
    lay out in specific detail how its situation is sufficiently
    similar to Delaware's or New Jersey's in order to make their
    studies relevant.
    As Vineland is a municipality within New Jersey, the
    studies presented to the New Jersey legislature could
    "reasonably [be] believed to be relevant to the problem"
    Vineland was facing. See Phillips, 
    107 F.3d at 174
    . The
    same can be said of the relevance of the Delaware studies.
    The various jurisdictions are not so geographically distant
    nor demographically distinct as to suggest that they do not
    share comparable urban problems, and Ben Rich has not
    argued otherwise.
    The district court was also troubled by the apparent
    underinclusiveness of Vineland's ordinance, noting that
    notwithstanding Vineland's assertion that it needed the
    hours ordinance to limit parking and reduce the
    "discard[ing] [of] sexually oriented material on residential
    lawns," app. at 118, Vineland did not attempt to limit the
    13
    hours of the nearby WaWa and bar/restaurant or other
    stores selling adult magazines, which presumably also
    produce noise and parking problems, see app. at 120-124.
    The district court's concern does not warrant striking
    down the Vineland ordinance. As Vineland points out on
    appeal, on its face Ordinance 95-55 covers any "sexually
    oriented businesses" and thus may be enforceable against
    the other stores in the City that sell adult magazines, an
    issue we do not decide. More important, we have held that
    a state or municipality may regulate hours of adult
    businesses differently than other businesses without
    raising a strong inference of discrimination based on
    content. We stated in Mitchell: "The content of the sexually
    explicit speech and expressive activity that businesses like
    Adult Books purvey permits legislative bodies to put adult
    entertainment establishments in a different category than
    other entertainment establishments." 
    10 F.3d at 132
    . We
    also stated that the state "need only show that adult
    entertainment establishments as a class cause the
    unwanted secondary effects the statute regulates." 
    Id. at 138
    ; see also Renton, 
    475 U.S. at 49
     (" `[G]overnment can
    tailor its reaction to different types of speech according to
    the degree to which its special and overriding interests are
    implicated.' " (quoting Young v. American Mini Theatres, 
    427 U.S. 50
    , 82 n.6 (1976) (Powell, J., concurring))).
    We thus conclude that Vineland produced the required
    showing of the content neutrality of its closing hours
    ordinance and the substantiality of its interest in
    ameliorating the secondary effects of late-night litter and
    parking related to adult book stores.
    To sustain the validity of the ordinance against First
    Amendment challenge, we must also decide if the proffered
    regulation is narrowly tailored. The government bears the
    burden of showing that the remedy it has adopted does not
    "burden substantially more speech than is necessary to
    further the government's legitimate interests." Ward, 
    491 U.S. at 799
    . Vineland points out that its ordinance is no
    more restrictive than the Delaware hours restriction upheld
    by this court in Mitchell and, in fact, allows businesses to
    open two hours earlier. Moreover, under the fairly lenient
    standard for time, place, manner restrictions, "[t]he city
    14
    must be allowed a reasonable opportunity to experiment
    with solutions to admittedly serious problems." Renton, 
    475 U.S. at 52
     (internal quotations omitted).
    Finally, with respect to the requirement that the
    ordinance leave open adequate alternative channels of
    communication, we need only look to our dismissal in
    Mitchell of the argument that an hours restriction fails this
    test "because it prohibits adult entertainment during the
    time of greatest customer demand" (late at night). As we
    stated in that case, "the [statute] allows those who choose
    to hear, view, or participate publicly in sexually explicit
    expressive activity more than thirty-six hundred hours per
    year to do so. We think the Constitution requires no more."
    See Mitchell, 
    10 F.3d at 139
    .
    We assume that underlying its preliminary injunction
    was the district court's conclusion that Ben Rich had
    shown a probability of success on the merits. We conclude,
    to the contrary, that based on the evidence, Ordinance 95-
    55 is a permissible time, place, manner restriction. It
    follows that we need not reach the other factors to be
    considered in preliminary injunction review, as this
    preliminary injunction cannot stand.
    B.
    CONVERSATION BOOTHS ORDINANCE
    The language of subsection (1) of Vineland Ordinance 95-
    56, which is a land use ordinance, prohibits any uses in
    adult bookstores except the "sale or rental of books, videos,
    and novelties, and on-site rental for viewing of videos and
    movies." App. at 44. On its face, this appears to effect a
    complete prohibition of all live dancing, nude or otherwise,
    in adult bookstores, and as such would be of questionable
    validity under Schad v. Borough of Mt. Ephraim, 
    452 U.S. 61
     (1981). Although the court's Order to Show Cause
    required the City to show cause why the court "should not
    issue a preliminary injunction enjoining [the] defendants
    from enforcing City of Vineland ordinances 95-55 and 95-
    56," app. at 53, and presumably therefore the entire
    ordinance was at issue, the preliminary injunction itself
    15
    only enjoins the City from enforcing 95-56 "to the extent
    that it contains a complete prohibition on live
    entertainment through the use of individual or
    `conversational booths,' " app. at 210 (emphasis added). This
    is the subject of subsection (2), which was particularly
    referenced in the Order to Show Cause. Therefore, on this
    appeal from that preliminary injunction, we need not
    consider the reach of subsection (1) because its validity was
    not decided by the district court. We limit our consideration
    to the issue that most interests the parties - the injunction
    as to the conversation booths regulation.
    Vineland argues that the district court entered its
    November 2, 1995 order preliminarily enjoining
    enforcement of Ordinance 95-56, "to the extent that it
    contains a complete prohibition on live entertainment
    through the use of individual or conversation booths," app.
    at 210, under the incorrect belief that subsection (2) of the
    Ordinance effected a complete prohibition on the offering of
    live entertainment in conversation booths.
    Vineland has presented a persuasive case that there is a
    substantial governmental interest in preventing anonymous
    sex in conversation booths and in controlling the spread of
    sexually transmitted diseases. Vineland presented evidence
    to the district court, taken from the legislative history of the
    New Jersey statute, that in booths in adult bookstores,
    patrons have unprotected sex with anonymous partners
    either in the same booth or through an opening to an
    adjacent booth, or masturbate, and that such conduct
    promotes the spread of AIDS. See, e.g. , app. at 80-100
    (Testimony of Debbie Crook). Vineland also presented
    legislative history from the Delaware statute regarding
    similar secondary effects of adult booths, which the court
    in Mitchell found sufficient to withstand First Amendment
    objections. See app. at 101-08.
    The substantial interest in controlling anonymous sex in
    adult entertainment establishments is adequately
    documented by Vineland. See Chez Sez VIII v. Poritz, No.
    95-3349 (N.J. Super. Ct., Law Div. Aug. 31, 1995)
    ("[h]alting the spread of [AIDS] and other communicable
    diseases by reducing the incidence of promiscuous,
    unprotected sex undoubtedly constitutes a compelling state
    16
    interest"), rev'd on other grounds, 
    688 A.2d 119
     (N.J. App.
    Div. 1997).
    This does not mean that a complete ban on live
    entertainment in conversation booths in adult bookstores
    would meet the requirement of being narrowly tailored to
    achieve this end. In Mitchell, we distinguished the Delaware
    statute that required that booths in adult bookstores be
    open on at least one side, which we upheld, from one that
    imposed a total ban on such booths, noting: "Delaware's
    open-booth amendment does not ban films or other
    entertainment. . . . It is not directed at limiting the content
    of films or performances patrons can view from within the
    booths, but rather at curbing the undesirable incidental
    effects that are perceived to result from the use of closed
    booths in adult entertainment establishments." 
    10 F.3d at 140
    . Indeed, virtually all ordinances that courts have
    upheld which have sought to reduce the effects of
    anonymous sex in adult entertainment establishments have
    imposed an "open booth" requirement. See Mitchell, 
    10 F.3d at 128
     (open on one side to a public room); Bamon Corp. v.
    City of Dayton, 
    923 F.2d 470
     (6th Cir. 1991) (removal of
    doors); Doe v. City of Minneapolis, 
    898 F.2d 612
    , 620 (8th
    Cir. 1990) (open on one side); Berg v. Health and Hospital
    Corp., 
    865 F.2d 797
    , 803 (7th Cir. 1989) (open on one side
    to a public room; "does not bar people from watching films
    or entertainment in individual enclosures"); Wall
    Distributors, Inc. v. City of Newport News, 
    782 F.2d 1165
    ,
    1167 (4th Cir. 1986) (visible from continuous aisle).
    Subsection (2) of Ordinance 95-56 only prohibits the use
    of conversation booths if they allow for privacy between
    dancer and patron or if the booths would "facilitate sexual
    activity." We construe that conditional restriction as
    tantamount to an "open booth" requirement since an owner
    can satisfy the non-private condition by leaving at least one
    side of the booth open to the public area. See Mitchell, 
    10 F.3d at 139-40
     (Delaware statute requires such booths to
    have "at least one side open to an adjacent public room so
    that the area inside is visible to persons in adjacent public
    rooms").
    This is the construction given by the New Jersey
    Appellate Division in upholding the New Jersey statute that
    17
    prohibits conversation booths that "facilitate sexual
    activity," notwithstanding its failure to explicitly require
    open booths. See Chez Vez VIII, Inc. v. Poritz, 
    688 A.2d 119
    ,
    122 (N.J. Super. 1997). The court concluded that if a booth
    is visible to a public room it would not be conducive to
    sexual activity, and thus the "statute embraces all the
    physical requirements of other jurisdictions [that impose
    open booth requirements]." 
    Id. at 128
    . Inasmuch as
    Vineland's Ordinance 95-56 contains language similar to
    that in the New Jersey statute, it is reasonable for us to
    construe it in the same way as imposing an open booth
    requirement.
    Following the district court's December 1, 1995 order
    inviting the City to enact additional regulations to control
    secondary effects within constitutional constraints, on April
    23, 1996, Vineland passed Ordinance 96-32 entitled,"An
    Ordinance of the City of Vineland Relating to Sexually
    Contagious Diseases." See Ben Rich Trading, Inc. v. City of
    Vineland, No. 96-cv-2496, slip op. at 3 (D.N.J. Jan. 10,
    1997). The Ordinance imposes a more explicit open booth
    requirement by mandating that booths in adult theaters
    have " `at least one side open to an adjacent public room so
    that the area inside is visible to persons in the adjacent
    public room.' "1 Id. at 3-4 (quoting City of Vineland
    _________________________________________________________________
    1. It provides in pertinent part:
    No person shall own, operate, manage, rent, lease or exercise
    control
    of any commercial building, structure, premises or portion or
    part
    thereof, which contains:
    (1) Partition between subdivisions of a room, portion or part of
    a
    building, structure or premises having an aperture which is
    designed or constructed to facilitate sexual activity between
    persons
    on either side of the petition (sic).
    (2) Booths, stalls, or partitioned portions of a room, or
    individual
    rooms, used for the viewing of motion pictures or other forms of
    entertainment, having doors, curtains or portal partitions,
    unless
    such booths, stalls, partitioned portions of a room, or
    individual
    rooms so used shall have at least one side open to an adjacent
    public room so that the area inside is visible to persons in the
    adjacent public room.
    Ben Rich, No. 96-cv-2496, at 3-4 (quoting City of Vineland Ordinance 96-
    32).
    18
    Ordinance 96-32). The district court considering that
    Ordinance upheld it against a constitutional challenge by
    Ben Rich, after concluding that the City adequately
    documented, prior to its enactment, the desired goal of
    preventing anonymous sex in adult theaters and the
    corresponding spread of sexually transmitted diseases. See
    id. at 13.
    Ben Rich did not appeal that judgment and, indeed,
    argues that the new ordinance is substantially more
    reasonable and narrowly tailored than Ordinance 95-56.
    However, Ordinance 96-32 is not materially different in
    substance than subsection (2) of Ordinance 95-56 as we
    have construed it and the parties, therefore, do not appear
    to differ on their understanding of the permissible scope of
    Vineland's regulatory authority. In any event, we conclude
    that the district court erred in holding subsection (2) of
    Ordinance 95-56 to infringe on Ben Rich's First
    Amendment rights and in granting a preliminary injunction
    enjoining its operation.2
    IV.
    For the reasons stated above, we will reverse the
    preliminary injunction order entered November 5, 1995 and
    the orders of December 1, 1995.
    A True Copy:
    Teste:
    Clerk of the United States Court of Appeals
    for the Third Circuit
    _________________________________________________________________
    2. In light of our holding, we need not reach Vineland's argument that
    the district court should not have issued the December 1, 1995 order
    permitting Ben Rich to proceed with the offering of conversation booths
    without requiring Ben Rich to return to the Zoning Board for a decision
    as to whether conversation booths are a permitted use as an Indoor
    Theatre. Should the issue arise when this case returns to the district
    court, we note that the district court should give proper consideration to
    Vineland's interest in having its administrative procedures exhausted
    through appeal to the Zoning Board or a request for a variance.
    19