Jordan Eskridge v. Pacific Cycle, Inc. , 556 F. App'x 182 ( 2014 )


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  •                                UNPUBLISHED
    UNITED STATES COURT OF APPEALS
    FOR THE FOURTH CIRCUIT
    No. 13-1259
    JORDAN ESKRIDGE,
    Plaintiff - Appellant,
    v.
    PACIFIC CYCLE, INC., a foreign corporation; WAL−MART STORES
    EAST, LP,
    Defendants – Appellees,
    and
    WAL−MART STORES, INC., a foreign corporation;             KUN   TENG
    INDUSTRY CO., LTD, a foreign corporation,
    Defendants.
    Appeal from the United States District Court for the Southern
    District of West Virginia, at Charleston.  Joseph R. Goodwin,
    District Judge. (2:11-cv-00615)
    Argued:   December 10, 2013                  Decided:   January 17, 2014
    Before TRAXLER, Chief Judge, and WILKINSON and DAVIS, Circuit
    Judges.
    Affirmed in part, reversed in part, and remanded by unpublished
    per curiam opinion.
    ARGUED: Christopher Brinkley, MASTERS LAW FIRM, LC, Charleston,
    West Virginia, for Appellant.      Tanya Annette Hunt Handley,
    MACCORKLE   LAVENDER  PLLC,   Charleston, West   Virginia,  for
    Appellees.    ON BRIEF: John L. MacCorkle, Charleston, West
    Virginia, Heather M. Noel, MACCORKLE LAVENDER PLLC, Morgantown,
    West Virginia, for Appellees.
    Unpublished opinions are not binding precedent in this circuit.
    2
    PER CURIAM:
    Jordan   Eskridge   appeals   a     district     court   order   granting
    summary judgment against him in his products liability action.
    We affirm in part, reverse in part, and remand for trial.
    I.
    This case arises out of injuries that Eskridge suffered
    while riding his Mongoose XR100 bicycle when he was 13 years
    old.       Eskridge’s father bought the bicycle, which was equipped
    with a Quando quick-release hub, at a Wal-Mart in Beckley, West
    Virginia.       The bicycle was preassembled and it came with an
    owner’s manual.      Eskridge enjoyed the bike for more than three
    years without incident, but then one day, as he was riding over
    a speed bump, he crashed and suffered very serious injuries.
    Eskridge   eventually   filed       suit    in   West    Virginia   state
    court, naming as defendants – as is relevant here – Pacific
    Cycle, Inc., which designed the bike, and Wal-Mart Stores, Inc.,
    which sold it to Eskridge’s father. 1             He alleged that as he rode
    over the speed bump on the day he was injured, the bicycle’s
    front wheel separated from the front forks and when the bicycle
    came down the front wheel was jammed into the forks, stopping
    the bicycle suddenly and causing him to strike the handlebars
    1
    Wal-Mart Stores East, LP, was later substituted for Wal-
    Mart Stores, Inc.    We will refer to Pacific Cycle, Inc., and
    Wal-Mart Stores East, LP, as “Defendants.”
    3
    and fall to the ground.                 Eskridge asserted causes of action for
    strict liability, negligence, and breach of warranty, and he
    sought compensatory and punitive damages.                        He claimed that “[a]s
    a     result      of     deficiencies          in     design,         testing,       assembly,
    inspection, and provision with instructions and warnings, the
    Mongoose       XR100,      and/or       its     Quando    quick-release            hub,      were
    defective” in several respects.                   J.A. 25.
    Defendants        later     removed      the    action       to    federal     district
    court and eventually moved for summary judgment.                                   Defendants
    maintained that Eskridge could not prove that the quick-release
    hub in the Mongoose XR100 (“Mongoose”) was defectively designed
    because Eskridge’s expert, James Green, conceded that, if used
    properly,      the      quick     release       is    “one     of     the    best     clamping
    mechanisms      in      the     world.”        J.A.    220.         The     Defendants       also
    maintained that no failure-to-warn or inadequate-labeling theory
    could     succeed        because        neither       Green     nor       Eskridge     offered
    evidence of the “industry standard, exemplar owner’s manuals or
    any other document or standard” and because Green offered no
    basis for believing that providing warnings and instructions in
    the     owner’s        manual    was      an    inadequate       method       by     which     to
    communicate the applicable warning to the user.                            J.A. 62.
    Eskridge        then     filed     a    response       detailing      his     theories,
    based on Green’s report and testimony, that the Mongoose was
    defective in several different respects.                         Understanding Green’s
    4
    opinions    requires      a     little      background     regarding        the   quick-
    release mechanism.
    A quick-release mechanism allows a bicycle’s front wheel to
    be    removed   quickly       and    without     tools.         Although     originally
    designed for racing bicycles, the device also can benefit the
    casual rider who is removing the wheel for any reason, such as
    to transport the bicycle, lock it up in public, or change a flat
    tire.     Consequently, even most bicycles sold for casual use are
    equipped with a quick-release hub.
    On a bicycle equipped with such a device, the front “fork
    blades,” which are the arms of the bicycle holding the wheel,
    each have a u-shaped “dropout” on their end.                       And, the axle of
    the front wheel has a cylindrical hollow space running through
    it.     The quick-release mechanism is a rod that is threaded on
    one end and that has a lever-operated cam assembly on the other.
    With such a system, the wheel is connected to the bicycle when
    the rod is placed through the hollow part of the front wheel
    axle so that it protrudes a little bit on either end.                        The wheel
    is then situated between the fork blades so that both ends of
    the rod fit in the dropouts.                To secure the wheel, a nut on one
    end of the rod is tightened and the lever on the other side is
    pressed    inward.        The       lever   tightens      the    rod   so    that   the
    mechanism is pushing on each dropout from the outside.                              This
    5
    pressure keeps the wheel attached while the bicycle is being
    ridden.
    Green inspected Eskridge’s bicycle and concluded that it
    was defective in three ways.            First, the fork holding the front
    wheel   was   defective     because     the    fork    blades’       ends   were     open
    rather than closed.        Green opined that open-fork systems created
    the reasonably foreseeable risk that a user would install his
    quick-release       hub   improperly,    which        would    cause    the    hub    to
    separate from the fork during use.                Green noted that even for
    intelligent     users      who    are    attempting           to     follow    perfect
    instructions, fastening a quick release is a “subtle” process
    that is often done incorrectly.                J.A. 208.           Green also opined
    that there was no benefit to a casual rider of an open-fork
    system.
    Second, Green concluded that, the inherent problems with
    the open-fork system aside, the design of the Mongoose’s open-
    fork system differed from that of the vast majority of open-fork
    designs in the industry, such that it was a far trickier process
    to install the hub correctly on the Mongoose.                        The problem as
    Green described it is that protuberances at the end of each
    dropout in an open-fork mechanism generally serve to keep the
    wheel from separating from the bicycle in the event that the hub
    has not been installed correctly.               However, with the Mongoose,
    “you    can   put   the   wheel   on”    and    yet     not    “get    it     over   the
    6
    protuberances completely.”            J.A. 210.             “[I]f you don’t have it
    seated just perfectly, [so] that it’s off just a little bit on
    either     side     so     that     it’s           not    completely     clearing        the
    protuberance when you fasten it, it comes right out of there”
    during use.       J.A. 210.        Green testified that his investigation
    indicated    that    that    most    likely          is    exactly    what    happened    to
    Eskridge    to    cause     the    accident.              Green   explained      that,    in
    contrast,    with    the    industry-standard               open-fork    design,     “it’s
    almost impossible to . . .                fasten the quick release in there
    with it at an angle or onto the tips.                       You have to get over the
    tips in order to fasten it.”                       J.A. 211.         Thus, the risk of
    mistakenly believing that the hub is properly installed is much
    greater on the Mongoose.
    Finally,       Green    opined       that       the    bicycle’s        warnings    and
    instructions regarding the quick release were inadequate because
    they were contained only in the owner’s manual.                                In Green’s
    experience,       most    bicycle    owners          do    not    read   their     owner’s
    manuals,    and     he    has     found    that          quick-release       warnings    are
    effective only when a warning label is placed on the quick-
    release itself or warnings are actually provided to the consumer
    at the point of sale.
    Eskridge       also    argued        in       his    response     memorandum       that
    Green’s acknowledgement that the quick release is one of the
    world’s best clamping systems if used properly did not doom his
    7
    design-defect       theories         because         it    was     reasonably      foreseeable
    that the quick release would not in fact be used properly.                                              He
    further     contended           that     he        was       not        required        to        prove
    noncompliance       with       government        or       industry       standards       to       prove
    defectiveness under either a failure-to-warn or a design theory.
    And he argued that he had created a jury issue regarding his
    entitlement        to      punitive         damages          because,          prior         to     the
    manufacture        of    the     bicycle,        Defendants             were    aware        of     the
    potential    for        mis-installation             of    quick-release         hubs        and    the
    associated     dangers          to   riders;         they        were    aware     of    customer
    complaints of quick-release wheels separating from bicycles and
    causing accidents; they conducted no technical quality assurance
    on the bicycle; and they made no effort to ensure that their
    warnings     and    instructions            regarding            quick-release         hubs        were
    actually     reaching           owners       and          were     effectively          conveying
    necessary instructions and warnings.
    Defendants          then    filed      a    reply      generally          reiterating          the
    arguments    they       presented      in       their      initial       memorandum.               In    a
    footnote, however, they also added that while Green “may be an
    expert on bicycles, there has been nothing offered to suggest
    that [he] is an expert in labeling or in the retail industry.”
    J.A. 324 n.2 (citing a case in which Green was held unqualified
    to offer an expert opinion “on the standards or customs of the
    8
    retail industry because he has not indicated any background in
    that area” (internal quotation marks omitted)).
    The parties then argued the summary judgment motion before
    the district court.              During that argument, Defendants did not
    challenge the admissibility of any expert testimony that Green
    would provide.          Following argument, the court took the motion
    under advisement.
    While     the     summary      judgment        motion      was   still     pending,
    Defendants moved in limine to preclude Green from testifying:
    (1) concerning deficiencies in the owner’s manual; (2) that most
    bicyclists do not read owner’s manuals; (3) that the labeling on
    the   bicycle     was      inadequate;         (4)    or    about      retail    industry
    standards.      The motion was based on contentions that Green had
    not criticized the substance of the warnings contained in the
    owner’s manual, that he was not an expert in labeling or the
    retail   industry,         and    that    Eskridge         had   not    forecasted    any
    admissible testimony on the identified issues.                           Regarding the
    lack of admissible testimony, Defendants specifically asserted
    that Green’s testimony in these areas was neither reliable nor
    relevant, and they argued that it was not based on sufficient
    data since Green admitted he had “never studied the issue of
    people reading their owner’s manuals.”                     J.A. 365.
    Eskridge        then       filed     a       response      discussing       Green’s
    qualifications        to   testify       regarding     warnings,       labels,    owner’s
    9
    manuals,     and    retail       industry       standards,            which    included       the
    following facts.           Green is a professional engineer with more
    than 30 years experience, and he has worked on more than 500
    cases involving quick-release hub bicycle accidents.                                  His book,
    Bicycle     Accident      Reconstruction             for       the    Forensic        Engineer,
    features    a    chapter     on      quick-release          hubs      and     their    role    in
    accidents, and he has published many articles on that subject.
    Creating     appropriate         warnings          and     labels      for     a     particular
    design, so that they accurately convey the necessary information
    to the product user, was an integral part of his engineering
    education.          Since     1976,          Green       has     “evaluated           and    made
    recommendations         regarding       user       and     training      manuals       for    all
    major bicycle manufacturers.”                 J.A. 385.          And, he helped develop
    a label to be placed on the flange of one manufacturer’s quick-
    release    hubs    to     warn       users    of     the    potentially            catastrophic
    results    of     misusing       a    quick-release            hub.         Green     also    has
    extensive       experience       creating          manuals       in    other        industries.
    Finally, he has been retained by several retailers, including
    Wal-Mart,       Lowe’s,    Performance         Bikes,        and      Brooklyn       Bikes,    to
    revise and implement appropriate retail industry standards.
    Eskridge also argued in his response, as is relevant here,
    that Green’s view that most bicycle users do not read their
    owner’s manuals and that labels on the bicycle itself or point-
    10
    of-sale    warnings   were   necessary      was   based   on   his   decades   of
    experience in the bicycle industry.
    Two weeks later, the district court granted the Defendant’s
    motion for summary judgment.           See Eskridge v. Pacific Cycle,
    Inc., No. 2:11-cv-00615, 
    2013 WL 596536
    (S.D. W. Va. Feb. 15,
    2013).     The court ruled that Eskridge’s three theories that the
    Mongoose    was   defective    were   all     essentially      failure-to-warn
    theories because they all asserted unreasonable exposure to the
    danger that the user would misuse the product (by installing the
    quick-release hub incorrectly).           See 
    id. at *3-4.
          And the court
    added:
    Eskridge has simply provided no admissible evidence
    that the warnings were inadequate.         Green merely
    offered his personal opinion that no one should ever
    rely upon an owner’s manual to give warnings or
    instructions.    This opinion is inadmissible for two
    reasons.   First, Green does not base this opinion on
    “sufficient   facts or    data”   required   for  expert
    opinions to be admissible.    FED.R.EVID. 702.   Second,
    while Green may be an expert on bicycle engineering
    and design, there is no evidence that he is qualified
    to offer an expert opinion on the standards of the
    retail industry.
    
    Id. at *4
    (citation omitted).
    II.
    Eskridge     first   argues   that     the   district     court   erred   in
    granting summary judgment against him on his strict liability,
    breach of warranty, and negligence claims, all of which asserted
    11
    that       Eskridge’s        injuries          were    caused       by     the      Mongoose’s
    defectiveness.          We agree.
    This     court    reviews          de    novo     a   district           court’s     order
    granting summary judgment, applying the same standards as the
    district       court.         See    Providence         Square       Assocs.,       L.L.C.    v.
    G.D.F.,      Inc.,     
    211 F.3d 846
    ,       850    (4th     Cir.     2000).          Summary
    judgment is appropriate “if the movant shows that there is no
    genuine      dispute     as    to    any       material      fact    and    the     movant    is
    entitled to judgment as a matter of law.”                                 Fed. R. Civ. P.
    56(a).       “Because we are sitting in diversity, our role is to
    apply the governing state law, or, if necessary, predict how the
    state’s highest court would rule on an unsettled issue.”                                   Horace
    Mann Ins. Co. v. General Star Nat’l Ins. Co., 
    514 F.3d 327
    , 329
    (4th Cir. 2008).
    Under    West    Virginia       law,      a     product      may    be    defective    in
    “three        broad,     and        not        necessarily          mutually        exclusive,
    categories:       design defectiveness; structural defectiveness; and
    use defectiveness arising out of the lack of, or the inadequacy
    of, warnings, instructions and labels.” 2                        Morningstar v. Black &
    2
    Under West Virginia law, a product distributor is held to
    the same standards as the product’s manufacturer.    See Dunn v.
    Kanawha Cty. Bd. of Educ., 
    459 S.E.2d 151
    , 157 (W. Va. 1995);
    Morningstar v. Black & Decker Manuf. Co., 
    253 S.E.2d 666
    , 683
    n.22 (W. Va. 1979).    Thus, these issues bear equally on both
    Defendants’ entitlement to summary judgment.
    12
    Decker Manuf. Co., 
    253 S.E.2d 666
    , 682 (W. Va. 1979).                       Design
    defectiveness focuses “on the physical condition of the product
    which renders it unsafe when the product is used in a reasonably
    intended manner,” while use defectiveness focuses “not so much
    on   a    flawed   physical     condition     of    the    product,    as   on   its
    unsafeness     arising    out    of   the    failure      to   adequately   label,
    instruct or warn.”        
    Id. In this
    context,
    [t]he term ‘unsafe’ imparts a standard that the
    product is to be tested by what the reasonably prudent
    manufacturer would accomplish in regard to the safety
    of the product, having in mind the general state of
    the art of the manufacturing process, including
    design, labels and warnings, as it relates to economic
    costs, at the time the product was made.
    
    Id. at 682-83.
    At bottom, Eskridge alleges that the Mongoose, as it was
    designed, with the warnings that were included in the manual,
    unreasonably exposed the consumer to the danger that the quick-
    release would be fastened incorrectly and that the hub would
    separate from the fork, causing a crash.                       He advances three
    mutually      exclusive    theories     as     to    why       the   Mongoose    was
    defective, the first two of which he contends are design-defect
    theories and the third of which he contends is a use-defect
    theory.      First, he claims that designing the bicycle with an
    open-fork system rather than a closed-fork system created a risk
    that a reasonable consumer – even one trying to follow adequate
    instructions – would install the quick-release hub incorrectly.
    13
    Second, he claims that even if open-fork systems generally are
    not unreasonably unsafe, the Mongoose’s unusual design, which
    significantly             increases      the   chance     that      a     consumer      will
    improperly          install      the    quick-release        hub,    was       unreasonably
    unsafe.       And, third, he maintains that even if the bicycle could
    have been made reasonably safe had a warning been placed on the
    bicycle or given to the consumer at the point of sale, it was
    certainly not reasonably safe with the warning being contained
    only in the owner’s manual.
    In       defending       the      grant   of    summary    judgment,        Defendants
    argue     that       if    the    Mongoose      is    reasonably        safe    when    used
    properly, then it follows that it was not defectively designed.
    Defendants contend that since Eskridge’s expert concedes that
    the bicycle is safe when used properly, i.e., when the quick-
    release       hub    is    correctly      installed, 3    then      all    of    Eskridge’s
    theories concerning the dangers of improper use are necessarily
    use-defect theories.                Thus, Defendants continue, Eskridge can
    prove     a    defect       in   the     Mongoose     only     by   showing      that    the
    Mongoose’s warnings or instructions concerning the quick-release
    hub were inadequate.                And, Defendants argue that the district
    3
    Green testified that open-fork quick-releases are “one of
    the best clamping mechanisms in the world if they’re used
    properly.”     J.A. 220.      The context of this testimony
    demonstrates that “if they’re used properly” refers to whether
    the hubs are installed properly.
    14
    court correctly ruled, as a matter of law, that Eskridge could
    not    prove    the     inadequacy     of    the     Mongoose’s        warnings      and
    instructions.
    Eskridge       rejects    Defendants’        characterization          of     his
    liability theories, however, and counters that the bicycle is
    designed defectively because its design creates an unreasonable
    risk   that    even    reasonable     people      attempting      to    follow     well-
    crafted instructions will misuse the bicycle.                     He alternatively
    takes issue with the district court’s conclusion that he failed
    to forecast admissible evidence that the Mongoose’s warnings and
    instructions were inadequate.               We agree with Eskridge on both
    points and will address them seriatim.
    A.   Design Defect
    Although   the     district    court       characterized        all   three    of
    Eskridge’s     defect      theories     as     alleging     use        defectiveness,
    Eskridge’s     first     two    theories     do    not   allege    a     “failure     to
    adequately label, instruct or warn.”                
    Morningstar, 253 S.E.2d at 682
    .    Rather, they assert that the Mongoose’s design creates an
    unreasonable danger that no warning could adequately eliminate.
    The fact that Eskridge alternatively challenges the adequacy of
    the Mongoose’s warnings does not somehow negate the fact that
    his primary challenges are to the bicycle’s design.
    Defendants maintain that the safety of a particular design
    concerns only whether it is safe for its “proper” use.                             Thus,
    15
    they argue that it makes no sense to claim that a product is
    defectively designed because the design creates an unreasonable
    risk of improper use.            We do not believe the Supreme Court of
    Appeals of West Virginia would agree, however.
    In determining whether a product is reasonably safe for its
    intended use, “[t]he question of what is an intended use of a
    product       carries    with    it   the    concept      of     all   those    uses     a
    reasonably prudent person might make of the product, having in
    mind    its    characteristics,       warnings      and    labels.”       
    Id. at 683
    (emphasis added).           Thus, “the seller is not liable when the
    product is . . . used in some unusual and unforeseeable way, as
    when a wall decorating compound is stirred with the finger, or
    nail polish is set on fire, or an obstinate lady insists on
    wearing shoes two sizes too small.”                  
    Id. (emphasis added);
    see
    also Landis v. Hearthmark, LLC, 
    750 S.E.2d 280
    , 291-93 (W. Va.
    2013).         These    statements    make       clear    that    sellers      are    only
    entitled to have their users respond reasonably to the warnings
    and instructions; they are not entitled to anything more.                               In
    light     of     Green’s    testimony        concerning        the     difficulty      of
    installing the hub correctly even with perfect instructions, a
    reasonable       jury    could   find   that      even    a    “reasonably      prudent
    person” might fasten the Mongoose’s release incorrectly and that
    such a mistake was a wholly “foreseeable” outcome.                              Thus, a
    reasonable jury could well accept Green’s testimony that the
    16
    Mongoose’s   failure   even   to   conform   to    the   industry-standard
    open-fork design significantly increased the danger of incorrect
    installation and that the bicycle was defectively designed for
    that reason.
    We note that this result is in line with section 2(b) of
    the Restatement (Third) of Torts – Products Liability (1998),
    which provides that “[a] product . . . is defective in design
    when the foreseeable risks of harm posed by the product could
    have been reduced or avoided by the adoption of a reasonable
    alternative design . . ., and the omission of the alternative
    design renders the product not reasonably safe.” 4           Comment l to
    section 2 provides that “[i]n general, when a safer design can
    reasonably be implemented and risks can reasonably be designed
    out of a product, adoption of the safer design is required over
    a warning that leaves a significant residuum of such risks.”
    Indeed, Illustration 14 in that section of the Restatement is
    quite pertinent to the facts before us here.             That illustration
    discusses    the   hypothetical    example    of     a   garbage   truck’s
    compaction chamber that warns in large letters on its outside
    4
    We observe that the Supreme Court of Appeals of West
    Virginia has cited the Restatement (Third) of Torts – Products
    Liability, for different propositions on other occasions.  See
    Bennett v. Asco Servs., Inc., 
    621 S.E.2d 710
    , 717-18 (W. Va.
    2005) (per curiam); Strahin v. Cleavenger, 
    603 S.E.2d 197
    , 210
    (W. Va. 2004).
    17
    panels “DANGER—DO NOT INSERT ANY OBJECT WHILE COMPACTION CHAMBER
    IS WORKING—KEEP HANDS AND FEET AWAY.”                 The illustration notes
    that   “[t]he    fact     that    adequate    warning       was   given   does    not
    preclude [a worker who falls into the machine] from seeking to
    establish” that the compactor was defectively designed by virtue
    of the fact that there was no guard to prevent such an accident.
    See also Sturm, Ruger & Co. v. Day, 
    594 P.2d 38
    , 44 (Alaska
    1979) (“Where the most stringent warning does not protect the
    public, the defect itself must be eliminated if the manufacturer
    is to avoid liability.”), modified, 
    615 P.2d 621
    (Alaska 1980),
    overruled on other grounds by Dura Corp. v. Harned, 
    703 P.2d 396
    , 405 n.5 (Alaska 1985); Uloth v. City Tank Corp., 
    384 N.E.2d 1188
    , 1192 (Mass. 1978) (“Whether or not adequate warnings are
    given is a factor to be considered on the issue of negligence,
    but warnings cannot absolve the manufacturer or designer of all
    responsibility for the safety of the product.”).
    Similarly     here,   we    conclude    that    the    Supreme     Court    of
    Appeals of West Virginia would hold that despite the fact that
    users can be and were instructed regarding how to use the quick-
    release hub, that does not protect the seller, as a matter of
    law, from liability for failing to adopt a design that would
    have provided significantly better protection than any warning
    could.       See David G. Owen, Warnings Don’t Trump Design:                      The
    Rise   and    Fall   of   § 402A    Comment    j,     153    Products     Liability
    18
    Advisory    1    (Nov.   2001);     Howard   Latin,   “Good”    Warnings,     Bad
    Products, and Cognitive Limitations, 41 U.C.L.A. L. Rev. 1193,
    1295 (June 1994) (“Good product warnings may be useful, indeed
    necessary, in many accident-prevention settings but their value
    is   inherently      limited   and    they   consequently      should   not    be
    treated    as    legally   acceptable    alternatives     to    safer   product
    designs and marketing strategies.”).               Given Green’s testimony
    that simply utilizing the industry-standard quick-release design
    would have significantly reduced the danger of misinstallation –
    with no apparent cost in utility – we conclude that a reasonable
    jury could find that the Mongoose was defectively designed.                    As
    the lack of proof of defect was the only basis the Defendants
    assert in support of their entitlement to summary judgment on
    the issue of liability, we reverse the grant of summary judgment
    on   Eskridge’s      strict    liability,      breach   of     warranty,      and
    negligence causes of action.
    B.     Use Defect
    We also conclude that the district court erred in ruling
    that Eskridge failed to at least create a genuine factual issue
    regarding whether the Mongoose contained a use defect, i.e.,
    whether the Defendants “fail[ed] to adequately label, instruct
    or warn.”       
    Morningstar, 253 S.E.2d at 682
    .
    Under Rule 702 of the Federal Rules of Evidence:
    19
    A witness who is qualified as an expert by
    knowledge, skill, experience, training, or education
    may testify in the form of an opinion or otherwise if:
    (a) the expert’s scientific, technical, or other
    specialized knowledge will help the trier of fact to
    understand the evidence or to determine a fact in
    issue;
    (b) the testimony is based on sufficient facts or
    data;
    (c) the testimony is                  the    product        of   reliable
    principles and methods; and
    (d)   the   expert   has  reliably   applied                           the
    principles and methods to the facts of the case.
    Fed. R. Evid. 702.              We review a district court’s evidentiary
    rulings, including the admissibility of expert testimony, for
    abuse of discretion.            See General Elec. Co. v. Joiner, 
    522 U.S. 136
    , 141-43 (1997).
    Whether a product is defective for failure to warn “is to
    be   tested    by    what    the     reasonably        prudent    manufacturer         would
    accomplish in regard to the safety of the product, having in
    mind the general state of the art of the manufacturing process,
    including     design,       labels    and   warnings,        as   it    relates    to   the
    economic costs, at the time the product was made.”                           
    Morningstar, 253 S.E.2d at 682
    –83.            The adequacy of the method chosen by the
    manufacturer        to   warn      the   user     of     a   particular       danger      is
    generally a question for the jury.                 See Ilosky v. Michelin Tire
    Corp., 
    307 S.E.2d 603
    , 611 (W. Va. 1983).
    20
    Green testified that the Mongoose was defective for failing
    to   adequately      warn    users     concerning    the      quick-release     system
    because the warnings appeared only in the owner’s manual and, in
    Green’s experience, users did not read such warnings when they
    appeared only in manuals.              Regarding Eskridge’s claim that the
    Mongoose’s warnings were defective, the district court ruled:
    Eskridge has simply provided no admissible evidence
    that the warnings were inadequate.         Green merely
    offered his personal opinion that no one should ever
    rely upon an owner’s manual to give warnings or
    instructions.    This opinion is inadmissible for two
    reasons.   First, Green does not base this opinion on
    “sufficient   facts or    data”   required   for  expert
    opinions to be admissible.    FED.R.EVID. 702.   Second,
    while Green may be an expert on bicycle engineering
    and design, there is no evidence that he is qualified
    to offer an expert opinion on the standards of the
    retail industry.
    Eskridge, 
    2013 WL 596536
    , at *4 (citation omitted).
    As to the district court’s second point, we note that the
    Defendants do not even attempt to defend the conclusion that
    Green     was    unqualified      to    testify     as   an    expert   as     to   the
    warnings.       See Appellees’ brief at 16 (“The court did not rule
    that Mr. Green is unqualified to testify as an expert as to
    warnings,       rather,     the   court   held    that     Eskridge     ‘has    simply
    provided        no   admissible        evidence     that      the   warnings        were
    inadequate.”).         A witness may be qualified as an expert “by
    knowledge, skill, experience, training, or education.”                         Fed. R.
    Evid. 702.       While Green needed only one of those, see Garrett v.
    21
    Desa Indus., Inc., 
    705 F.2d 721
    , 724 (4th Cir. 1983), the record
    demonstrated that he had them all.                    
    See supra, at 7-8
    .               We
    therefore conclude that to the extent the district court ruled
    that     Green    was   not     qualified     to    offer    an     expert       opinion
    regarding the adequacy of the warning here, the court abused its
    discretion.
    We also can find no foundation for the district court’s
    conclusion that Green’s opinion is not based on sufficient facts
    or data.       Green testified to extensively studying the issue of
    improper       installation      of   quick-release         hubs.         In     Green’s
    experience, he found that bicycle owners do not generally read
    their manuals and that quick-release warnings are effective only
    when a warning label is placed on the quick-release itself or
    the warnings are actually provided to the consumer at the point
    of     sale.      Green’s      involvement     with    hundreds         of     cases   of
    accidents      involving      quick-release    systems      and     his      decades   of
    experience in the industry in general certainly provided him
    with a strong foundation for testifying regarding those facts.
    See Kumho Tire Co., Ltd. v. Carmichael, 
    526 U.S. 137
    , 156 (1999)
    (“[N]o one denies that an expert might draw a conclusion from a
    set     of     observations      based   on        extensive      and        specialized
    experience.”).
    Defendants contend that Green’s own testimony shows that he
    in fact has not studied the question of whether people read
    22
    their bicycle manuals.                  They particularly note that when Green
    testified that most bicycle owners do not read their manuals and
    when he was asked whether that was “because riding a bicycle is
    kind       of   intuitive,”       he    answered,      “Well,     that’s     probably   the
    reason,         although     I’ve       never     studied       it.”        J.A.    246-47.
    Defendants construe this testimony as meaning that Green had
    never studied whether people read their manuals.                            However, when
    Green’s testimony is viewed in its entirety, it is plain he was
    stating         that   he   never       studied      why   they   do   not    read    their
    manuals.
    Defendants        also     argue    that      the   district    court       correctly
    determined that Green’s testimony concerning the inadequacy of
    the warnings was inadmissible because it was “nothing more than
    his personal belief, rather than the professional opinion of an
    expert.”         Appellees’ brief at 19.               Green’s years of experience
    as an engineer were well established, however, and he testified
    that all of the opinions that he provided in Green’s reports and
    testimony         were      “to     a     reasonable        degree     of     engineering
    certainty.” 5          J.A. 256.        That his opinion was a personal opinion
    5
    To the extent that Defendants are suggesting that Green’s
    personal conclusions as a professional engineer are not
    admissible because a plaintiff must demonstrate a deviation from
    industry standards and customs to prove defectiveness, they are
    simply incorrect. See Jones v. Patterson Contracting, Inc., 
    524 S.E.2d 915
    , 920-22 (W. Va. 1999) (per curiam).
    23
    does not somehow mean it was not a professional one.                   For all of
    these    reasons,    we   can   only    conclude    that    the   district   court
    abused     its     discretion     in    ruling      that    Green’s     testimony
    concerning the inadequacy of the method Defendants employed in
    communicating their warnings would be inadmissible.
    Finally, Defendants suggest that even if Green’s testimony
    concerning the inadequacy of the warnings is admissible, they
    were entitled to have their instructions successfully followed,
    no matter how difficult it was to do so.                    For this position,
    Defendants rely on the statement in Morningstar that “‘[t]he
    seller is entitled to have his due warnings and instructions
    followed; and when they are disregarded, and injury results, he
    is not 
    liable.’” 253 S.E.2d at 683
    (quoting W. Prosser, The Law
    of Torts, at 668-69 (4th ed. 1971)); see 
    Landis, 750 S.E.2d at 292
    .     However, whether the Mongoose’s warnings and instructions
    were “due warnings and instructions” depends on the adequacy of
    the method Defendants chose to communicate them to the user,
    which Green’s testimony called into question.                 In any event, as
    we     discussed     regarding     Eskridge’s       design-defect       theories,
    Morningstar does not suggest anything more than that users are
    required to take notice of the warnings and instructions and act
    reasonably with them in mind.              See 
    Morningstar, 253 S.E.2d at 683
    (“The question of what is an intended use of a product
    carries    with    it   the   concept    of   all   those   uses   a   reasonably
    24
    prudent person might make of the product, having in mind its
    characteristics,       warnings    and    labels.”            (emphasis    added)).
    While Morningstar stated that a seller is not liable when his
    warnings or instructions “are disregarded,” 
    id., it does
    not
    suggest that sellers are entitled to have users successfully
    follow instructions no matter how difficult the task.
    In sum, in light of the admissibility of Green’s testimony
    concerning     the    inadequacy     of       the       Mongoose’s    warnings,     we
    conclude      that    Eskridge     created          a    genuine     factual     issue
    concerning whether the Mongoose contained a use defect.
    III.
    Eskridge also argues the district court erred in granting
    summary judgment on his claim for punitive damages.                            On this
    point, we disagree.
    To prove entitlement to punitive damages, a plaintiff bears
    the burden of showing that the defendant acted in a manner that
    entitles him to such damages.            See Peters v. Rivers Edge Mining,
    Inc., 
    680 S.E.2d 791
    , 821 (W. Va. 2009).                     “[T]he wrongful act
    must   have   been    done   maliciously,       wantonly,      mischievously,       or
    with criminal indifference to civil obligations.”                     
    Id. (internal quotation
        marks   omitted).      In       products      liability   cases,     the
    plaintiff may justify a punitive damages award by showing that
    the manufacturer, having actual or constructive knowledge of the
    25
    product defect, continued to manufacture and distribute it.                               See
    Davis v. Celotex Corp., 
    420 S.E.2d 557
    , 559-61 (W. Va. 1992).
    Eskridge      has     not   forecasted      evidence      that      could    satisfy
    that standard here.            Although the Mongoose featured an open-fork
    system,    the      record    demonstrated        that    such   a    release      had    the
    benefit of allowing the user to remove the front wheel quickly
    and without tools.            While Green testified that that benefit was
    not significant to casual riders, the popularity of the open-
    fork     system       on     non-racing       bicycles       indicates        otherwise.
    Especially considering that open-fork systems were so commonly
    employed in the industry, there was no reason to infer that the
    Defendants had actual or constructive knowledge that bicycles
    with   such      systems      were   inherently      defective.            Additionally,
    although Green opined that the Mongoose’s particular open-fork
    system was defectively designed, such that it was significantly
    more   dangerous       than    typical    open-fork        systems,        there    was    no
    evidence    that      the    Defendants      had    any    actual     or    constructive
    knowledge      of     this     difference.          And     finally,        while     Green
    testified that warning the consumer about the quick-release only
    in the owner’s manual was not adequate, he conceded it was the
    manner    in     which      most   bicycle    manufacturers          and    distributors
    conveyed that information.               Although Green testified that some
    manufacturers and distributors took the more extensive measures
    that   Green      recommended,       Eskridge      presented         no    evidence      that
    26
    Defendants      had    actual   or   constructive      knowledge     that   their
    warnings were not sufficient.            See also 
    Ilosky, 307 S.E.2d at 619
    (holding that trial court correctly struck punitive damages
    claim on failure-to-warn theory when defendant had taken steps
    to warn public of the danger in question and the only issue was
    whether these steps were adequate).               We therefore affirm the
    grant of summary judgment concerning Eskridge’s punitive damages
    claim.
    IV.
    For the foregoing reasons, we reverse the grant of summary
    judgment   on    the   issue    of   liability   but   affirm   on    Eskridge’s
    claim for punitive damages.           We therefore remand to the district
    court for trial.
    AFFIRMED IN PART,
    REVERSED IN PART,
    AND REMANDED
    27