Obsidian Finance Group, LLC v. Crystal Cox , 740 F.3d 1284 ( 2014 )


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  •                 FOR PUBLICATION
    UNITED STATES COURT OF APPEALS
    FOR THE NINTH CIRCUIT
    OBSIDIAN FINANCE GROUP, LLC;             No. 12-35238
    KEVIN D. PADRICK,
    Plaintiffs-Appellees,        D.C. No.
    3:11-cv-00057-
    v.                            HZ
    CRYSTAL COX,
    Defendant-Appellant.
    OBSIDIAN FINANCE GROUP, LLC;             No. 12-35319
    KEVIN D. PADRICK,
    Plaintiffs-Appellants,        D.C. No.
    3:11-cv-00057-
    v.                            HZ
    CRYSTAL COX,
    Defendant-Appellee.        OPINION
    Appeal from the United States District Court
    for the District of Oregon
    Marco A. Hernandez, District Judge, Presiding
    Argued and Submitted
    November 6, 2013—Portland, Oregon
    Filed January 17, 2014
    2              OBSIDIAN FINANCE GROUP V. COX
    Before: Arthur L. Alarcón, Milan D. Smith, Jr.,
    and Andrew D. Hurwitz, Circuit Judges.
    Opinion by Judge Hurwitz
    SUMMARY*
    Defamation
    The panel affirmed in part and reversed in part the district
    court’s judgment awarding compensatory damages to a
    bankruptcy trustee on a defamation claim against an Internet
    blogger.
    The panel held that Gertz v. Robert Welch, Inc., 
    418 U.S. 323
    , 350 (1974) (holding that the First Amendment required
    only a “negligence standard for private defamation actions”),
    is not limited to cases with institutional media defendants.
    The panel further held that the blog post at issue addressed a
    matter of public concern, and the district court should have
    instructed the jury that it could not find the blogger liable for
    defamation unless it found that she acted negligently. The
    panel held that the bankruptcy trustee did not become a
    “public official” simply by virtue of court appointment, or by
    receiving compensation from the court. The panel remanded
    for a new trial on the blog post at issue, and affirmed the
    district court’s summary judgment on the other blog posts
    that were deemed constitutionally protected opinions.
    *
    This summary constitutes no part of the opinion of the court. It has
    been prepared by court staff for the convenience of the reader.
    OBSIDIAN FINANCE GROUP V. COX                 3
    COUNSEL
    Eugene Volokh (argued), Mayer Brown LLP, Los Angeles,
    California, for Defendant-Appellant/Cross-Appellee.
    Robyn Ridler Aoyagi, Steven M. Wilker (argued), and David
    S. Aman, Tonkon Torp LLP, Portland, Oregon, for Plaintiffs-
    Appellees/Cross-Appellants.
    Bruce D. Brown, Gregg P. Leslie, and Jack S. Komperda,
    Arlington, Virginia, for Amicus Curiae The Reporters
    Committee for Freedom of the Press.
    Thomas C. Goldstein, Goldstein & Russell, P.C.,
    Washington, D.C., for Amicus Curiae SCOTUSblog.com.
    OPINION
    HURWITZ, Circuit Judge:
    This case requires us to address a question of first
    impression: What First Amendment protections are afforded
    a blogger sued for defamation? We hold that liability for a
    defamatory blog post involving a matter of public concern
    cannot be imposed without proof of fault and actual damages.
    I.
    Kevin Padrick is a principal of Obsidian Finance Group,
    LLC (Obsidian), a firm that provides advice to financially
    distressed businesses.      In December 2008, Summit
    Accommodators, Inc. (Summit), retained Obsidian in
    connection with a contemplated bankruptcy. After Summit
    4            OBSIDIAN FINANCE GROUP V. COX
    filed for reorganization, the bankruptcy court appointed
    Padrick as the Chapter 11 trustee. Because Summit had
    misappropriated funds from clients, Padrick’s principal task
    was to marshal the firm’s assets for the benefit of those
    clients.
    After Padrick’s appointment, Crystal Cox published blog
    posts on several websites that she created, accusing Padrick
    and Obsidian of fraud, corruption, money-laundering, and
    other illegal activities in connection with the Summit
    bankruptcy. Cox apparently has a history of making similar
    allegations and seeking payoffs in exchange for retraction.
    See David Carr, When Truth Survives Free Speech, N.Y.
    Times, Dec. 11, 2011, at B1. Padrick and Obsidian sent Cox
    a cease-and-desist letter, but she continued posting
    allegations. This defamation suit ensued.
    A.
    The district court held that all but one of Cox’s blog posts
    were constitutionally protected opinions because they
    employed figurative and hyperbolic language and could not
    be proved true or false. Obsidian Fin. Grp., LLC v. Cox, 
    812 F. Supp. 2d 1220
    , 1232–34 (D. Or. 2011). The court held,
    however, that a December 25, 2010 blog post on
    bankruptcycorruption.com made “fairly specific allegations
    [that] a reasonable reader could understand . . . to imply a
    provable fact assertion”—i.e., that Padrick, in his capacity as
    bankruptcy trustee, failed to pay $174,000 in taxes owed by
    Summit. 
    Id. at 1238
    . The district judge therefore allowed
    that single defamation claim to proceed to a jury trial. The
    jury found in favor of Padrick and Obsidian, awarding the
    former $1.5 million and the latter $1 million in compensatory
    damages.
    OBSIDIAN FINANCE GROUP V. COX                    5
    B.
    In a pretrial memorandum, Cox—then representing
    herself—raised two First Amendment arguments concerning
    the liability standards that should govern this case. First, Cox
    argued that because the December 25 blog post involved a
    matter of public concern, Padrick and Obsidian had the
    burden of proving her negligence in order to recover for
    defamation, and that they could not recover presumed
    damages absent proof that she acted with New York Times
    Co. v. Sullivan “actual malice”—that is, that she knew the
    post was false or acted with reckless disregard of its truth or
    falsity. See 
    376 U.S. 254
    , 280 (1964). Cox alternatively
    argued that Padrick and Obsidian were public figures, and
    thus were required to prove that Cox made the statements
    against them with actual malice. 
    Id.
    On the day before trial, the district court rejected both
    arguments in an oral decision. In a written decision, issued
    two days later, the judge explained that Padrick and Obsidian
    were not required to prove either negligence or actual
    damages because Cox had failed to submit “evidence
    suggestive of her status as a journalist.” Obsidian Fin. Grp.,
    LLC v. Cox, No. 3:11-cv-00057-HZ, 
    2011 WL 5999334
    , at *5
    (D. Or. Nov. 30, 2011). The district court also ruled that
    neither Padrick nor Obsidian was an all-purpose public figure
    or a limited public figure based upon Padrick’s role as a
    bankruptcy trustee, finding that they had not injected
    themselves into a public controversy, but rather that Cox had
    “created the controversy . . . .” Id. at *4.
    After closing arguments, the district court instructed the
    jury that under Oregon law, “Defendant’s knowledge of
    whether the statements at issue were true or false and
    6            OBSIDIAN FINANCE GROUP V. COX
    defendant’s intent or purpose in publishing those statements
    are not elements of the claim and are not relevant to the
    determination of liability.” The court further instructed that
    the “plaintiffs are entitled to receive reasonable compensation
    for harm to reputation, humiliation, or mental suffering even
    if plaintiff does not present evidence that proves actual
    damages . . . because the law presumes that the plaintiffs
    suffered these damages.” The jury verdicts in favor of
    Padrick and Obsidian followed.
    Cox—now represented by counsel—moved for a new
    trial. In its order denying that motion, the district court
    acknowledged that Cox had argued that “she was entitled to
    certain First Amendment protections, including requiring
    plaintiffs to establish liability by proving that [she] acted with
    some degree of fault, whether it be negligence or ‘actual
    malice.’” Obsidian Fin. Grp., LLC v. Cox, No. 3:11-cv-
    00057-HZ, 
    2012 WL 1065484
    , at *7 (D. Or. Mar. 27, 2012).
    But, the judge again rejected Cox’s arguments that Padrick
    and Obsidian “were public figures, and that the blog post
    referred to a matter of public concern,” and thus concluded
    that a showing of fault was not required to establish liability,
    and that presumed damages could be awarded. Id. at *4.
    Cox appeals from the denial of her motion for a new trial.
    Obsidian and Padrick cross-appeal, contending that their
    defamation claims about the other blog posts should have
    gone to the jury. We have jurisdiction over both appeals
    pursuant to 
    28 U.S.C. § 1291
    . We reverse the denial of a
    motion for a new trial if the district court has made a mistake
    of law. Molski v. M.J. Cable, Inc., 
    481 F.3d 724
    , 729 (9th
    Cir. 2007). We “review de novo whether a jury instruction
    misstates the law.” Dream Games of Ariz., Inc. v. PC Onsite,
    
    561 F.3d 983
    , 988 (9th Cir. 2009) (quotation marks and
    OBSIDIAN FINANCE GROUP V. COX                     7
    citation omitted). And we review a grant of summary
    judgment de novo. Doe No. 1 v. Reed, 
    697 F.3d 1235
    , 1238
    (9th Cir. 2012).
    II.
    Cox does not contest on appeal the district court’s finding
    that the December 25 blog post contained an assertion of fact;
    nor does she contest the jury’s conclusions that the post was
    false and defamatory. She challenges only the district court’s
    rulings that (a) liability could be imposed without a showing
    of fault or actual damages and (b) Padrick and Obsidian were
    not public officials.
    A.
    After the district court’s orders on the issues raised in her
    pretrial memorandum, Cox—then still representing
    herself—did not propose specific jury instructions. When
    asked by the district court whether she wished to do so, she
    stated that she had no objection to the court’s proposed jury
    instructions, which were consistent with its earlier First
    Amendment rulings. Padrick and Obsidian argue that Cox
    therefore waived any First Amendment objections to the jury
    instructions.
    We disagree. To preserve an argument about a jury
    instruction for appeal, a party generally must make a specific
    contemporaneous objection to the instruction “on the record,
    stating distinctly the matter objected to and the grounds for
    the objection.” Fed. R. Civ. P. 51(c)(1). But, “when the trial
    court has rejected plaintiff’s posted objection and is aware of
    the plaintiff’s position, further objection by the plaintiff is
    unnecessary.” Loya v. Desert Sands Unified Sch. Dist., 721
    8            OBSIDIAN FINANCE GROUP V. COX
    F.2d 279, 282 (9th Cir. 1983) (citing Brown v. Avemco Inv.
    Corp., 
    603 F.2d 1367
     (9th Cir. 1979)); see also Dorn v.
    Burlington N. Santa Fe R.R. Co., 
    397 F.3d 1183
    , 1189 (9th
    Cir. 2005) (“In light of its definitive ruling on a motion in
    limine and subsequent warning about rehashing the issue, the
    district court was fully informed of Burlington’s position on
    the jury instructions . . . .”).
    The district court here was fully informed before trial of
    Cox’s First Amendment arguments and had rejected them
    definitively before the close of evidence. “[A]ny further
    objection would have been superfluous and futile . . . .”
    Dorn, 
    397 F.3d at 1189
    . Indeed, in denying Cox’s new trial
    motion, the district judge specifically noted that he had
    instructed the defendant to raise her legal arguments in her
    trial memorandum, and that he understood those arguments
    to be that “she was entitled to certain First Amendment
    protections, including requiring plaintiffs to establish liability
    by proving that defendant acted with some degree of fault,
    whether it be negligence or ‘actual malice.’” Obsidian Fin.
    Grp., LLC v. Cox, 
    2012 WL 1065484
    , at *7. In ruling on the
    new trial motion, the district court initially suggested that
    Cox had waived those arguments by not objecting to the jury
    instructions, but in the end again treated them on the merits
    and rejected them. Under the facts of this case, Cox
    preserved the issues raised in her motion for new trial for
    review.
    B.
    The Supreme Court’s landmark opinion in New York
    Times Co. v. Sullivan began the construction of a First
    Amendment framework concerning the level of fault required
    for defamation liability. 
    376 U.S. 254
    . Sullivan held that
    OBSIDIAN FINANCE GROUP V. COX                     9
    when a public official seeks damages for defamation, the
    official must show “actual malice”—that the defendant
    published the defamatory statement “with knowledge that it
    was false or with reckless disregard of whether it was false or
    not.” 
    Id. at 280
    . A decade later, Gertz v. Robert Welch, Inc.,
    held that the First Amendment required only a “negligence
    standard for private defamation actions.” 
    418 U.S. 323
    , 350
    (1974). This case involves the intersection between Sullivan
    and Gertz, an area not yet fully explored by this Circuit, in the
    context of a medium of publication—the Internet—entirely
    unknown at the time of those decisions.
    1.
    Padrick and Obsidian first argue that the Gertz negligence
    requirement applies only to suits against the institutional
    press. Padrick and Obsidian are correct in noting that Gertz
    involved an institutional media defendant and that the Court’s
    opinion specifically cited the need to shield “the press and
    broadcast media from the rigors of strict liability for
    defamation.” 
    418 U.S. at 348
    . We conclude, however, that
    the holding in Gertz sweeps more broadly.
    The Gertz court did not expressly limit its holding to the
    defamation of institutional media defendants. And, although
    the Supreme Court has never directly held that the Gertz rule
    applies beyond the institutional press, it has repeatedly
    refused in non-defamation contexts to accord greater First
    Amendment protection to the institutional media than to other
    speakers. In Bartnicki v. Vopper, for example, in deciding
    whether defendants could be held liable under a statute
    banning the redistribution of illegally intercepted telephone
    conversations, the Court expressly noted that “we draw no
    distinction between the media respondents and” a non-
    10           OBSIDIAN FINANCE GROUP V. COX
    institutional respondent. 
    532 U.S. 514
    , 525 & n.8 (2001).
    Similarly, in Cohen v. Cowles Media Co., the Court held that
    the press gets no special immunity from laws that apply to
    others, including those—such as copyright law—that target
    communication. 
    501 U.S. 663
    , 669–70 (1991). And in First
    National Bank of Boston v. Bellotti, a case involving
    campaign finance laws, the Court rejected the “suggestion
    that communication by corporate members of the institutional
    press is entitled to greater constitutional protection than the
    same communication by” non-institutional-press businesses.
    
    435 U.S. 765
    , 782 n.18 (1978); see also Henry v. Collins, 
    380 U.S. 356
    , 357 (1965) (per curiam) (applying Sullivan
    standard to a statement by an arrestee); Garrison v.
    Louisiana, 
    379 U.S. 64
    , 67–68 (1964) (applying Sullivan
    standard to statements by an elected district attorney);
    Sullivan, 
    376 U.S. at 286
     (applying identical First
    Amendment protection to a newspaper defendant and
    individual defendants).
    The Supreme Court recently emphasized the point in
    Citizens United v. Federal Election Commission: “We have
    consistently rejected the proposition that the institutional
    press has any constitutional privilege beyond that of other
    speakers.” 
    558 U.S. 310
    , 352 (2010) (internal quotations
    omitted). In construing the constitutionality of campaign
    finance statutes, the Court cited with approval, 
    id.,
     the
    position of five Justices in Dun & Bradstreet, Inc. v.
    Greenmoss Builders, Inc., that “in the context of defamation
    law, the rights of the institutional media are no greater and no
    less than those enjoyed by other individuals engaged in the
    same activities.” 
    472 U.S. 749
    , 784 (1985) (Brennan, J.,
    dissenting); 
    id. at 773
     (White, J., concurring in the judgment)
    (“[T]he First Amendment gives no more protection to the
    OBSIDIAN FINANCE GROUP V. COX                          11
    press in defamation suits than it does to others exercising
    their freedom of speech.”).1
    Like the Supreme Court, the Ninth Circuit has not directly
    addressed whether First Amendment defamation rules apply
    equally to both the institutional press and individual
    speakers.2 But every other circuit to consider the issue has
    held that the First Amendment defamation rules in Sullivan
    and its progeny apply equally to the institutional press and
    individual speakers. See, e.g., Snyder v. Phelps, 
    580 F.3d 206
    , 219 n.13 (4th Cir. 2009), aff’d, 
    131 S. Ct. 1207
     (2011)
    (“Any effort to justify a media/nonmedia distinction rests on
    unstable ground, given the difficulty of defining with
    precision who belongs to the ‘media.’”); Flamm v. Am. Ass’n
    of Univ. Women, 
    201 F.3d 144
    , 149 (2d Cir. 2000) (holding
    that “a distinction drawn according to whether the defendant
    is a member of the media or not is untenable”); In re IBP
    Confidential Bus. Documents Litig., 
    797 F.2d 632
    , 642 (8th
    Cir. 1986); Garcia v. Bd. of Educ., 
    777 F.2d 1403
    , 1410 (10th
    Cir. 1985); Avins v. White, 
    627 F.2d 637
    , 649 (3d Cir. 1980);
    Davis v. Schuchat, 
    510 F.2d 731
    , 734 n.3 (D.C. Cir. 1975).
    We agree with our sister circuits. The protections of the
    First Amendment do not turn on whether the defendant was
    a trained journalist, formally affiliated with traditional news
    entities, engaged in conflict-of-interest disclosure, went
    1
    Dun & Bradstreet held that presumed and punitive damages are
    constitutionally permitted in defamation cases without a showing of actual
    malice when the defamatory statements at issue do not involve matters of
    public concern. See 
    472 U.S. at 763
    .
    2
    But cf. Newcombe v. Adolf Coors Co., 
    157 F.3d 686
    , 694 n.4 (9th Cir.
    1998) (citing Gertz in a defamation case in which the lead defendant was
    not a member of the institutional media).
    12             OBSIDIAN FINANCE GROUP V. COX
    beyond just assembling others’ writings, or tried to get both
    sides of a story. As the Supreme Court has accurately
    warned, a First Amendment distinction between the
    institutional press and other speakers is unworkable: “With
    the advent of the Internet and the decline of print and
    broadcast media . . . the line between the media and others
    who wish to comment on political and social issues becomes
    far more blurred.” Citizens United, 
    558 U.S. at 352
    . In
    defamation cases, the public-figure status of a plaintiff and
    the public importance of the statement at issue—not the
    identity of the speaker—provide the First Amendment
    touchstones.
    We therefore hold that the Gertz negligence requirement
    for private defamation actions is not limited to cases with
    institutional media defendants. But this does not completely
    resolve the Gertz dispute. Padrick and Obsidian also argue
    that they were not required to prove Cox’s negligence
    because Gertz involved a matter of public concern3 and this
    case does not.
    2.
    The Supreme Court has “never considered whether the
    Gertz balance obtains when the defamatory statements
    involve no issue of public concern.” Dun & Bradstreet, 472
    3
    Gertz dealt with a libel claim brought by a Chicago lawyer who had
    been accused by the magazine of the John Birch Society of taking part in
    a Communist campaign to discredit local law enforcement agencies. See
    Dun & Bradstreet, 
    472 U.S. at 756
    .
    OBSIDIAN FINANCE GROUP V. COX                        13
    U.S. at 757 (plurality opinion).4 But even assuming that
    Gertz is limited to statements involving matters of public
    concern, Cox’s blog post qualifies.
    The December 25 post alleged that Padrick, a court-
    appointed trustee, committed tax fraud while administering
    the assets of a company in a Chapter 11 reorganization, and
    called for the “IRS and the Oregon Department of Revenue
    to look” into the matter. Public allegations that someone is
    involved in crime generally are speech on a matter of public
    concern. See, e.g., Adventure Outdoors, Inc. v. Bloomberg,
    
    552 F.3d 1290
    , 1298 (11th Cir. 2008) (noting that accusations
    of “alleged violations of federal gun laws” by gun stores were
    speech on “a matter of public concern”); Boule v. Hutton, 
    328 F.3d 84
    , 91 (2d Cir. 2003) (holding that allegations of “fraud
    in the art market” involve “a matter of public concern”). This
    court has held that even consumer complaints of non-criminal
    conduct by a business can constitute matters of public
    concern. See Gardner v. Martino, 
    563 F.3d 981
    , 989 (9th Cir.
    2009) (finding that a business owner’s refusal to give a refund
    to a customer who bought an allegedly defective product was
    a matter of public concern); Manufactured Home Cmtys., Inc.
    v. Cnty. of San Diego, 
    544 F.3d 959
    , 965 (9th Cir. 2008)
    (treating claim that a mobile home park operator charged
    excessive rent as a matter of public concern).
    Cox’s allegations in this case are similarly a matter of
    public concern. Padrick was appointed by a United States
    Bankruptcy Court as the Chapter 11 trustee of a company that
    had defrauded its investors through a Ponzi scheme. That
    company retained him and Obsidian to advise it shortly
    4
    Dun & Bradstreet dealt only with the Gertz rule on presumed damages,
    not the Gertz negligence standard. See 
    472 U.S. at
    754–55.
    14           OBSIDIAN FINANCE GROUP V. COX
    before it filed for bankruptcy. The allegations against Padrick
    and his company raised questions about whether they were
    failing to protect the defrauded investors because they were
    in league with their original clients.
    Unlike the speech at issue in Dun & Bradstreet that the
    Court found to be a matter only of private concern, Cox’s
    December 25 blog post was not “solely in the individual
    interest of the speaker and its specific business audience.”
    
    472 U.S. at 762
     (plurality opinion). The post was published
    to the public at large, not simply made “available to only five
    subscribers, who, under the terms of the subscription
    agreement, could not disseminate it further . . . .” 
    Id.
     And,
    Cox’s speech was not “like advertising” and thus “hardy and
    unlikely to be deterred by incidental state regulation.” 
    Id.
    Because Cox’s blog post addressed a matter of public
    concern, even assuming that Gertz is limited to such speech,
    the district court should have instructed the jury that it could
    not find Cox liable for defamation unless it found that she
    acted negligently. See Gertz, 
    418 U.S. at 350
    . The court also
    should have instructed the jury that it could not award
    presumed damages unless it found that Cox acted with actual
    malice. 
    Id. at 349
    .
    C.
    Cox also argues that Padrick and Obsidian are
    “tantamount to public officials,” because Padrick was a court-
    appointed bankruptcy trustee. She contends that the jury
    therefore should have been instructed that, under the Sullivan
    standard, it could impose liability for defamation only if she
    OBSIDIAN FINANCE GROUP V. COX                           15
    acted with actual malice.5 See 
    376 U.S. at
    279–80. We
    disagree.
    Although bankruptcy trustees are “an integral part of the
    judicial process,” Lonneker Farms, Inc. v. Klobucher, 
    804 F.2d 1096
    , 1097 (9th Cir. 1986), neither Padrick nor Obsidian
    became public officials simply by virtue of Padrick’s
    appointment. Padrick was neither elected nor appointed to a
    government position, and he did not exercise “substantial . . .
    control over the conduct of governmental affairs.” Rosenblatt
    v. Baer, 
    383 U.S. 75
    , 85 (1966). A Chapter 11 trustee can be
    appointed by the bankruptcy court for cause or when the best
    interests of the estate or creditors dictate. 
    11 U.S.C. § 1104
    (a). But, an appointed trustee simply substitutes for,
    and largely exercises the powers of, a debtor-in-possession.
    
    11 U.S.C. § 1107
    (a). No one would contend that a debtor-in-
    possession has become a public official simply by virtue of
    seeking Chapter 11 protection, and we can reach no different
    conclusion as to the trustee who substitutes for the debtor in
    administering a Chapter 11 estate.
    We also reject Cox’s argument that Padrick and Obsidian
    were “tantamount to public officials” because they received
    compensation from the court for their efforts. In Gertz, the
    Supreme Court held that there is “no such concept” as a “de
    facto public official,” 
    418 U.S. at 351
    , and that a lawyer who
    had served briefly on several housing committees appointed
    by the mayor of Chicago, but who had never held “any
    remunerative governmental position,” could not be
    5
    Cox argued in her pretrial memorandum that Padrick and Obsidian
    were public figures, but contended in her motion for a new trial that
    Padrick was a public official. She raises only the public official argument
    on appeal.
    16           OBSIDIAN FINANCE GROUP V. COX
    considered a public official. 
    Id.
     Bankruptcy trustees do not
    receive remuneration from the government.              Their
    compensation is drawn from the assets of the Chapter 11
    estate they administer. See 
    11 U.S.C. § 326
    (a). They are not
    rendered public officials by virtue of that compensation, any
    more than is an expert witness compensated by the estate.
    III.
    Padrick and Obsidian argue on cross-appeal that the
    district court erred in granting Cox summary judgment as to
    her other blog posts. Among other things, those posts accuse
    Padrick and Obsidian of engaging in “illegal activity,”
    including “corruption,” “fraud,” “deceit on the government,”
    “money laundering,” “defamation,” “harassment,” “tax
    crimes,” and “fraud against the government.” Cox also
    claimed that Obsidian paid off “media” and “politicians” and
    may have hired a hit man to kill her.
    In Milkovich v. Lorain Journal Co., the Supreme Court
    refused to create a blanket defamation exemption for
    “anything that might be labeled ‘opinion.’” 
    497 U.S. 1
    , 18
    (1990). This court has held that “while ‘pure’ opinions are
    protected by the First Amendment, a statement that ‘may . . .
    imply a false assertion of fact’ is actionable.” Partington v.
    Bugliosi, 
    56 F.3d 1147
    , 1153 (9th Cir. 1995) (quoting
    Milkovich, 
    497 U.S. at 19
    ). We have developed a three-part
    test to determine whether a statement contains an assertion of
    objective fact. Unelko Corp. v. Rooney, 
    912 F.2d 1049
    , 1053
    (9th Cir. 1990). The test considers “(1) whether the general
    tenor of the entire work negates the impression that the
    defendant was asserting an objective fact, (2) whether the
    defendant used figurative or hyperbolic language that negates
    that impression, and (3) whether the statement in question is
    OBSIDIAN FINANCE GROUP V. COX                    17
    susceptible of being proved true or false.” Partington, 
    56 F.3d at 1153
    .
    As to the first factor, the general tenor of Cox’s blog posts
    negates the impression that she was asserting objective facts.
    The statements were posted on obsidianfinancesucks.com, a
    website name that leads “the reader of the statements [to be]
    predisposed to view them with a certain amount of skepticism
    and with an understanding that they will likely present one-
    sided viewpoints rather than assertions of provable facts.”
    Obsidian Fin. Grp., 812 F. Supp. 2d at 1232. The district
    judge correctly concluded that the “occasional and somewhat
    run-on[,] almost ‘stream of consciousness’-like sentences
    read more like a journal or diary entry revealing [Cox’s]
    feelings rather than assertions of fact.” Id. at 1233.
    As to the second factor, Cox’s consistent use of extreme
    language negates the impression that the blog posts assert
    objective facts. Cox regularly employed hyperbolic language
    in the posts, including terms such as “immoral,” “really bad,”
    “thugs,” and “evil doers.” Id. (quoting blog posts). Cox’s
    assertions that “Padrick hired a ‘hit man’ to kill her” or “that
    the entire bankruptcy court system is corrupt” similarly dispel
    any reasonable expectation that the statements assert facts.
    Id.
    And, as to the third factor, the district court correctly
    found that, in the context of a non-professional website
    containing consistently hyperbolic language, Cox’s blog posts
    are “not sufficiently factual to be proved true or false.” Id. at
    1234. We find no error in the court’s application of the
    Unelko test and reject the cross-appeal.
    18          OBSIDIAN FINANCE GROUP V. COX
    IV.
    We reverse the district court’s judgment against Cox
    concerning the December 25, 2010 blog post and remand for
    a new trial consistent with this opinion. We affirm the
    district court’s summary judgment on Cox’s other blog posts.
    All parties are to bear their own costs on appeal.
    AFFIRMED IN PART, REVERSED IN PART, AND
    REMANDED.
    

Document Info

Docket Number: 12-35238

Citation Numbers: 740 F.3d 1284

Filed Date: 1/17/2014

Precedential Status: Precedential

Modified Date: 1/13/2023

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