Dale Mortensen v. Bresnan Communications , 722 F.3d 1151 ( 2013 )


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  •                  FOR PUBLICATION
    UNITED STATES COURT OF APPEALS
    FOR THE NINTH CIRCUIT
    DALE MORTENSEN ; MELISSA                  No. 11-35823
    BECKER, individually and on behalf
    of themselves and all others                 D.C. No.
    similarly situated,                       1:10-cv-00013-
    Plaintiffs-Appellees,        RFC
    v.
    OPINION
    BRESNAN COMMUNICATIONS, LLC, a
    Delaware corporation,
    Defendant-Appellant.
    Appeal from the United States District Court
    for the District of Montana
    Richard F. Cebull, Chief District Judge, Presiding
    Argued and Submitted August 31, 2012
    Submission Withdrawn October 9, 2012
    Resubmitted April 19, 2013
    Seattle, Washington
    Filed July 15, 2013
    2       MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    Before: Mary M. Schroeder and Ronald M. Gould, Circuit
    Judges, and Jed S. Rakoff, Senior District Judge.*
    Opinion by Judge Gould
    SUMMARY**
    Arbitration
    The panel vacated the district court’s order declining to
    enforce an arbitration clause and a choice-of-law clause in a
    broadband Internet service subscriber agreement, and
    remanded to the district court with instructions to apply New
    York law to the arbitration agreement.
    The panel held that AT&T Mobility LLC v. Concepcion,
    
    131 S. Ct. 1740
    (2011), further limited the Federal Arbitration
    Act’s savings clause, 9 U.S.C. § 2. The panel held that the
    Federal Arbitration Act preempted Montana’s public policy
    invalidating adhesive agreements running contrary to the
    reasonable expectations of a party. The panel also held that
    the district court erred in not applying New York law because
    a state’s preempted public policy was an impermissible basis
    on which to reject the parties’ choice-of-law selection.
    *
    The Honorable Jed S. Rakoff, Senior District Judge for the United
    States District Court for the Southern District of New York, sitting by
    designation.
    **
    This summary constitutes no part of the opinion of the court. It has
    been prepared by court staff for the convenience of the reader.
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC                           3
    COUNSEL
    John D. Seiver (argued), Adam S. Caldwell, and Ronald G.
    London, Davis Wright Tremaine LLP, Washington, D.C.;
    William Scott Mitchell and Michael P. Manning, Holland &
    Hart, LLP, Billings, Montana, for Defendant-Appellant.
    Scott A. Kamber (argued) and David A. Stampley,
    KamberLaw, LLC, New York, New York; Deborah Kravitz,
    KamberLaw, LLC, Healdsburg, California; Gregory P.
    Johnson, Johnson Law Office, Billings, Montana, for
    Plaintiffs-Appellees.
    OPINION
    GOULD, Circuit Judge:
    This case involves a binding arbitration clause in a
    contract of adhesion between a commercial provider of high-
    speed, broadband Internet services and its customers. We
    consider the relationship of state and federal law and the
    concept of preemption in this context.1 Dale Mortensen and
    Melissa Becker (“Plaintiffs”) brought this putative class
    action against Bresnan Communications alleging violations
    of the Electronic Communications Privacy Act, 18 U.S.C.
    §§ 2520–21, the Computer Fraud and Abuse Act, 18 U.S.C.
    1
    W e originally vacated submission of the present case pending an en
    banc decision of this court. The en banc court did not reach the issue in
    the present case. See Kilgore v. KeyBank, Nat’l Ass’n, __ F.3d __, Nos.
    09-16703, 10-15934, 2013 W L 1458876, at *5 (9th Cir. Apr. 11, 2013) (en
    banc) (reversing on state grounds the district court’s denial of a motion to
    compel arbitration).
    4       MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    § 1030, and Montana state law for invasion of privacy and
    trespass to chattels in connection with targeted advertising
    that they received while using Bresnan’s Internet service.
    The service subscriber agreement provided to all Bresnan
    customers contained a choice-of-law clause, specifying that
    New York law should apply, and an arbitration clause, both
    of which the district court declined to enforce.
    We consider, in light of the Supreme Court’s decision in
    AT&T Mobility LLC v. Concepcion, __ U.S. __, 
    131 S. Ct. 1740
    (2011), whether the Federal Arbitration Act (“FAA”),
    Pub. L. No. 68-401, 43 Stat. 883 (1925) (codified as amended
    at 9 U.S.C. §§ 1–2 et seq.), preempts Montana public policy
    invalidating adhesive agreements running contrary to the
    reasonable expectations of a party.2 We then address the
    choice-of-law consequences flowing from that holding. We
    have jurisdiction pursuant to 9 U.S.C. § 16(a)(1)(A)–(B). See
    Muriithi v. Shuttle Express, Inc., 
    712 F.3d 173
    , 178 (4th Cir.
    2013); Noohi v. Toll Bros., Inc., 
    708 F.3d 599
    , 604 (4th Cir.
    2013).
    Our decision turns on an interpretation of Concepcion’s
    meaning and breadth. After analyzing both Concepcion and
    subsequent cases, we conclude that Concepcion further
    limited the FAA’s savings clause, 9 U.S.C. § 2, and therefore
    hold (1) that the FAA preempts Montana’s reasonable
    expectations/fundamental rights rule and (2) that the district
    court erred in not applying New York law because a state’s
    preempted public policy is an impermissible basis on which
    to reject the parties’ choice-of-law selection. Consequently,
    2
    This Montana rule was judicially established in Iwen v. U.S. West
    Direct, 
    977 P.2d 989
    , 995 (Mont. 1999) and Kortum-M anaghan v.
    Herbergers NBGL, 
    204 P.3d 693
    , 698–99 (Mont. 2009).
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC                         5
    we vacate the district court’s denial of Bresnan’s motion to
    compel arbitration and remand to the district court with
    instructions to apply New York law to the arbitration
    agreement.3
    I
    We start with the facts giving rise to the dispute. Then we
    turn to the district court proceedings and present appeal.
    A. The Facts Underlying Class Plaintiffs’ Claims
    Plaintiffs, who reside in or near Billings, Montana,
    formerly subscribed to Internet services from Bresnan
    Communications, a franchised cable-television provider
    incorporated in Delaware, headquartered in New York, and
    operating in Montana, Colorado, Wyoming, and Utah. Class
    representative Dale Mortensen started services with Bresnan
    in October 2007. Bresnan has no record of a customer named
    Melissa Becker, although the company does not foreclose the
    possibility that she or another member of her household
    contracted for Internet service.
    After customers subscribe to Bresnan’s services,
    technicians deliver a “Welcome Kit” to their homes and
    install the equipment necessary to activate the service. The
    “Welcome Kit” contains the Bresnan OnLine Internet Service
    3
    Although Plaintiffs’ initial opposition brief in response to Bresnan’s
    motion to compel arbitration seems to concede that an application of New
    York law would require arbitration, Plaintiffs now state that they merely
    noted that New York courts are less sensitive to consumer contract rights.
    Either way, given that New York law generally favors arbitration, which
    law applies may be outcome determinative. W e leave that issue to be
    decided in the first instance by the district court on remand.
    6   MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    Subscriber Agreement and Acceptable Use Policy (“service
    agreement”), which is also available on Bresnan’s website.
    On Page 21 of the 31-page service agreement, in bold, large
    font, is the heading “9. Arbitration.” Paragraph 9(a.) states:
    Binding Arbitration. ANY AND ALL
    D IS P U T E S A R IS IN G B E T W E E N
    CUSTOMER AND BRESNAN
    COMMUNICATIONS (WHETHER BASED
    IN CONTRACT, STATUTE,
    REGULATION, ORDINANCE, TORT—
    INCLUDING, BUT NOT LIMITED TO,
    FRAUD, ANY OTHER INTENTIONAL
    TORT OR NEGLIGENCE,—COMMON
    LAW, CONSTITUTIONAL PROVISION,
    RESPONDEAT SUPERIOR, AGENCY OR
    ANY OTHER LEGAL OR EQUITABLE
    THEORY), WHETHER ARISING BEFORE
    OR AFTER THE EFFECTIVE DATE OF
    T H IS A G R E E M E N T , M US T BE
    RESOLVED BY FINAL AND BINDING
    ARBITRATION. THIS INCLUDES ANY
    AND ALL DISPUTES BASED ON ANY
    PRODUCT, SERVICE OR ADVERTISING
    CONNECTED TO THE PROVISION OR
    USE OF THE SERVICE. The Federal
    Arbitration Act (“FAA”), not state law, shall
    govern the arbitrability of all disputes
    between Bresnan Communications and
    Customer regarding this Agreement and the
    Service. Bresnan Communications and
    Customer agree, however, that New York or
    federal law shall apply to and govern, as
    appropriate, any and all claims or causes of
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC                            7
    action, remedies, and damages arising
    b e t w e en C u s t o m e r a n d B r e s n a n
    Communications regarding this Agreement
    and the Service, whether arising or stated in
    contract, statute, common law, or any other
    legal theory, without regard to New York’s
    choice of law principles.4
    The substance of this paragraph has remained unchanged
    since 2003.5 The beginning of the service agreement directs
    customers to, “Please read this Agreement very carefully,
    because by accepting the Service, you agree to all of these
    terms.”
    In 2008, Bresnan entered into a temporary arrangement
    with advertising company NebuAd, Inc.             Under the
    arrangement, in exchange for a share of NebuAd’s
    advertising revenue, Bresnan allowed NebuAd to place an
    appliance in its Billings, Montana, network. The appliance
    allowed NebuAd to gather information and create profiles of
    subscribers in order to target them with preference-sensitive
    advertising. Bresnan contends that it provided specific notice
    to consumers about the NebuAd trial and allowed individuals
    4
    The service agreement further states that “[a]ll parties to the arbitration
    must be individually named” and that “[t]here shall be no right or
    authority for any claims to be arbitrated on a class action or consolidated
    basis.” But that provision is not challenged on appeal.
    5
    The only amendment to this provision involved updating the
    notification address for Bresnan’s Legal Department.
    8         MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    to opt out. Under a heading labeled “About Advanced
    Advertising,” the company website provided detailed
    information about the trial.6 It also gave a list of thirteen
    6
    The text under that heading reads:
    Bresnan Communications is testing a new and exciting
    feature that will improve the relevance of advertising on
    the Internet.        Using anonymous web surfing
    technology, banner ads will be customized to our
    customers’ specific interests—reducing the “clutter”
    normally associated with Internet advertising. W e’re
    confident that this feature will provide a more enjoyable
    browsing experience for our customers.
    W e are committed to our customers’ privacy and we
    have placed great importance on two fundamental
    philosophies in relation to advanced advertising. First,
    participation in advanced advertising is completely
    voluntary.     Second, neither Bresnan nor our
    participating web sites or ad networks will ever collect
    any personally identifiable information— such as names
    or email addresses–In [sic] our efforts to provide this
    valuable feature to our subscribers.
    Following is a list of frequently asked questions
    regarding our advanced advertising service, complete
    with an option to opt-out of this service if desired.
    [FAQs omitted]
    Your Participation is Optional
    Thank you for taking the time to learn about Bresnan’s
    advanced advertising initiative. If you would like to
    opt-out of this service, simply click this link. Note that
    your opt-out will only apply to this browser on this
    computer. If you use more than one browser (such as
    Firefox and M icrosoft Internet Explorer), or more than
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC                      9
    frequently asked questions with corresponding answers that
    assured customers that no personally identifying information,
    such as first and last name, physical street address, email
    address, telephone numbers, or social security numbers would
    be collected. Plaintiffs contend that this notice was
    misleading and that consent was never obtained.
    B. The Facts Underlying Plaintiffs’ Appeal
    After NebuAd’s temporary arrangement with Bresnan to
    gather information from the subscribers ended, a class of
    plaintiffs, including those involved in the present action,
    brought suit in the United States District Court for the
    Northern District of California against NebuAd and several
    Internet service providers who hosted NebuAd appliances,
    including Bresnan. Bresnan and the other providers moved
    to dismiss the action for lack of personal jurisdiction and
    failure to state a claim. The district court granted this motion
    finding personal jurisdiction lacking. Valentine v. NebuAd,
    Inc., No. C08-05113 TEH, 
    2009 WL 8186130
    , at *3–10
    (N.D. Cal. Oct. 6, 2009). NebuAd became the sole defendant
    in that action and eventually reached a court-approved
    settlement with the plaintiffs.
    But before reaching that settlement in the initial lawsuit,
    groups of plaintiffs filed new class actions in their respective
    states. Plaintiffs brought suit against Bresnan in the United
    States District Court for the District of Montana re-alleging
    one computer (such as a desktop computer and a
    laptop), you will need to re-visit this page and opt-out
    for each.
    A total of eighteen subscribers purportedly opted out.
    10 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    violations of the Electronic Communications Privacy Act,
    18 U.S.C. §§ 2520–21, and the Computer Fraud and Abuse
    Act, 18 U.S.C. § 1030, while also asserting state-law claims
    for invasion of privacy and trespass to chattels.
    Bresnan responded by filing a motion to compel
    arbitration under the subscriber agreement and a motion to
    dismiss for failure to state a claim. In an opinion that did not
    address choice of law, the district court denied Bresnan’s
    motion to compel arbitration. Mortensen v. Bresnan
    Commc’n, LLC, No. CV 10-13-BLG-RFC, 
    2010 WL 4716744
    , at *3–4 (D. Mont. Nov. 15, 2010). The decision
    applied Montana public policy requiring arbitration
    agreements in contracts of adhesion to be within a party’s
    “reasonable expectations” and concluded that the arbitration
    agreement did not qualify because it amounted to unknowing
    waiver of the fundamental constitutional rights to trial by jury
    and access to courts. 
    Id. Almost a month
    later, the court granted in part Bresnan’s
    motion to dismiss and discharged the Electronic
    Communications Privacy Act and Montana invasion-of-
    privacy claims. Mortensen v. Bresnan Commc’n, LLC, No.
    CV 10-13-BLG-RFC, 
    2010 WL 5140454
    , at *9 (D. Mont.
    Dec. 13, 2010).
    Before discovery on the remaining Computer Fraud and
    Abuse Act claim and the state-law trespass-to-chattels claim,
    the Supreme Court decided Concepcion. Thereafter, Bresnan
    moved for and was granted leave to seek reconsideration of
    the denial of its motion to compel arbitration.
    But in an order dated September 16, 2011, the district
    court concluded that although the Supreme Court’s
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 11
    characterization of the FAA in Concepcion “may impend
    doom for the Montana rules relied upon, it did not in itself
    kill them.” Interpreting Concepcion’s holding as further
    limiting the savings clause only with respect to
    unconscionability and class-waiver provisions, the court
    compared the arbitration agreement in the present case with
    the one invalidated under Concepcion and found that they
    differed in that the current provision (1) was not
    unconscionable and (2) was not void because it contained a
    class-action waiver. In sum, the court found that the Montana
    reasonable expectations/fundamental rights rule survived
    Concepcion, served as the fundamental public policy
    supporting the application of Montana law (as opposed to
    New York law) under Montana choice-of-law rules, and
    required the court to deny arbitration.
    Bresnan filed a timely appeal of that denial. It contends
    that the district court erred in finding that the Montana rule is
    not preempted by the FAA and, if preempted, New York
    choice of law should have applied, resulting in arbitration.
    Alternatively, Bresnan contends that after Concepcion an
    application of the Montana choice-of-law analysis does not
    justify rejection of New York law.
    II
    We review de novo a district court’s decision denying a
    motion to compel arbitration, including the interpretation of
    the validity and scope of the clause. Bushley v. Credit Suisse
    First Bos., 
    360 F.3d 1149
    , 1152 (9th Cir. 2004); see also
    Chiron Corp. v. Ortho Diagnostic Sys., Inc., 
    207 F.3d 1126
    ,
    1130 (9th Cir. 2000). As arbitration is favored, those parties
    challenging the enforceability of an arbitration agreement
    bear the burden of proving that the provision is
    12 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    unenforceable. Green Tree Fin. Corp.-Ala. v. Randolph,
    
    531 U.S. 79
    , 91 (2000). We also review de novo the district
    court’s decision concerning the appropriate choice of law.
    Aceves v. Allstate Ins. Co., 
    68 F.3d 1160
    , 1167 (9th Cir.
    1995).
    III
    We first address whether the FAA preempts Montana’s
    reasonable expectations/fundamental rights rule and then
    address the choice-of-law consequences flowing from that
    conclusion.
    A. Preemption of the Reasonable
    Expectations/Fundamental Rights Rule
    The Supremacy Clause provides that “the Laws of the
    United States . . . shall be the supreme Law of the Land.”
    U.S. Const. art. VI, cl. 2. And a state law that “stands as an
    obstacle to the accomplishment and execution of the full
    purposes and objectives of Congress” is preempted by the
    Supremacy Clause. Hines v. Davidowitz, 
    312 U.S. 52
    , 67
    (1941). We start with an explanation of the FAA, the
    Supreme Court’s Concepcion decision, and the Montana
    reasonable expectations/fundamental rights rule at issue in
    this case. We then apply Concepcion to the Montana rule to
    decide whether it is preempted.
    1. The FAA
    The FAA, enacted in 1925, facilitates private dispute
    resolution by making arbitration agreements in maritime
    transactions and in contracts involving interstate commerce
    presumptively “valid, irrevocable, and enforceable.” See also
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 13
    Kilgore, 
    2013 WL 1458876
    , at *2 (quoting 9 U.S.C. § 2).
    The law was created to counter prevalent judicial refusal to
    enforce arbitration agreements,7 
    Concepcion, 131 S. Ct. at 1745
    , and has been interpreted to embody “a liberal federal
    policy favoring arbitration,” Moses H. Cone Mem’l Hosp. v.
    Mercury Constr. Corp., 
    460 U.S. 1
    , 24 (1983). The FAA
    “mandates that district courts shall direct the parties to
    proceed to arbitration on issues as to which an arbitration
    agreement has been signed.” Kilgore, 
    2013 WL 1458876
    , at
    *2 (quoting Dean Witter Reynolds, Inc. v. Byrd, 
    470 U.S. 213
    ,
    218 (1985)). Thus the FAA gives a strong boost to
    arbitration. See Kramer v. Toyota Motor Corp., 
    705 F.3d 1122
    , 1126 (9th Cir. 2013).
    As federal substantive law, the FAA preempts contrary
    state law. See Prima Paint Corp. v. Flood & Conklin Mfg.
    Co., 
    388 U.S. 395
    , 400 (1967); see also 
    Concepcion, 131 S. Ct. at 1746
    . The FAA’s preemption power has an
    exception: It does not require the enforcement of arbitration
    agreements on “such grounds as exist at law or in equity for
    the revocation of any contract.” 9 U.S.C. § 2 (also known as
    the “savings clause”). This savings clause preserves
    generally applicable contract defenses, such as fraud, duress,
    or unconscionability, and ensures that they are not preempted.
    See Kilgore, 
    2013 WL 1458876
    , at *3; see also 
    Concepcion, 131 S. Ct. at 1746
    .
    7
    W hen arbitration was first emerging in the United States, the common
    law and early state statutes did not recognize the validity of predispute
    arbitration agreements and instead allowed either party to opt out and
    compel litigation. Thomas V. Burch, Regulating Mandatory Arbitration,
    
    2011 Utah L
    . Rev. 1309, 1313 (2011).
    14 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    Parties have often cited the savings clause in an attempt
    to defeat a motion to compel arbitration.8 The United States
    Supreme Court has been moved to step in and stop some
    efforts to avoid FAA preemption, most notably in its
    Concepcion decision.
    2. The Concepcion Decision and Its Progeny
    Concepcion addressed whether the FAA’s savings clause
    preempted a California state rule, known as the Discover
    Bank rule,9 that invalidated the majority of class-action
    waivers in contracts of adhesion as unconscionable.
    The facts involved a class of plaintiffs who purchased
    AT&T mobile service advertised as including a free phone.
    
    Concepcion, 131 S. Ct. at 1744
    . Litigation resulted after
    8
    Beginning in the mid-1990s, litigants employed general contract
    defenses, namely unconscionability, to avoid the FAA’s pro-arbitration
    policy. See, e.g., Aaron-Andrew P. Bruhl, The Unconscionability Game:
    Strategic Judging and the Evolution of Federal Arbitration Law,
    83 N.Y.U. L. Rev. 1420, 1440–45 (2008). There is some evidence that
    this tactic worked. See Susan Randall, Judicial Attitudes Toward
    Arbitration and the Resurgence of Unconscionability, 52 Buff. L. Rev.
    185, 194–96 (2004) (suggesting that about 50% of unconscionability
    challenges to arbitration agreements in 2002 and 2003 succeeded).
    9
    Discover Bank v. Superior Ct., 
    113 P.3d 1100
    (Cal. 2005), abrogated
    by 
    Concepcion, 131 S. Ct. at 1745
    –47. Specifically, the Discover Bank
    rule invalidated class-action waivers in consumer agreements if (1) the
    agreement was in a contract of adhesion, (2) the disputes predictably
    involved small damages, and (3) the party with the inferior bargaining
    power alleged that the stronger party “carried out a scheme to
    deliberately” 
    defraud. 113 P.3d at 1110
    . But the rule was not limited to
    arbitration agreements and could be applied to all dispute-resolution
    contracts. 
    Concepcion, 131 S. Ct. at 1746
    –47. It was therefore arguably
    “generally applicable.”
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 15
    plaintiffs were charged $30.22 in sales tax on the retail value
    of the phones. 
    Id. The service contract
    signed by class
    members included a provision requiring all disputes to be
    arbitrated individually and not collectively.10 
    Id. In its opinion,
    the Supreme Court reversed the Ninth
    Circuit’s decision in Laster v. AT&T Mobility LLC, 
    584 F.3d 849
    , 853–59 (9th Cir. 2009), which held that the FAA did not
    preempt the Discover Bank rule because Discover Bank was
    generally applicable and thus was within the FAA’s savings
    clause. Instead, the Supreme Court reasoned that even
    general contract defenses, such as unconscionability, are
    preempted if they “stand as an obstacle to the
    accomplishment” of “ensur[ing] that private arbitration
    agreements are enforced according to their terms.”
    
    Concepcion, 131 S. Ct. at 1748
    (quoting source omitted).
    The Supreme Court acknowledged that the “inquiry
    becomes more complex when a doctrine normally thought to
    be generally applicable . . . is alleged to have been applied in
    a fashion that disfavors arbitration.” 
    Id. at 1747. But
    it
    concluded for the first time that even generally applicable
    state-law rules are preempted if in practice they have a
    10
    The agreement provided that AT&T would pay all costs for the
    arbitration of nonfrivolous claims; that arbitration would occur in the
    county where there customer was billed; that, for claims of $10,000 or
    less, the customer could choose whether to arbitrate in person, on
    submissions, or by phone; that either party could bring a claim in small
    claims court in lieu of arbitration; that the arbitrator could award any form
    of individual relief; that AT&T could not seek reimbursement of its
    attorney’s fees; and that, if a customer won an arbitration award greater
    than AT&T’s last written settlement offer, AT&T would pay $7,500 in
    minimum recovery plus twice the amount of the claimant’s attorney’s
    fees. 
    Concepcion, 131 S. Ct. at 1744
    .
    16 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    “disproportionate impact” on arbitration or “interfere[] with
    fundamental attributes of arbitration and thus create[] a
    scheme inconsistent with the FAA.” 
    Id. at 1747–48. In
    Marmet Health Care Center, Inc. v. Brown, the
    Supreme Court put an exclamation point on the savings
    clause’s new limits that it had established in Concepcion. See
    __ U.S. __, 
    132 S. Ct. 1201
    , 1203 (2012). In Marmet the
    Court held that the FAA preempted a West Virginia law
    invalidating arbitration clauses in nursing home admission
    agreements adopted before an occurrence of negligence
    resulting in a personal injury or wrongful death: “When state
    law prohibits . . . the arbitration of a particular type of claim,
    the analysis is straightforward: The conflicting rule is
    displaced by the FAA.” 
    Id. at 1203. We
    interpret Concepcion’s holding to be broader than a
    restriction on the use of unconscionability to end-run FAA
    preemption. We take Concepcion to mean what its plain
    language says: Any general state-law contract defense, based
    in unconscionability or otherwise, that has a disproportionate
    effect on arbitration is displaced by the FAA. We find
    support for this reading from the illustration in Concepcion
    involving a case “finding unconscionable or unenforceable as
    against public policy consumer arbitration agreements that
    fail to provide for judicially monitored 
    discovery.” 131 S. Ct. at 1747
    (emphasis added). Other courts have read
    Concepcion in a similar way.11
    11
    See, e.g., In re Cal. Title Ins. Antitrust Litig., No. 08-01341 JSW , 2011
    W L 2566449, at *2 (N.D. Cal. June 27, 2011) (“In the wake of new
    Supreme Court precedent” the court was “compelled to enforce the . . .
    arbitration provisions[.]”); Wolf v. Nissan Motor Acceptance Corp., No.
    10-cv-3338 (NLH)(KMW ), 2011 W L 2490939, at *6–7 (D.N.J. June 22,
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 17
    Some might argue that our interpretation of Concepcion
    goes too far beyond the initial purpose of the FAA, which
    was to eliminate judicial hostility toward arbitration and place
    arbitration provisions on “the same footing” as all other
    contractual provisions. See 
    Iwen, 977 P.2d at 994
    ; see also
    Supak & Sons Mfg. Co. v. Pervel Indus., Inc., 
    593 F.2d 135
    ,
    137 (4th Cir. 1979). But we follow the Supreme Court’s
    premise in Concepcion that the FAA’s purpose is to “ensur[e]
    that private arbitrations are 
    enforced.” 131 S. Ct. at 1748
    (quoting Volt Info. Scis., Inc. v. Bd. of Trs. of Leland Stanford
    Junior Univ., 
    489 U.S. 468
    , 474 (1989)); see also Am.
    Express Co. v. Italian Colors Rest., __ S. Ct. __, No. 12-133,
    
    2013 WL 3064410
    , at *6 & n.5 (June 20, 2013) (noting that
    Concepcion established that “the FAA’s command to enforce
    arbitration agreements trumps any interest in ensuring the
    prosecution of low-value claims”). The word “ensure” is
    defined to mean “to make (one) sure (as by pledging,
    guaranteeing, convincing, or declaring)” or “to make sure,
    certain, or safe: GUARANTEE.” Webster’s Third New
    International Dictionary 756 (1993).               In our view,
    Concepcion crystalized the directive, touched on in 
    Volt, 489 U.S. at 474
    , that the FAA’s purpose is to give preference
    (instead of mere equality) to arbitration 
    provisions. 131 S. Ct. at 1748
    . Concepcion outlaws discrimination in state
    policy that is unfavorable to arbitration by further limiting the
    savings clause. We are bound by our duty to apply
    Concepcion and do so here.
    2011) (“[N]otwithstanding [state law], the Court is bound by
    [Concepcion].”); see also 
    Muriithi, 712 F.3d at 180
    (noting that
    “Concepcion sweeps . . . broadly” to preempt generally applicable contract
    defenses that “target[] the existence of an agreement to arbitrate as the
    basis for invalidating that agreement”).
    18 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    3. The Montana Reasonable Expectations/Fundamental
    Rights Rule
    We apply Concepcion to the Montana reasonable
    expectations/fundamental rights rule to determine whether it
    is preempted by the FAA.
    Under Montana state law, courts determining the validity
    of a contract begin with assessing whether the contract is one
    of adhesion. Ticknor v. Choice Hotels Int’l, Inc., 
    265 F.3d 931
    , 939 (9th Cir. 2001); 
    Iwen, 977 P.2d at 995
    . This inquiry
    focuses on the contracting process to determine whether both
    parties had the ability to negotiate contract terms. 
    Iwen, 977 P.2d at 995
    . Finding that the contract was adhesive
    opens the door for an unconscionability or public policy
    defense. 
    Id. Once a court
    views a contract as adhesive, it must
    examine the challenged provision to determine whether it is
    unconscionable or in violation of public policy. 
    Id. A provision that
    was not in the reasonable expectations of both
    parties when contracting is void as against public policy.12 
    Id. (referring to Passage
    v. Prudential-Bache Sec., Inc., 
    727 P.2d 1298
    , 1301 (Mont. 1986)). As a matter of law, Montana finds
    involuntary waiver of fundamental constitutional rights to be
    outside of consumers’ reasonable expectations. Kortum-
    
    Managhan, 204 P.3d at 698–99
    .
    12
    M ontana courts construe the public policy defense as slightly different
    from an unconscionability defense. The unconscionability defense is
    analyzed through use of the Kloss factors and does not rely on the
    reasonable expectations test. See Kloss v. Edward D. Jones & Co.,
    
    54 P.3d 1
    , 8–9 (Mont. 2002).
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 19
    Because the Montana Supreme Court has held that
    arbitration agreements constitute a waiver of a party’s
    fundamental constitutional rights to trial by jury and access
    to courts, all arbitration agreements where waiver is not
    “voluntarily, knowingly, and intelligently” made are void as
    a matter of public policy. 
    Id. at 699 (citations
    omitted).
    Montana law defines “voluntarily, knowingly, and
    intelligently” made as requiring a consumer to be informed of
    the consequences of a provision and to personally consent to
    waiver after receiving the proper information. 
    Id. Under this generally
    applicable rule, only arbitration agreements
    explained to and initialed by consumers are valid and
    enforceable. See 
    id. 4. The Effect
    of Concepcion on the Reasonable
    Expectations/Fundamental Rights Rule
    Bresnan first contends that the Montana reasonable
    expectations/fundamental rights rule is not preserved by the
    FAA’s savings clause because it is not generally applicable
    given that it depends on the unique nature of arbitration
    agreements.13 Bresnan supports this assertion by urging that,
    unlike other contract provisions, arbitration agreements
    implicate fundamental rights. It contends that, even without
    13
    W hile arguing that the M ontana rule is not generally applicable,
    Bresnan contends surprisingly that the “reasonable expectations” test is
    one based on unconscionability— a quintessential generally applicable
    contract defense. The M ontana reasonable expectations/fundamental
    rights rule is related to the unconscionability doctrine. The relationship
    is shown by the Montana Supreme Court’s application of the Kloss
    unconscionability factors to the fundamental rights analysis in Kortum-
    
    Managhan, 204 P.3d at 699–700
    . But because prior cases have said that
    the defenses are different, we decline to hold otherwise. See, e.g., 
    Iwen, 977 P.2d at 995
    ; 
    Kloss, 53 P.3d at 8
    .
    20 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    Concepcion, the rule is preempted. We disagree. Bresnan
    may be correct that the reasonable expectations/fundamental
    rights rule has a disproportionate impact on arbitration
    agreements. But the rule does not invalidate only those
    agreements. Many other types of agreements may be equally
    affected by the Montana rule. And contract provisions
    requiring bench trials waive the fundamental right to a jury
    trial. We cannot say that the fundamental-rights rule depends
    entirely on the nature of arbitration agreements.
    Bresnan next contends that even if the doctrine is one of
    general applicability, it disproportionally affects arbitration
    agreements and thus is preempted by the FAA following
    Concepcion.        We agree.       The Montana reasonable
    expectations/fundamental rights rule arose from state court
    consideration of adhesive arbitration agreements, see Kortum-
    
    Managhan, 204 P.3d at 698–700
    , and most of the rule’s
    applications have been to those provisions, see, e.g., 
    Ticknor, 265 F.3d at 931
    ; Kloss, 53 P.3d at 7–8. Courts, including this
    one, considering Montana’s public policy repeatedly refer to
    it in arbitration-specific terms. See, e.g., 
    Ticknor, 265 F.3d at 939
    (“In the context of adhesion contracts, the Montana
    Supreme Court has determined expressly that it will not
    enforce an [unfair] arbitration clause.” (citing 
    Iwen, 977 P.2d at 996
    )). Because of this, we conclude that the reasonable
    expectations/fundamental rights rule runs contrary to the
    FAA as interpreted by Concepcion because it
    disproportionally applies to arbitration agreements,
    invalidating them at a higher rate than other contract
    provisions. We hold that the FAA preempts the Montana
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 21
    reasonable expectations/fundamental rights rule as that rule
    is currently employed.14
    B. The Effect of Preemption on Choice-of-Law
    Considerations
    Now that we have determined that the Montana
    reasonable expectations/fundamental rights rule is preempted
    by the FAA, we assess the consequences that flow from that
    conclusion. Federal courts sitting in diversity use the choice-
    of-law rules of the forum state, in this case Montana, to make
    a choice-of-law determination. See Zinser v. Accufix
    Research Inst., Inc., 
    253 F.3d 1180
    , 1187 (9th Cir. 2001); see
    also Sparling v. Hoffman Constr. Co., Inc., 
    864 F.2d 635
    , 641
    (9th Cir. 1988). Montana uses the Restatement (Second) of
    Conflict of Laws § 187(2), which finds a choice-of-law
    provision overcome where (1) Montana has a materially
    greater interest in the transaction than the state whose law
    was selected by the parties and (2) application of the selected
    state’s law would be contrary to Montana’s public policy.
    
    Ticknor, 265 F.3d at 937–38
    .
    In assessing whether Montana has a materially greater
    interest in the transaction, Montana law considers the place of
    contracting; the place where the contract was negotiated; the
    14
    This holding is consistent with extra-circuit precedent because the
    Montana reasonable expectations/fundamental rights rule “bar[s] the
    arbitration of entire categories of claims,” essentially all adhesive
    consumer arbitration agreements, and “disfavors arbitration.” See 
    Noohi, 708 F.3d at 611–13
    (holding that a Maryland law requiring an arbitration
    provision to contain a mutually coextensive exchange of promises to
    arbitrate was not preempted by the FAA following Concepcion because
    all it did was “treat an arbitration provision like a stand-alone contract,
    requiring consideration” and did not disfavor arbitration).
    22 MORTENSEN V . BRESNAN COMMUNICATIONS, LLC
    place of performance; the location of the subject matter of the
    contract; and the domicile, residence, nationality, place of
    incorporation and place of business of the parties. 
    Id. at 938; see
    also Keystone, Inc. v. Triad Sys. Corp., 
    971 P.2d 1240
    ,
    1242 (Mont. 1998) (applying the five factors from the
    Restatement (Second) of Conflict of Laws § 188 to determine
    if Montana had a materially greater interest in the
    transaction). Here, after applying these factors, the district
    court correctly concluded that Montana had a materially
    greater interest than New York in the dispute. The contract
    was received by the consumers in Montana as part of their
    Welcome Kit, and the contract governed services provided in
    Montana to Montana residents. The subject matter of the
    contract and performance of it took place almost entirely in
    Montana.
    But the second prong of the choice-of-law analysis,
    requiring an application of New York law to be contrary to
    the fundamental public policy of Montana, is lacking. The
    parties have briefed the differences between New York and
    Montana policies with respect to the relative favor (or lack
    thereof) that they show to arbitration agreements. In the
    district court, the judge noted that this prong was fulfilled
    because “application of New York law would contravene the
    fundamental public policy of Montana in that fundamental
    rights would be waived without notice.” Because Montana’s
    reasonable expectations/fundamental rights rule is preempted,
    we conclude that it cannot serve as a basis for rejecting the
    choice-of-law selection of the parties. We have found no
    other policy, not preempted by the FAA, that would justify
    the application of Montana law. We hold that the district
    court should have applied New York law to the arbitration
    agreement.
    MORTENSEN V . BRESNAN COMMUNICATIONS, LLC 23
    IV
    This is not an easy case as it requires us to interpret
    Concepcion and apply that law to an established Montana
    rule that governs the validity of contracts generally but has a
    disproportionate impact on arbitration agreements. Montana
    has an interest in protecting its consumers from unfair
    agreements, particularly those that force waiver of
    fundamental rights without notice. But the Supreme Court in
    Concepcion told us to hold that the FAA preempts all laws
    that have a disproportionate impact on arbitration agreements.
    Given this directive, we hold that the Montana reasonable
    expectations/fundamental rights rule is preempted by the
    FAA. Because (1) a state’s preempted public policy is an
    impermissible basis on which to reject the parties’ choice of
    law and (2) under Montana choice-of-law analysis, courts
    cannot ignore the law selection of the parties unless it would
    contravene a fundamental state policy, the district court erred
    in failing to apply New York law. We vacate the district
    court’s denial of Bresnan’s motion to compel arbitration and
    remand to the district court with instructions to apply New
    York law to the agreement.
    VACATED AND REMANDED.
    

Document Info

Docket Number: 11-35823

Citation Numbers: 722 F.3d 1151

Judges: Gould, Jed, Mary, Rakoff, Ronald, Schroeder

Filed Date: 7/15/2013

Precedential Status: Precedential

Modified Date: 8/7/2023

Authorities (19)

Supak & Sons Manufacturing Company, Inc. v. Pervel ... , 593 F.2d 135 ( 1979 )

Chiron Corporation, a Delaware Corporation v. Ortho ... , 207 F.3d 1126 ( 2000 )

robin-zinser-individually-and-on-behalf-of-all-others-similarly-situated , 253 F.3d 1180 ( 2001 )

James L. Ticknor Janet Ticknor Larry Ticknor Tickco Holding,... , 265 F.3d 931 ( 2001 )

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Discover Bank v. Superior Court , 30 Cal. Rptr. 3d 76 ( 2005 )

Hines v. Davidowitz , 61 S. Ct. 399 ( 1941 )

Lauro ACEVES, Jamie Aceves, Plaintiffs-Appellants, Cross-... , 68 F.3d 1160 ( 1995 )

Iwen v. US West Direct , 977 P.2d 989 ( 1999 )

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Volt Info. Sciences, Inc. v. Bd. of Trustees of Leland ... , 109 S. Ct. 1248 ( 1989 )

Green Tree Financial Corp.-Alabama v. Randolph , 121 S. Ct. 513 ( 2000 )

At&T Mobility LLC v. Concepcion , 131 S. Ct. 1740 ( 2011 )

Marmet Health Care Center, Inc. v. Brown , 132 S. Ct. 1201 ( 2012 )

Moses H. Cone Memorial Hospital v. Mercury Construction ... , 103 S. Ct. 927 ( 1983 )

Dean Witter Reynolds Inc. v. Byrd , 105 S. Ct. 1238 ( 1985 )

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