Jason v. Pardini CA1/2 ( 2023 )


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  • Filed 4/25/23 Jason v. Pardini CA1/2
    NOT TO BE PUBLISHED IN OFFICIAL REPORTS
    California Rules of Court, rule 8.1115(a), prohibits courts and parties from citing or relying on opinions not certified for
    publication or ordered published, except as specified by rule 8.1115(b). This opinion has not been certified for publication or
    ordered published for purposes of rule 8.1115.
    IN THE COURT OF APPEAL OF THE STATE OF CALIFORNIA
    FIRST APPELLATE DISTRICT
    DIVISION TWO
    TRENT JASON,
    Plaintiff and Appellant,
    A165974
    v.
    MARK AUGUST PARDINI et al.,                                             (Mendocino County
    Super. Ct. No. 22CV00306)
    Defendants and Respondents.
    Representing himself, plaintiff Trent Jason filed a lawsuit against
    defendants Mark Pardini and James Purcell after the clothes washing
    machine he purchased at Pardini Appliance stopped working. Defendants
    offered to replace Jason’s washing machine, but he rejected their offer and
    insisted they repair it instead because he was concerned he would then no
    longer have the benefit of an ongoing warranty. In his 82-page verified first
    amended complaint, Jason asserted multiple claims based on storefront
    window lettering that read: “HOME OF THE 10 YEAR WARRANTY* ON
    ANY APPLIANCE OVER $499 OR MORE” with the asterisk phrase
    “*MAJOR COMPONENT WARRANTY” in smaller letters below. He claimed
    that this sign created an express warranty to repair his appliances if they
    failed. He also alleged that defendants misrepresented the products as
    “General Electric” appliances because General Electric Appliances had been
    1
    acquired by Haier, despite also alleging that Haier owned the right to use
    this name.
    Defendants demurred. They explained that Jason was provided (1) a
    one-year warranty from the manufacturer; and (2) a 10-year limited
    warranty from Associated Service Corporation (ASC) that covered the main
    drive motor of the machine. Defendants argue that the storefront window
    referenced both the manufacturer and ACS warranties; the window was not a
    separate express warranty to repair any of Jason’s appliances if they failed
    within 10 years after his purchase.
    The trial court issued a short order sustaining defendants’ demurrer
    without leave to amend. The record before us does not include a reporter’s
    transcript of the hearing. In this appeal, Jason argues his amended
    complaint should have survived demurrer. While the trial court ought to
    have articulated its reasoning as to Jason’s claims in its written ruling,
    rather than issuing a bare-bones order lacking any discussion, we disagree
    with Jason and will affirm.
    BACKGROUND
    Jason purchased a front load washing machine, dryer, and dishwasher
    from Pardini Appliance in 2019. Each appliance had a “GE” trademark and
    “GE Appliances” sticker with model and serial numbers. Defendant Mark
    Pardini owns the store, and defendant James Purcell is the sales manager
    who assisted Jason with the purchases. As noted above, at the time of these
    purchases, the storefront window of Pardini Appliance had lettering that
    read: “HOME OF THE 10 YEAR WARRANTY* ON ANY APPLIANCE
    OVER $499 OR MORE” with the asterisk phrase “*MAJOR COMPONENT
    WARRANTY” in smaller letters below. Jason paid over $499 for each of the
    three appliances.
    2
    Jason alleged, “Purcell spent relevant time representing to Plaintiff
    that he was an expert in the appliance sales business, and that he
    represented to Plaintiff that these alleged General Electric appliances were
    the best on the market, and that they were known to last twenty years, or
    more; and this is what Defendant Pardini was offering a ten years extended
    warranty on all appliances sold for $499 or more.” He further alleged, “It was
    this specific inducement which caused consumers, including Plaintiff, to rely
    on these extended warranties in making purchases of appliances from
    Pardini and Purcell.” Jason continued, “In addition, with Purcell as the sole
    sales manager, he also verbally confirmed that written warranty to Plaintiff,
    ensuring [sic] to Plaintiff that if any appliance which Plaintiff purchased at
    this commercial business location, these purchased appliances included that
    extended ten years duration warranty, beyond any written warranty which
    the manufacturer provided.”
    Jason repeatedly referred to the window sign in his complaint as “the
    written representation” of defendants’ alleged 10-year warranty on the
    appliances he purchased. Jason also alleged that those appliances each had a
    removable sticker on it saying, “limited warranty.” But the amended
    complaint contained other allegations regarding warranties provided to
    Jason. First, Jason alleged that he received a one-year manufacturer’s
    warranty. A copy of the appliance manual describing this warranty was
    attached as an exhibit to the amended complaint.
    Second, Jason alleged that he received a 10-year written warranty from
    ASC titled “ ‘ADDITIONAL EXTENDED LIMITED WARRANTY’ ” that
    covered one itemized component in each appliance. A copy of a postcard
    addressed from ASC to Jason and dated June 2, 2020 was attached as an
    exhibit to the amended complaint. The postcard states that “[i]f at any time
    3
    after the expiration of the manufacturer’s limited warranty, but NOT MORE
    THAN TEN (10) YEARS AFTER THE DATE OF PURCHASE OF THIS
    APPLIANCE, the component as specified under this certificate should
    become defective, except as stated below, you will be entitled to receive free of
    charge a replacement component of the same or substantially the same
    quality as the original manufacturer would have furnished during their
    limited warranty period.” The component listed for a front load automatic
    washer is the “Main Drive Motor.”
    The amended complaint also attached other exhibits, including Jason’s
    receipt for his purchases of the three appliances. Each of those receipts
    included text that read: “Federal Law provides that the Buyer shall give the
    Seller an opportunity to make necessary repairs to merchandise.
    Replacement will only be allowed under the terms of the manufacturer’s
    warranty.”
    Jason alleged that his washing machine “failed to operate” 16 months
    after he purchased it. He believed the issue involved the “main bearing
    attached to the rear of the washing machine drum.” Jason believed the
    manufacturer’s warranty was no longer applicable, as it extended only one
    year from the date of purchase.
    When Jason tried to contact General Electric Corporation about the
    “failure of the washing machine to operate,” Jason says he “discover[ed] that
    General Electric Corporation was not the manufacturer of the washing
    machine. Instead, “after completing extensive research,” Jason “discovered
    that on June 6, 2016, Qingdao Haier Company, Limited, a Shanghai stock
    exchange listed company that is 41 percent owned by Haier Group . . . and
    General Electric Corporation had announced the signing of closing documents
    for the acquisition of General Electric Appliances . . . from General Electric
    4
    Corporation.” Jason alleged that Haier owned the right to use the name
    “General Electric Appliances.” The Haier acquisition of GE Appliances had
    taken place three years before Jason purchased his washer. Jason
    nonetheless alleged that, had he known that the appliances were made by a
    Chinese corporation, he would not have purchased them.
    Jason contacted Pardini Appliance in June 2021, and a service
    technician came out to inspect his washing machine. According to Jason, the
    technician prepared a $1,400–$1,600 estimate for the repair and had Jason
    sign it, but did not give Jason a copy. The technician gave Jason a service
    invoice indicating that the issue was “possibly main bearing or motor
    bearing.”
    Jason alleged that he was contacted by Pardini in July 2021, who
    indicated that GE would replace his washer and provide a one-year warranty.
    Jason rejected the offer and explained that he wanted the 10-year warranty
    he believed Pardini had provided him. He wanted Pardini to repair the
    machine, instead of replacing it. Jason claimed his flooring had been
    damaged by the original installation and so, by his reasoning, presumably the
    floor might get damaged again if the machine was replaced instead of
    repaired. Pardini Appliance subsequently indicated it would “not be taking
    any actions on [Jason’s] behalf.”
    Jason filed a lawsuit against Pardini and Purcell.1 The verified first
    amended complaint sought two injunctions—one on behalf of Jason and the
    other on behalf of all others similarly situated under California’s Unfair
    1The service technician was also named as a defendant, but Jason later
    agreed to dismiss him.
    5
    Competition Law (UCL) (Bus. & Prof. Code, § 17200 et seq.).2 Jason also
    alleged causes of action for (1) breach of contract; (2) breach of implied
    covenant of good faith and fair dealing; (3) false promise; (4) deceit;
    (5) constructive fraud; (6) misrepresentation; (7) concealment; (8) violations of
    California’s False Advertising Law (FAL) (§ 17500 et seq.); (9) violations of
    the Unfair Trade Practices Act (UPA) (§ 17000 et seq.); (10) collusion;
    (11) failure to provide written estimate for repairs; and (12) respondeat
    superior. Defendants demurred. They argued Jason lacked standing to seek
    injunctive relief on behalf of what amounted to a class. They also argued that
    Jason failed to state any of his other claims as a matter of law. Defendants
    moved to strike various portions of the amended complaint, including the
    petition for an injunction on Jason’s own behalf.
    The trial court sustained defendants’ demurrer without leave to amend,
    and deemed the motion to strike moot. The order does not detail the trial
    court’s reasoning, and the record does not contain any reporter’s transcript of
    the hearing. Jason appealed.
    DISCUSSION
    I. Appealability and Standard of Review
    Jason argues that his amended complaint should have survived
    demurrer. We begin by addressing appealability. The notice of appeal refers
    to a judgment of dismissal after this order, but the record contains no such
    judgment. While an order sustaining a demurrer is “neither appealable per
    se nor as a final judgment,” we may deem the order to incorporate a
    judgment of dismissal. (Molien v. Kaiser Foundation Hospitals (1980) 
    27 Cal.3d 916
    , 920.) We will do so here in the interests of justice.
    2 Further undesignated statutory references are to the Business and
    Professions Code.
    6
    “In reviewing the sufficiency of a complaint against a general
    demurrer, we are guided by long-settled rules.” (Blank v. Kirwan (1985)
    
    39 Cal.3d 311
    , 318.) We review the amended complaint de novo to determine
    whether it “alleges facts sufficient to state a cause of action under any legal
    theory or to determine whether the trial court erroneously sustained the
    demurrer as a matter of law.” (Aguilera v. Heiman (2009) 
    174 Cal.App.4th 590
    , 595.) We construe the amended complaint in a reasonable manner and
    assume the truth of properly pleaded factual allegations that are not
    inconsistent with other allegations, exhibits, or judicially noticed facts.
    (Genis v. Schainbaum (2021) 
    66 Cal.App.5th 1007
    , 1015.) We need not accept
    as true, however, contentions, deductions, or conclusions of fact or law.
    (Blank, at p. 318.) Jason bears the burden of demonstrating that the trial
    court erred. (Aguilera, at p. 595.)
    With this framework in mind, we analyze Jason’s arguments across five
    categories in the amended complaint: (1) requests for injunctive relief;
    (2) breach of contract claim; (3) FAL and UPA claims; (4) claims sounding in
    fraud; and (5) other causes of action.
    II. Requests for Injunctive Relief
    Jason’s amended complaint included two “petitions” for injunctions.
    First, Jason sought an injunction requiring defendants to “comply with the
    terms and conditions of the contracts” related to the appliances Jason
    purchased, including the alleged 10-year storefront window warranty. Jason
    argues that the trial court wrongly included this request in its ruling because
    defendants did not demur to it. Defendants did, however, move to strike this
    particular request for relief, and so it was properly before the trial court. We
    therefore consider its merits. (Contra In re Aaron B. (1996) 
    46 Cal.App.4th
                                    7
    843, 846 [“ ‘A party is precluded from urging on appeal any point not raised
    in the trial court’ ”].)
    Injunctive relief is a remedy—it is not a separate cause of action.
    (Green Valley Landowners Assn. v. City of Vallejo (2015) 
    241 Cal.App.4th 425
    ,
    433, fn. 8.) We agree with defendants that Jason’s attempt to petition for
    injunctive relief as an independent claim for relief was improper. Jason is
    essentially seeking specific performance on what he alleges to be his contract
    with Pardini, and so striking Jason’s improper “petition” for an injunction
    would not deprive him of a remedy, were he to prevail on his contract claim.
    We address Jason’s contract claim below.
    Second, Jason sought an injunction “on behalf of others similarly
    situated,” which he defined to include consumers who had made an appliance
    purchase in the past four years that were also subject to the alleged 10-year
    storefront window warranty. Jason also sought reimbursement for
    consumers who had paid for service calls, parts, labor, or replacement
    appliances during that period. Citing the UCL, Jason alleged he could seek
    such relief “on behalf of consumers who were injured” because he was “one of
    those persons injured in the same manner as all those consumers similarly
    situated.” Defendants demurred to this petition on the ground that Jason—a
    litigant representing himself and who is not a licensed attorney—cannot
    pursue claims on behalf of others. (Drake v. Superior Court (1994) 
    21 Cal.App.4th 1826
    , 1830 [explaining that since the passage of the State Bar
    Act in 1927, persons may not practice law for another in California unless
    they are active members of the State Bar].)
    Jason argues that he is not attempting to pursue class claims. Rather,
    he contends he is seeking public injunctive relief as described in McGill v
    Citibank, NA (2017) 
    2 Cal.5th 945
    . The analogy is inapt. McGill explained
    8
    the difference between public injunctive relief—that “ ‘by and large’ benefits
    the general public” and “benefits the plaintiff, ‘if at all,’ only ‘incidental[ly]’
    and/or as ‘a member of the general public’ ”—and private injunctive relief,
    which “primarily ‘resolve[s] a private dispute’ between the parties,”
    “ ‘rectif[ies] individual wrongs,’ ” and “benefits the public, if at all, only
    incidentally[.]” (Id. at p. 955.) In other words, public injunctive relief under
    the UCL “has ‘the primary purpose and effect of’ prohibiting unlawful acts
    that threaten future injury to the general public.” (McGill, at p. 955; see also
    Vaughn v. Tesla, Inc. (2023) 
    87 Cal.App.5th 208
    , 227.) “Relief that has the
    primary purpose or effect of redressing or preventing injury to an individual
    plaintiff—or to a group of individuals similarly situated to the plaintiff—does
    not constitute public injunctive relief.” (McGill, at p. 955.)
    The petition here falls into the category of private injunctive relief. It
    did not ask defendants to remove the window sign or rewrite it. Instead, it
    sought relief for a group of individuals alleged to have suffered the same
    injury: non-compliance with the 10-year storefront window warranty.
    In sum, the petition sought an injunction on behalf of a subset of
    consumers, but Jason is foreclosed from pursuing such a remedy because he
    is representing himself and he is not an attorney. (Drake v. Superior Court,
    supra, 21 Cal.App.4th at p. 1830.) Given the availability of narrowly tailored
    relief that would stop the allegedly unfair business practices or false
    advertising at issue, Jason may not pursue what amounts to class-based
    relief without securing adequate representation. (McGhee v. Bank of America
    (1976) 
    60 Cal.App.3d 442
    , 450 [adequacy of representation depends upon
    whether attorney is qualified to conduct proposed class litigation].) We
    conclude the trial court did not err in sustaining defendants’ demurrer to this
    petition for injunctive relief.
    9
    III. Breach of Contract Claim
    Jason concedes, in his briefing on appeal, that his breach of contract
    claim is premised solely on the Pardini Appliance storefront window sign.
    The amended complaint did not allege any breach of the one-year
    manufacturer warranty or the 10-year limited ASC warranty, and does not
    describe any other contract. Instead, Jason alleged that the storefront
    window sign was either the entire contract or was part of the contract for his
    purchase of the appliances.
    Defendants argued on demurrer that Jason was only offered the
    manufacturer and ASC warranties. They argued that the storefront window
    sign did not amount to a written warranty, as it did not attempt to
    comprehensively describe any such warranty. On appeal, defendants argue
    that the storefront sign simply referenced the manufacturer and ASC
    warranties. Jason responds that his allegations are sufficient at the pleading
    stage and that defendants cannot succeed on demurrer by offering a
    “competing” interpretation of the contract.
    The law Jason relies upon does not support his contract claim. The
    amended complaint primarily cites the Song-Beverly Consumer Warranty Act
    (Song-Beverly Act) (Civ. Code, § 1790 et seq.), which sets out the
    requirements for an express warranty for personal, family, or household
    consumer goods. (Keith v. Buchanan (1985) 
    173 Cal.App.3d 13
    , 19.) Civil
    Code section 1793.1, subdivision (a)(1) states: “Every manufacturer,
    distributor, or retailer making express warranties with respect to consumer
    goods shall fully set forth those warranties in simple and readily understood
    language, which shall clearly identify the party making the express
    warranties, and which shall conform to the federal standards for disclosure of
    warranty terms and conditions . . . .” The amended complaint also cites
    10
    section 2313, subdivision (1)(a) of the Uniform Commercial Code, which
    provides: “Any affirmation of fact or promise made by the seller to the buyer
    which relates to the goods and becomes part of the basis of the bargain
    creates an express warranty that the goods shall conform to the affirmation
    or promise.”
    Jason did not (and cannot) use the storefront window sign to
    sufficiently allege an express warranty for this claim. (See Williams v.
    Beechnut Nutrition Corp. (1986) 
    185 Cal.App.3d 135
    , 142 [“In order to plead a
    cause of action for breach of express warranty, one must allege the exact
    terms of the warranty”].) The sign objectively fails the requirements for a
    written warranty under section 1793.1 of the Civil Code. Even accepting the
    inference Jason advances that the word “HOME” could mean Pardini
    Appliance, the sign does not “clearly identify” the party making the alleged
    warranty. (Civ. Code, § 1793.1.)
    Moreover, the word “HOME” establishes that the storefront sign is not
    itself an offer or a promise, but a marketing reference to the warranties being
    provided on appliances sold at the store. Nor does the storefront sign “fully
    set forth” the terms of a “third” warranty as Jason alleges. (Civ. Code,
    § 1793.1.) For example, the sign does not say what a “major component
    warranty” might actually entail. Most importantly, nothing in the sign
    supports Jason’s claim that it created a warranty to repair a defective part in
    an appliance, rather than replace a broken appliance. Any claim that the
    sign is, by itself, an express contractual offer fails for the same reason. There
    is nothing suggesting any promise to repair, rather than replace, an
    appliance.
    Indeed, the receipt attached to the amended complaint contains
    language that contradicts any such allegations. The text explicitly
    11
    contemplates “Replacement” of the machine under the terms of the
    manufacturer’s warranty. We also note Jason contradicts his breach of
    contract allegations more generally in other parts of his amended complaint.
    In connection with the FAL claim, Jason alleged that defendants posted the
    storefront window sign “when in fact no ten years warranty was ever
    provided, or intended to be provided, to any of those customers who
    purchased those appliances, including those sold to Plaintiff,” and “[t]here
    never was any ten years duration extended warranty on any of those
    appliances that these two named Defendants sold to Plaintiff[.]”
    In sum, the statement “HOME OF THE 10 YEAR WARRANTY*
    (*MAJOR COMPONENT WARRANTY) ON ANY APPLIANCE OVER $499
    OR MORE” is not an effort to set out a written warranty as required by
    section 1793.1 of the Civil Code; it is storefront marketing referring to
    general policy (Civ. Code, § 1791.2, subd. (c)), and does not obligate Pardini
    Appliance (or anyone else) to repair a defective part in an appliance, rather
    than replace the appliance. Jason’s amended complaint details the 10-year
    limited warranty he actually received from ACS on the main drive motor
    component, which is entirely consistent with the “limited” warranty sticker
    on his machine.
    On demurrer, a court may decline to accept a plaintiff’s allegations
    regarding the terms of a written contract where the language of that contract
    “ ‘unambiguously negates beyond reasonable controversy the construction
    alleged in the body of the complaint.’ ” (George v. Automobile Club of
    Southern California (2011) 
    201 Cal.App.4th 1112
    , 1130.) We will do so here,
    and conclude the trial court did not err in sustaining defendants’ demurrer to
    the breach of contract claim.
    12
    IV. FAL and UPA Claims
    The amended complaint asserted that defendants’ advertisement of the
    alleged storefront window warranty constituted a violation of section 17500 of
    the FAL and a violation of the UPA.3
    As a preliminary matter, the amended complaint sought relief under
    sections 17070 to 17906 of the UPA (injunctive relief and monetary damages)
    but failed to allege any particular provision of the UPA violated by
    defendants’ conduct. Nor can we identify one. (§§ 17040–17044 [prohibiting
    certain conduct related to locality discriminations, sales below cost, and loss
    leaders].) But as Jason contends, he has both UPA and UCL unfair practices
    claims, and defendants demurred under the UCL, we also address the
    sufficiency of this cause of action under the UCL.
    3 Jason included additional allegations under his FAL cause of action—
    Pardini’s fictitious business name paperwork with the California Secretary of
    State was somehow misleading, defendants advertised themselves as more
    knowledgeable about appliances than they really are, the Pardini Appliance
    Web site was misleading because it says the store was a “BrandSource Dealer
    of the Year” without details about the award and had “100% Customer
    Satisfaction” contrary to unidentified “Yelp” reviews—but explicitly
    disclaimed them as a basis for the claim because he did not rely on them and
    they did not cause him injury; they were instead “simply to show to the jury
    the depth of the fraud which [Pardini] has gone” to “defraud the general
    public” and “exploit the consumers’ trust and confidence in his business
    activity.”
    Jason also included additional allegations under his UPA claim
    regarding defendants’ alleged misrepresentation of Haier-manufactured
    appliances as “GE” appliances. We conclude those allegations are insufficient
    to state a claim because they are contradicted by his allegation that Haier
    owned the right to use the name “General Electric Appliances.” (Hendy v.
    Losse (1991) 
    54 Cal.3d 723
    , 742–743 [verified complaint is vulnerable to
    demurrer when it “ ‘ “contains allegations destructive of a cause of
    action” ’ ”].)
    13
    Section 17500 of the FAL provides, “It is unlawful for any person, firm,
    corporation or association, or any employee thereof with intent directly or
    indirectly to dispose of real or personal property or to perform services,
    professional or otherwise, or anything of any nature whatsoever or to induce
    the public to enter into any obligation relating thereto, to make or
    disseminate or cause to be made or disseminated before the public in this
    state, . . . any statement, concerning that real or personal property or those
    services, professional or otherwise, or concerning any circumstance or matter
    of fact connected with the proposed performance or disposition thereof, which
    is untrue or misleading, and which is known, or which by the exercise of
    reasonable care should be known, to be untrue or misleading, or for any
    person, firm, or corporation to so make or disseminate or cause to be so made
    or disseminated any such statement as part of a plan or scheme with the
    intent not to sell that personal property or those services, professional or
    otherwise, so advertised at the price stated therein, or as so advertised.” The
    UCL prohibits “unfair competition” and defines the term as “any unlawful,
    unfair or fraudulent business act or practice and unfair, deceptive, untrue or
    misleading advertising and any act prohibited by Chapter 1 (commencing
    with Section 17500) of Part 3 of Division 7 of the Business and Professions
    Code.” (§ 17200.)
    Defendants demurred to these two claims on the ground that California
    consumer protection statutes are governed by the “reasonable consumer” test
    and Jason’s claims do not meet this test. We agree. Courts evaluate FAL
    and UCL “unfairness” claims using the “reasonable consumer test.” (Lavie v.
    Procter & Gamble Co. (2003) 
    105 Cal.App.4th 496
    , 504.) In so doing, the
    court asks whether “a significant portion of the general consuming public or
    of targeted consumers, acting reasonably in the circumstances, could be
    14
    misled.” (Id. at p. 508.) While we must exercise caution and draw all
    reasonable inferences in Jason’s favor at the pleading stage (Kruss v. Booth
    (2010) 
    185 Cal.App.4th 699
    , 713), we nonetheless conclude that the amended
    complaint cannot withstand even the barest scrutiny under this test. The
    amended complaint may be lengthy, but volume is not a substitute for
    substance.
    We note at the outset that the parties appear to be mired in a debate
    about the characterization of Jason’s claims: whether he alleges that the
    storefront window sign was a “limited” or “unlimited” warranty. Jason
    argues that he has always acknowledged the sign was a warranty limited to
    major components. That debate, however, is immaterial. The key question
    here is whether Jason has alleged sufficient facts to support his cause of
    action, such that a reasonable consumer seeing the sign could have
    understood it to provide him or her with the right to demand defendants
    repair an appliance if it broke over the next 10 years, rather than replace the
    machine with a new one.
    The answer is no. As explained above, nothing about the sign suggests
    that a consumer is obtaining such a warranty or could force such a result. No
    reasonable consumer seeing it would purchase an appliance with the
    understanding that he or she could later reject a brand new machine and
    insist that the retail store instead repair the broken one. The reference to
    replacement in the purchase receipt, as well as the allegation that defendants
    attempted to honor whatever warranty existed for Jason’s machine by
    replacement, support this conclusion. Nor do we see how a reasonable
    consumer would understand the store window sign, even accepting Jason’s
    interpretation of the word “HOME,” to create some warranty beyond the
    actual warranty issued by ASC warranty (consistent with the “limited”
    15
    warranty sticker on the machine). We again note that Jason’s claims are
    undermined by his allegations that “no ten years warranty was ever
    provided” and “[t]here never was any ten years duration extended warranty
    on any of those appliances that these two named Defendants sold to
    Plaintiff[.]” Even at the pleading stage, it is apparent that no reasonable
    consumer would have the understanding Jason alleges he had under the
    circumstances alleged in his amended complaint.
    We next address defendants’ challenge to the UPA claim to the extent
    it was asserted on behalf of a class. While Jason disavows any class claim,
    the cause of action refers to “unsuspecting consumers” and seeks injunctive
    relief for all appliances sold for more than $499 in the past four years. It is
    unclear what sort of injunction Jason had in mind but, for the same reasons
    described above, Jason cannot pursue class claims under this cause of action
    as a litigant in pro. per. (See In re Tobacco II Cases (2009) 
    46 Cal.4th 298
    ,
    313 [persons pursuing representative actions for unfair business practices
    must satisfy class action requirements, including adequacy of
    representation].) To the extent he sought individualized relief, or an
    injunction that would simply address the allegedly unfair business practice at
    issue (e.g., by requiring Pardini Appliance to remove the warranty signage),
    Jason would have had standing if his claims could withstand scrutiny.
    Finally, we note that Jason sought not only injunctive relief, but also
    monetary damages (including treble damages) and punitive damages through
    his FAL and UPA causes of action. Injunctive relief, directed at eliminating
    the alleged false advertising (the window sign), is available under section
    17535 of the FAL. Monetary damages and penalties, however, are not
    available for a private litigant like Jason. (§§ 17535.5, subd. (b), 17536,
    subd. (a); Colgan v. Leatherman Tool Group, Inc. (2006) 
    135 Cal.App.4th 663
    ,
    16
    695.) To the extent Jason asserts an unfair practices claim under the UCL, a
    plaintiff must have “suffered injury in fact and [have] lost money or property
    as a result of the unfair competition” in order to have standing. (§ 17204.) A s
    a private litigant, Jason may recover restitution and seek injunctive relief
    (tailored to the alleged unfair business practice), but not damages or
    penalties. (Korea Supply Co. v. Lockheed Martin Corp. (2003) 
    29 Cal.4th 1134
    , 1144.)
    In sum, we conclude the trial court did not err in sustaining
    defendants’ demurrer to the FAL and UPA claims.
    V. Claims Sounding in Fraud
    Defendants demurred to Jason’s causes of action for false promise,
    deceit, constructive fraud, misrepresentation, concealment, and collusion on
    the ground that he did not and could not plead those claims with
    particularity. These claims rely on allegations related to two types of
    conduct: (1) defendants’ alleged representation of Haier-manufactured
    appliances as “GE” appliances; and (2) defendants’ alleged provision of the
    storefront window warranty.
    The first type of alleged conduct is insufficient to support these claims
    because, as explained above, Jason acknowledges in the amended complaint
    that Haier owned the right to use the name “General Electric Appliances.” It
    remains unclear how retailers like defendants would be exposed to liability
    based on GE Appliance’s own branding. Moreover, Jason’s claims regarding
    this conduct depend on the allegation that, had he known that the appliances
    were made by a Chinese corporation, he would not have purchased them.
    But the amended complaint does not allege any representation made to Jason
    by any defendant regarding the national origin of the washing machine he
    purchased, let alone any misrepresentation or false statement.
    17
    Jason’s remaining allegations related to the storefront window are
    insufficient because these claims are all restatements of a claim for fraud.
    “In California, fraud must be pled specifically; general and conclusory
    allegations do not suffice.” (Lazar v. Superior Court (1996) 
    12 Cal.4th 631
    ,
    645.) “ ‘Thus “ ‘the policy of liberal construction of the pleadings . . . will not
    ordinarily be invoked to sustain a pleading defective in any material
    respect.’ ” ’ ” (Ibid.) As a preliminary matter, Jason’s fraud claims require
    him to allege that defendants made a representation that was false or untrue,
    or that he was deceived by a representation through concealment of some
    material facts. (See, e.g., Engalla v. Permanente Medical Group, Inc. (1997)
    
    15 Cal.4th 951
    , 973 [“ ‘ “Promissory fraud” is a subspecies of fraud and deceit.
    A promise to do something necessarily implies the intention to perform;
    hence, where a promise is made without such intention, there is an implied
    misrepresentation of fact that may be actionable fraud’ ”]); Thrifty-Tel, Inc. v.
    Bezenek (1996) 
    46 Cal.App.4th 1559
    , 1567 [misrepresentation element of
    fraud may be made in writing, orally, or implied by conduct]; Boschma v.
    Home Loan Center, Inc. (2011) 
    198 Cal.App.4th 230
    , 248 [action for fraud and
    deceit based on concealment requires defendant to have concealed or
    suppressed a material fact he or she was required to disclose]). Jason
    attempts to allege these elements through the storefront window sign. We
    are not persuaded that Jason has satisfied this pleading standard because, as
    explained above, the language of the sign—including its lack of exact terms
    and use of the words “HOME OF”— did not convey a separate promise or
    offer. It is unclear how Jason can sufficiently plead a misrepresentation
    without sufficiently pleading that the storefront window sign constitutes the
    representation he tries to infer.
    18
    Moreover, the amended complaint offers only bare conclusions
    regarding defendants’ purported intent to induce Jason into believing they
    were providing him with a warranty to repair they would not honor (or that
    did not exist, as Jason suggested in his FAL allegations). Jason simply
    concludes that defendants “practiced a deceit with the intent to defraud.”
    This also fails the standard of pleading with particularity.
    While a claim for constructive fraud pursuant to Civil Code section
    1573 does not require fraudulent intent, it does require the existence of a
    fiduciary relationship between the parties. (Younan v. Equifax Inc. (1980)
    
    111 Cal.App.3d 498
    , 516, fn. 14.) A claim for fraudulent concealment also
    requires the existence of a legal duty to disclose the concealed fact to the
    plaintiff. (Boschma v. Home Loan Center, Inc., 
    supra,
     198 Cal.App.4th at
    p. 248.) Jason has not and cannot allege the existence of such a legal
    relationship here. The trial court did not err in sustaining defendants’
    demurrer to the FAL and UPA claims.
    VI. Other Causes of Action
    We conclude there was no error in sustaining defendants’ demurrer as
    to any of Jason’s three remaining causes of action.
    First, defendants demurred to the claim for breach of the implied
    covenant of good faith and fair dealing on the ground that it was superfluous
    to the breach of contract claim. “If the allegations do not go beyond the
    statement of a mere contract breach and, relying on the same alleged acts,
    simply seek the same damages or other relief already claimed in a companion
    contract cause of action, they may be disregarded as superfluous as no
    additional claim is actually stated.” (Careau & Co. v. Security Pacific
    Business Credit, Inc. (1990) 
    222 Cal.App.3d 1371
    , 1395.)
    19
    Jason appears to argue that the two claims are brought under different
    grounds, but does not articulate any material difference. Jason seems to
    argue that the breach of implied covenant claim (and its related request for
    emotional distress damages) is based on defendants’ alleged
    misrepresentation of Haier-manufactured appliances as “GE” appliances.
    Again, those claims are contradicted by his allegation regarding Haier’s
    permissible use of the name, and it is unclear how its ownership of GE
    Appliances would trigger liability for retailers like defendants. Nor are we
    persuaded by Jason’s argument that his implied covenant claim somehow
    triggers defendants’ liability for punitive damages. “[I]n noninsurance cases
    such as this one, breach of the implied covenant of good faith and fair dealing
    will not give rise to punitive damages.” (Spinks v. Equity Residential
    Briarwood Apartments (2009) 
    171 Cal.App.4th 1004
    , 1054–1055.)
    Second, defendants demurred to Jason’s cause of action for failure to
    provide written estimate for repairs on the grounds that such an estimate
    could not be provided during the initial service call and no repairs had
    occurred. Section 9844 states: “An initial written estimate for the cost of
    repair shall be given to the customer before performing any repairs.” The
    amended complaint alleged that no actual repairs were done on Jason’s
    machine. Accordingly, there was no performance of repair to trigger any
    liability under section 9844.
    Third, defendants demurred to Jason’s claim for “respondeat superior”
    because respondeat superior is simply a theory of vicarious liability, not a
    cause of action. Again, we agree. To support this cause of action, the
    amended complaint merely alleges that Pardini is liable for the wrongful
    conduct of his employee Purcell. Such allegations “do not constitute a
    separate cause of action, but attach to the claim for recovery against the
    20
    employer under the theory of vicarious liability.” (CRST, Inc. v. Superior
    Court (2017) 
    11 Cal.App.5th 1255
    , 1264.)
    In sum, we affirm the trial court’s decision sustaining defendants’
    demurrer to Jason’s verified first amended complaint.
    DISPOSITION
    The judgment is affirmed. Defendants are entitled to their costs on
    appeal. (Cal. Rules of Court, rule 8.278(a)(1)–(2).)
    21
    _________________________
    Markman, J.*
    We concur:
    _________________________
    Richman, Acting P.J.
    _________________________
    Miller, J.
    Jason v. Pardini et al. (A165974)
    * Judge of the Alameda Superior Court, assigned by the Chief Justice
    pursuant to article VI, section 6 of the California Constitution.
    22