In the Matter Of: The Hon. Stephen O. Callaghan, Judge-Elect of the 28th Circuit , 238 W. Va. 495 ( 2017 )


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  •           IN THE SUPREME COURT OF APPEALS OF WEST VIRGINIA
    January 2017 Term
    FILED
    February 9, 2017
    No. 16-0670                       released at 3:00 p.m.
    RORY L. PERRY II, CLERK
    SUPREME COURT OF APPEALS
    OF WEST VIRGINIA
    In the Matter Of:
    THE HONORABLE STEPHEN O. CALLAGHAN,
    JUDGE-ELECT OF THE TWENTY-EIGHTH JUDICIAL CIRCUIT
    DISCIPLINARY PROCEEDING
    SUSPENDED WITHOUT PAY
    AND OTHER SANCTIONS
    Submitted: January 24, 2017
    Filed: February 9, 2017
    Teresa Tarr, Esq.                              Lonnie C. Simmons, Esq.
    Brian Lanham, Esq.                             DiTrapano, Barrett, DiPiero, McGinley
    Judicial Disciplinary Counsel                  & Simmons, PLLC
    Charleston, West Virginia                      Charleston, West Virginia
    Attorneys for West Virginia Judicial           Attorney for Respondent
    Investigation Commission
    ACTING CHIEF JUSTICE THOMAS E. MCHUGH delivered the Opinion of the Court.
    JUDGE MATISH concurs in part and dissents in part and reserves the right to file a
    separate opinion.
    CHIEF JUSTICE LOUGHRY, JUSTICE DAVIS, JUSTICE WORKMAN, JUSTICE
    KETCHUM, and JUSTICE WALKER, deeming themselves disqualified, did not
    participate in the decision of this case.
    SENIOR STATUS JUSTICE THOMAS E. MCHUGH, JUDGE ROBERT A. WATERS,
    JUDGE JAMES A. MATISH, JUDGE H. CHARLES CARL, III, and JUDGE JOANNA
    I. TABIT, sitting by temporary assignment.
    SYLLABUS BY THE COURT
    1.       “‘The Supreme Court of Appeals will make an independent
    evaluation of the record and recommendations of the Judicial [Hearing] Board in
    disciplinary proceedings.’ Syl. pt. 1, W. Va. Judicial Inquiry Commission v. Dostert, 165
    W.Va. 233, 
    271 S.E.2d 427
    (1980).” Syl., Matter of Hey, 193 W.Va. 572, 
    457 S.E.2d 509
    (1995).
    2.       “‘“Under [Rule 4.5 of the West Virginia Rules of Disciplinary
    Procedure], the allegations of a complaint in a judicial disciplinary proceeding ‘must be
    proved by clear and convincing evidence.’” Syllabus Point 4, In Re Pauley, 173 W.Va.
    228, 235, 
    314 S.E.2d 391
    , 399 (1983).’ Syllabus Point 1, Matter of Hey, 192 W.Va. 221,
    
    452 S.E.2d 24
    (1994).” Syl. Pt. 1, Matter of Starcher, 
    202 W. Va. 55
    , 
    501 S.E.2d 772
    (1998).
    3.       “This Court is the final arbiter of legal ethics problems and must
    make the ultimate decisions about public reprimands, suspensions or annulments of
    attorneys’ licenses to practice law.” Syl. Pt. 3, Comm. on Legal Ethics v. Blair, 174
    W.Va. 494, 
    327 S.E.2d 671
    (1984), cert denied, 
    470 U.S. 1028
    , 
    105 S. Ct. 1395
    , 
    84 L. Ed. 2d 783
    (1985).
    4.      “The purpose of judicial disciplinary proceedings is the preservation
    and enhancement of public confidence in the honor, integrity, dignity, and efficiency of
    i
    the members of the judiciary and the system of justice.” Syl., In the Matter of Gorby, 176
    W.Va. 16, 
    339 S.E.2d 702
    (1985).
    5.      The provisions of the West Virginia Rules of Judicial Disciplinary
    Procedure are applicable in their entirety to “judicial candidates” as defined in the West
    Virginia Code of Judicial Conduct, and permit the exercise of authority over said
    candidates for all purposes articulated therein.
    6.      “The West Virginia Constitution confers on the West Virginia
    Supreme Court of Appeals, both expressly and by necessary implication, the power to
    protect the integrity of the judicial branch of government and the duty to regulate the
    political activities of all judicial officers.” Syl. Pt. 6, State ex rel. Carenbauer v. Hechler,
    
    208 W. Va. 584
    , 
    542 S.E.2d 405
    (2000).
    7.      Insofar as West Virginia Code of Judicial Conduct Rule 4.1(A)(9)
    and West Virginia Rule of Professional Conduct 8.2(a) prohibit lawyers, judges and
    judicial candidates from knowingly, or with reckless disregard for the truth, making a
    false statement as more fully proscribed therein, they are facially constitutional under the
    First Amendment to the United States Constitution.
    8.      “The law . . . takes but one approach to the question of falsity,
    regardless of the form of the communication.           It overlooks minor inaccuracies and
    ii
    concentrates upon substantial truth. Minor inaccuracies do not amount to falsity so long
    as the substance, the gist, the sting, of the [] charge be justified. A statement is not
    considered false unless it would have a different effect on the mind of the reader from
    that which the pleaded truth would have produced.” Syl. Pt. 4, in part, State ex rel.
    Suriano v. Gaughan, 198 W.Va. 339, 
    480 S.E.2d 548
    (1996).
    9.     “This Court has the inherent power to inquire into the conduct of
    justices, judges and magistrates, and to impose any disciplinary measures short of
    impeachment that it deems necessary to preserve and enhance public confidence in the
    judiciary.” Syl. Pt. 8, In re Watkins, 233 W.Va. 170, 
    757 S.E.2d 594
    (2013).
    10.    “[I]t is clearly within this Court’s power and discretion to impose
    multiple sanctions against any justice, judge or magistrate for separate and distinct
    violations of the Code of Judicial Conduct and to order that such sanctions be imposed
    consecutively.” Syl. Pt. 7, in part, In re Watkins, 233 W.Va. 170, 
    757 S.E.2d 594
    (2013).
    11.    “Pursuant to article VIII, section 8 of the West Virginia Constitution,
    this Court has the inherent and express authority to ‘prescribe, adopt, promulgate and
    amend rules prescribing a judicial code of ethics, and a code of regulations and standards
    of conduct and performances for justices, judges and magistrates, along with sanctions
    and penalties for any violation thereof[.]’” Syl. Pt. 5, Comm. On Legal Ethics v. Karl,
    192 W.Va. 23, 
    449 S.E.2d 277
    (1994).
    iii
    12.    “Always mindful of the primary consideration of protecting the
    honor, integrity, dignity, and efficiency of the judiciary and the justice system, this Court,
    in determining whether to suspend a judicial officer with or without pay, should consider
    various factors, including, but not limited to, (1) whether the charges of misconduct are
    directly related to the administration of justice or the public’s perception of the
    administration of justice, (2) whether the circumstances underlying the charges of
    misconduct are entirely personal in nature or whether they relate to the judicial officer’s
    public persona, (3) whether the charges of misconduct involve violence or a callous
    disregard for our system of justice, (4) whether the judicial officer has been criminally
    indicted, and (5) any mitigating or compounding factors which might exist.” Syl. Pt. 3,
    In re Cruickshanks, 220 W.Va. 513, 
    648 S.E.2d 19
    (2007).
    iv
    MCHUGH, Acting Chief Justice:
    This matter arises from the recommendation of the West Virginia Judicial
    Hearing Board (hereinafter “the Board”) that respondent Stephen O. Callaghan, Judge-
    Elect of the 28th Judicial Circuit (hereinafter “Judge-Elect Callaghan”) be disciplined for
    three violations of the West Virginia Code of Judicial Conduct and one violation of the
    West Virginia Rules of Professional Conduct. These violations stem from allegedly false
    statements contained in a campaign-issued flyer disseminated while Judge-Elect
    Callaghan was a candidate for Judge of the 28th Judicial Circuit. He objects to the
    findings and sanctions recommended by the Board and before this Court asserts 1) that
    neither Judicial Disciplinary Counsel nor the Board had jurisdiction to prosecute and hear
    the charges asserted against him since he was not a judge at the time of the alleged
    violations; 2) that the statements are protected by the First Amendment; and 3) that the
    recommended discipline of a one-year suspension without pay and other sanctions is
    excessive. Judicial Disciplinary Counsel likewise objects to the recommended discipline,
    requesting a two-year suspension.
    This Court has before it all matters of record, including the stipulations,
    exhibits and a transcript of the evidentiary hearing conducted by the Board, as well as the
    briefs and argument of counsel. Based on this Court’s independent review of the record,
    we find that clear and convincing evidence of improper conduct has been presented in
    support of each of the violations found by the Board and that Judge-Elect Callaghan’s
    constitutional arguments afford him no relief.         Further, we adopt the Board’s
    1
    recommended discipline, with modification, and find that, under the unique
    circumstances presented herein, it is appropriate to suspend Judge-Elect Callaghan from
    the judicial bench for a total of two years without pay, along with the recommended fine
    of $15,000.00, and reprimand as an attorney. The Court further directs Judge-Elect
    Callaghan to pay the costs of the proceedings.
    I. FACTS AND PROCEDURAL HISTORY
    On May 11, 2015, Judge-Elect Callaghan filed pre-candidacy papers to run
    for Judge of the 28th Judicial Circuit. On November 24 and December 30, 2015, the West
    Virginia Judicial Investigation Commission (“JIC”) sent a letter to all candidates advising
    them of the applicability of Rule 4.1 of the West Virginia Code of Judicial Conduct,
    entitled “Political and Campaign Activities of Judges and Judicial Candidates in
    General.” On January 14, 2016, Judge-Elect Callaghan filed his candidacy papers; his
    opponent was the incumbent Honorable Gary L. Johnson (hereinafter “Judge Johnson”).
    In late January 2016, upon the advice of his campaign consultant, Brad
    Heflin of Rainmaker, Inc., Judge-Elect Callaghan commissioned and approved an
    automated survey, in part, to test the effect of connecting Judge Johnson’s attendance at a
    child trafficking seminar in Washington, D. C. with the loss of coal jobs in Nicholas
    County, which losses had been widely associated with President Barack Obama’s
    2
    policies.1 The specific survey question stated: “Gary Johnson is lockstep with Barack
    Obama’s policies. While Nicholas County was losing coal jobs to Obama’s policies,
    Johnson was the only West Virginia judge invited to the Obama White House to
    participate in a junket highlighting issues of importance to President Obama.” The
    survey then asked the participant to rate whether this statement caused major concern,
    some concern, no real concern, or “don’t know.” Approximately 67% of those surveyed
    responded that this statement caused them “major concern” or “some concern.”2
    The genesis of the survey question is Judge Johnson’s June 2015
    attendance at a Court Improvement Program (“CIP”) meeting and Child Trafficking
    Conference in Washington, D. C. As a recipient of three federal CIP grants, the State
    was required to send a representative for each such grant to the annual CIP Grantee
    meeting; Judge Johnson was the Chair of the West Virginia CIP. At the same time as the
    CIP Grantee Meeting, the Federal Administration for Children and Families held a
    1
    A 2015 Gallup poll revealed that President Obama had a 72% disapproval rating
    in West Virginia. See http://www.gallup.com/poll/189002/obama-rated-best-hawaii-
    2015-worst-west-virginia.aspx (last visited February 8, 2017). As stated in his response
    to the Statement of Charges: “To the extent some citizens of Nicholas County may have
    the opinion that any association between Judge Johnson and President Obama is
    completely unacceptable, regardless of the circumstances, Mr. Callaghan sought to create
    advertising consistent with that opinion. . . .” (emphasis in original).
    2
    The polling results submitted into evidence demonstrate that when asked which
    candidate they were likely to vote for both before and after this statement, the number of
    individuals indicating they would likely vote for Judge Johnson was reduced by
    approximately 9%. Judge-Elect Callaghan’s ultimate margin of victory against Judge
    Johnson was 3.38%. See n.6, infra.
    3
    seminar on child trafficking; the agency encouraged the States to send their highest level
    representatives. In an unrelated occurrence that same month, a press report was issued
    detailing the loss of 558 coal jobs in Nicholas County between 2011 and 2015.
    Following the survey, Judge-Elect Callaghan approved a direct-mail flyer
    created by Mr. Heflin emblazoned with “photoshopped” 3 photographs of President
    Obama and Judge Johnson, along with the caption “Barack Obama & Gary Johnson Party
    at the White House . . . .” President Obama is depicted holding what appears to be an
    alcoholic beverage and party streamers form the background of the photographs. See
    Exhibit “A” attached to this opinion. The opposing side of the flyer concludes “. . .
    While Nicholas County loses hundreds of jobs.” The opposing side also contains a
    mock-up of a “Layoff Notice” which states:
    While Nicholas County lost hundreds of jobs to Barack
    Obama’s coal policies, Judge Gary Johnson accepted an
    invitation from Obama to come to the White House to support
    Obama’s legislative agenda. That same month, news outlets
    reported a 76% drop in coal mining employment. Can we
    trust Judge Gary Johnson to defend Nicholas County
    against job-killer Barack Obama?
    (emphasis added). The flyer was mailed to voters in Nicholas County on or about May 5,
    2016, five days before the May 10, 2016, election, as agreed by Judge-Elect Callaghan
    3
    This was the term utilized by Mr. Heflin during his testimony before the Board.
    4
    and Mr. Heflin.4 The flyer was also posted on Judge-Elect Callaghan’s personal and
    campaign Facebook pages.
    It is undisputed herein that Judge Johnson was not “invited by” President
    Obama to attend the CIP meeting and Child Trafficking conference, did not meet
    President Obama, has never met President Obama, and did not attend a “party” or any
    social function, much less one involving alcohol, while at the meeting and seminar. It
    also appears that while conference meetings were held at buildings within the White
    House compound, Judge Johnson did not actually go to The White House.
    Upon receipt of the subject flyer, Judge Johnson notified Judge-Elect
    Callaghan of his objection to the flyer and demanded that he take action to counter-act
    the effect of the flyer. Judicial Disciplinary Counsel contacted Judge-Elect Callaghan as
    well, further advising him that the flyer was inappropriate and demanding remediation.
    The record demonstrates that Nicholas County’s only newspaper is published and
    circulated only on Wednesdays, allowing no opportunity to run an ad addressing the flyer
    before the following Tuesday’s election. Therefore, as a result of these discussions and
    in an effort to avoid the filing of a judicial ethics complaint by Judge Johnson or Judicial
    4
    In addition to this flyer, Judge-Elect Callaghan also sent four additional flyers on
    various topics such as drug abuse, drug court, and a “teen court.” See infra.
    5
    Disciplinary Counsel, 5 Judge-Elect Callaghan agreed to remove the flyer from his
    personal and campaign Facebook pages and run eight local radio ads over a three-day
    period stating:
    If you received a mail advertisement recently from Steve
    Callaghan, Candidate for Nicholas County Circuit Judge,
    showing Judge Gary Johnson visiting the White House,
    please understand that the specific characterization of the
    White House visit may be inaccurate and misleading and
    should not have been sent containing the inappropriate
    information.   Candidate Callaghan apologizes for any
    misunderstanding or inaccuracies. . . .”
    (emphasis added). On May 10, 2016, Judge-Elect Callaghan defeated Judge Johnson by
    227 votes.6
    On July 18, 2016, a Formal Statement of Charges was issued against Judge-
    Elect Callaghan by the JIC.7 On November 29, 2016, after hearing evidence, the Board
    5
    Both Judicial Disciplinary Counsel and Judge Johnson indicated to Judge-Elect
    Callaghan that this action would be sufficient to deter either of them from filing or
    initiating a judicial complaint. The complaint filed in this matter was ultimately filed by
    Judge Johnson’s son, Nicholas Johnson.
    6
    Out of 6,717 votes cast, Judge-Elect Callaghan received 3,472 and Judge
    Johnson received 3,245.
    7
    Judge-Elect Callaghan was originally charged under a single count with eight
    separate violations: Rule 4.1(A)(9) and (B), Rule 4.2(A)(1), (3), (4) and (5) of the West
    Virginia Code of Judicial Conduct (2015), as well as Rule 8.2(a) and (b) of the West
    Virginia Rules of Professional Conduct (2015). Judicial Disciplinary Counsel later
    voluntarily dismissed the violation of Rule 4.2(A)(3), requiring a candidate to review and
    approve all campaign statements and materials inasmuch as Judge-Elect Callaghan
    admitted he reviewed and approved the subject flyer.
    6
    issued a Recommended Decision pursuant to Rule 4.8 of the West Virginia Rules of
    Judicial Disciplinary Procedure, finding that he violated Rules 4.1(A)(9), 4.2(A)(1),
    4.2(A)(4) of the Code of Judicial Conduct and Rule 8.2(a) of the Rules of Professional
    Conduct. 8 Disciplinary Counsel requested a one-year suspension for the Professional
    Conduct violation and a one-year suspension for the Judicial Code violations to run
    consecutively, for a total of a two-year suspension. Instead, the Board recommended a
    one-year suspension without pay for each of the four violations, to run concurrently, as
    well as censure, reprimand, a $5,000 fine per Judicial Code violation, and payment of
    costs. Judge-Elect Callaghan filed an objection to the recommended disposition pursuant
    to Rule of Judicial Disciplinary Procedure 4.11. As a result of the Board’s one-year
    concurrent suspension, Disciplinary Counsel likewise objected to the recommended
    discipline, reiterating its request that a two-year suspension be ordered.
    8
    With respect to the remaining charged violations, the Board found that there was
    not clear and convincing evidence that Judge-Elect Callaghan violated Rule 4.2(A)(5) of
    the Code of Judicial Conduct, which requires a candidate to “take corrective action if he
    or she learns of any misrepresentations made in his or her campaign statements or
    materials.” The Board found that his attempts “however feeble” to rectify the “inaccurate
    and misleading” characterizations in the flyer precluded a finding that he violated this
    Rule. In addition, the Board found a separate charge under Rule 8.2(b) of the Rules of
    Professional Conduct requiring a lawyer who is a judicial candidate to comply with the
    Code of Judicial Conduct to be redundant and therefore made no finding in that regard.
    The Board further found that the language of Rule 4.1(B) of the Code of Judicial Conduct
    requiring a candidate to “take reasonable measures” to ensure that others do not
    undertake prohibited activities to be duplicative of the language contained in Rule
    4.2(A)(4) containing a similar requirement and therefore made findings only on the latter
    charge.
    7
    II. STANDARD OF REVIEW
    With respect to discipline for violations of the West Virginia Code of
    Judicial Conduct, “‘[t]he Supreme Court of Appeals will make an independent evaluation
    of the record and recommendations of the Judicial [Hearing] Board in disciplinary
    proceedings.’ Syl. pt. 1, W. Va. Judicial Inquiry Commission v. Dostert, 165 W.Va. 233,
    
    271 S.E.2d 427
    (1980).” Syl., Matter of Hey, 193 W.Va. 572, 
    457 S.E.2d 509
    (1995).
    “The independent evaluation of the Court shall constitute a de novo or plenary review of
    the record.” Matter of Starcher, 
    202 W. Va. 55
    , 60, 
    501 S.E.2d 772
    , 777 (1998).
    Moreover, “‘“Under [Rule 4.5 of the West Virginia Rules of Disciplinary Procedure], the
    allegations of a complaint in a judicial disciplinary proceeding ‘must be proved by clear
    and convincing evidence.’” Syllabus Point 4, In Re Pauley, 173 W.Va. 228, 235, 
    314 S.E.2d 391
    , 399 (1983).’ Syllabus Point 1, Matter of Hey, 192 W.Va. 221, 
    452 S.E.2d 24
    (1994).” Syl. Pt. 1, Starcher, 
    202 W. Va. 55
    , 
    501 S.E.2d 772
    .
    Likewise, with respect to lawyer disciplinary matters, “[t]his Court is the
    final arbiter of legal ethics problems and must make the ultimate decisions about public
    reprimands, suspensions or annulments of attorneys’ licenses to practice law.” Syl. Pt. 3,
    Comm. on Legal Ethics v. Blair, 174 W.Va. 494, 
    327 S.E.2d 671
    (1984), cert denied, 
    470 U.S. 1028
    , 
    105 S. Ct. 1395
    , 
    84 L. Ed. 2d 783
    (1985). A de novo standard similarly
    applies. Syl. Pt. 3, Comm. on Legal Ethics v. McCorkle, 192 W.Va. 286, 
    452 S.E.2d 377
    (1994).
    8
    Moreover,      insofar    as   Judge-Elect     Callaghan     challenges   the
    constitutionality, both facially and as-applied, of the Rules which he was charged with
    violating, our review is plenary. “Constitutional challenges . . . are reviewed pursuant to
    a de novo standard of review.” In re FELA Asbestos Cases, 
    222 W. Va. 512
    , 514, 
    665 S.E.2d 687
    , 689 (2008). Standards for imposition of discipline are discussed in greater
    detail, infra. Therefore, with these standards in mind, we proceed to the substance of the
    presented objections.
    III. DISCUSSION
    The Board found that Judge-Elect Callaghan violated the following
    provisions of the West Virginia Code of Judicial Conduct:
    Rule 4.1(A)(9): “. . . [A] judge or a judicial candidate shall
    not . . . knowingly, or with reckless disregard for the truth,
    make any false or misleading statement[.]”
    Rule 4.2(A)(1): “A judge or candidate subject to public
    election shall . . . act at all times in a manner consistent with
    the independence, integrity, and impartiality of the
    judiciary[.]”
    Rule 4.2(A)(4): “A judge or candidate subject to public
    election shall . . . take reasonable measures to ensure that
    other persons do not undertake on behalf of the candidate
    activities . . . that the candidate is prohibited from doing by
    Rule 4.1[.]”
    and the following provision of the West Virginia Rules of Professional Conduct:
    Rule 8.2(a): “A lawyer shall not make a statement that the
    lawyer knows to be false or with reckless disregard as to its
    truth or falsity concerning the qualifications or integrity of a
    judge, adjudicatory officer or public legal officer, or of a
    9
    candidate for election or appointment to judicial or legal
    office.”
    Judge-Elect Callaghan raises three objections to the Board’s recommended decision, as
    follows: 1) Judicial Disciplinary Counsel has no authority to prosecute, nor does the
    Board have jurisdiction to hear, matters involving a judicial candidate who is not a
    “judge” because the Rules of Judicial Disciplinary Procedure make no reference to
    “judicial candidates”; 2) the language in the subject flyer was speech protected by the
    First Amendment either because it is objectively or substantially true and/or rhetorical
    hyperbole or parody; and 3) the recommended discipline is excessive. We begin, as we
    must, with Judge-Elect Callaghan’s jurisdictional challenge to Judicial Disciplinary
    Counsel’s prosecution of the charges against him and the Board’s authority to hear such
    charges and recommend discipline.
    A.    Jurisdiction of the Board and Judicial Disciplinary Counsel
    The West Virginia Code of Judicial Conduct contains provisions expressly
    applicable to judicial candidates. See W. Va. Code of Jud. Cond., Application, Section
    I(B) (“All judicial candidates for judicial office shall comply with the applicable
    provisions of this Code.” (emphasis added)); Preamble (“The West Virginia Code of
    Judicial Conduct establishes standards for the ethical conduct of judges and judicial
    candidates.” (emphasis added)).     In fact, Canon 4 deals exclusively with campaign
    activity by judges and “candidates.” Rules 4.1 and 4.2 contain general prohibitions and
    affirmative obligations relative to “Political and Campaign Activities of Judges and
    10
    Judicial Candidates.” (emphasis added). The remaining Rules within this Canon deal
    with activities of candidates for appointive judicial office, candidates for non-judicial
    office, and campaign committees. See Rules 4.3, 4.4, and 4.5. As indicated above, each
    of the Judicial Rule violations found by the Board expressly applies to “judicial
    candidates.” Judge-Elect Callaghan does not dispute that he qualifies as a “judicial
    candidate” as defined by the Code of Judicial Conduct,9 nor does he dispute that the Code
    properly governs the conduct of judicial candidates.
    Rather, he argues that because the West Virginia Rules of Judicial
    Disciplinary Procedure make no express reference to “judicial candidates” and refer only
    to “judges” in outlining the disciplinary procedures, neither Judicial Disciplinary Counsel
    nor the Board have “jurisdiction” to prosecute and hear charges against a judicial
    candidate who is not a judge. Noting the absence of any reference in the entire collection
    of procedural rules to “judicial candidate,” he specifically highlights the reference to and
    9
    The Terminology section of the Code of Judicial Conduct defines “judicial
    candidate” as:
    any person, including a sitting judge, who is seeking selection
    for or retention in judicial office by election or appointment.
    A person becomes a candidate for judicial office as soon as he
    or she makes a public announcement of candidacy, declares
    or files as a candidate with the election or appointment
    authority, authorizes or, where permitted, engages in
    solicitation or acceptance of contributions or support, or is
    nominated for election or appointment to office.
    11
    definition of “judge” contained in Rule of Judicial Disciplinary Procedure 2, which
    states:
    Any person may file a complaint against a “judge” with the
    Office of Disciplinary Counsel regarding a violation of the
    Code of Judicial Conduct. The term “judge” is defined in the
    Code of Judicial Conduct as “Anyone, whether or not a
    lawyer, who is an officer of a judicial system and who
    performs judicial functions, including but not limited to
    Justices of the Supreme Court of Appeals, Circuit Judges,
    family court judges, Magistrates, Mental Hygiene
    Commissioners Juvenile Referees, Special Commissioners
    and Special Masters.”10
    (footnote added). Judge-Elect Callaghan maintains that this incongruence between the
    Code of Judicial Conduct and the Rules of Judicial Disciplinary Procedure serves to strip
    Judicial Disciplinary Counsel and the Board of any authority to prosecute charges and/or
    recommend discipline against him.
    The West Virginia Constitution article VIII, section eight provides that
    [u]nder its inherent rule-making power, which is hereby
    declared, the supreme court of appeals shall, from time to
    time, prescribe, adopt, promulgate and amend rules
    prescribing a judicial code of ethics, and a code of regulations
    and standards of conduct and performances for justices,
    judges and magistrates, along with sanctions and penalties for
    any violation thereof, and the supreme court of appeals is
    authorized to censure or temporarily suspend any justice,
    judge or magistrate having the judicial power of the state,
    10
    The Code of Judicial Conduct no longer contains a definition for “judge,” given
    the substantial 2015 amendments, describing instead the “applicability” of the Code of
    Conduct. Moreover, as pertains to Canon 4’s express reach over “judicial candidates,” it
    appears simply that the procedural rules were not modified to comport with the specific
    language in the Code of Judicial Conduct.
    12
    including one of its own members, for any violation of any
    such code of ethics, code of regulations and standards[.]
    In exercise of that authority, this Court has held that “[t]he purpose of judicial
    disciplinary proceedings is the preservation and enhancement of public confidence in the
    honor, integrity, dignity, and efficiency of the members of the judiciary and the system of
    justice.” Syl., In the Matter of Gorby, 176 W.Va. 16, 
    339 S.E.2d 702
    (1985). That such a
    goal must, at a minimum, begin by regulating the conduct of those who seek to become
    members of the judiciary hardly needs explication.11
    Indeed as previously indicated, Judge-Elect Callaghan does not challenge
    this Court’s authority, through the Code of Judicial Conduct, to regulate the activities of
    judicial candidates.   Instead he argues that the disciplinary procedural rules do not
    expressly grant commensurate authority to Judicial Disciplinary Counsel or the Board to
    act upon or enforce such regulations against a non-incumbent, lawyer-candidate.
    Although this Court has not had occasion to specifically address the role of the Rules of
    11
    Accordingly, the various iterations of our judicial code of conduct have
    historically swept broadly enough to regulate the conduct of judicial candidates. Canon
    7(B)(1)(c) of West Virginia’s long-standing Judicial Code of Ethics (1977) provided that
    “[a] candidate, including an incumbent judge, for a judicial office that is to be filled by
    public election between competing candidates . . . should not . . . misrepresent his
    identity, qualifications, present position, or other fact.” On January 1, 1993, the Code of
    Judicial Conduct superseded the Code of Ethics and the corollary of this provision then
    provided that a candidate shall not “knowingly misrepresent the identity, qualification,
    present position or other fact concerning the candidate or an opponent[.]” Canon
    5A(3)(d)(iii) (2015). In November 2015, the Court adopted the current Code of Judicial
    Conduct, which substantially revised the prior Code and more closely mirrors the 2007
    Model Code of Judicial Conduct promulgated by the American Bar Association,
    containing the provisions cited above.
    13
    Judicial Disciplinary Procedure, it has examined the import of our other rules of
    procedure.
    In Arlan’s Department Store of Huntington, Inc. v. Conaty, 
    162 W. Va. 893
    , 897-98, 
    253 S.E.2d 522
    , 525 (1979), the Court observed as pertains to our
    functionally comparable Rules of Civil Procedure:
    The rules of civil procedure were designed to secure just,
    speedy and inexpensive determinations in every action.
    Neither the West Virginia Rules of Civil Procedure nor the
    statutory rules of pleading, practice and procedure
    impermissibly restrict the jurisdiction of circuit courts in the
    constitutional sense. The rules of civil procedure do not
    restrict the original and general jurisdiction of courts of
    record in this State; they do not remove any class of cases or
    restrict the types of disputes which a circuit court has judicial
    jurisdiction to hear and adjudicate. The rules do, however,
    establish procedures for the orderly process of civil cases as
    anticipated by W.Va. Const. Art. III, § 10. They operate in
    aid of jurisdiction and facilitate the public’s interest in just,
    speedy and inexpensive determinations. They vindicate
    constitutional rights by providing for the administration of
    justice without denial or delay as required by W.Va. Const.
    Art. III, § 17.
    (emphasis added). Accordingly, the Arlan Court tersely rejected a claim that procedural
    violations strip a court of jurisdiction: “Th[e] effect of noncompliance with the rules is
    not equivalent to impermissibly depriving the court of its constitutional power or
    jurisdiction, and to characterize it as such will not make it so.” 
    Id. at 898,
    253 S.E.2d at
    526. As more pointedly stated by the Ohio Supreme Court:
    It is well established that statutes establishing subject matter
    jurisdiction, which create and define the rights of parties to
    sue and be sued in certain jurisdictions, are substantive law.
    14
    “If the statute is jurisdictional, it is a substantive law of this
    state, and cannot be abridged, enlarged, or modified by the
    Ohio Rules of Civil Procedure.”
    Proctor v. Kardassilaris, 
    873 N.E.2d 872
    , 876 (Ohio 2007) (quoting Akron v. Gay, 
    351 N.E.2d 475
    , 477 (Ohio 1976)).
    Other courts take a similar view that procedural rules merely create a
    mechanism to vindicate the substantive law and therefore do not affect jurisdiction.
    “‘[T]he basis for the exercise of judicial authority is normally found in jurisdictional
    statutes, not in the language of procedural rules.’” Interest of Clinton, 
    762 P.2d 1381
    ,
    1388 (Colo. 1988) (en banc) (quoting White v. Dist. Court, 
    695 P.2d 1133
    , 1135 (Colo.
    1984)). In Levin v. Anouna, 
    990 P.2d 1136
    , 1138 (Colo. App. 1999), the Colorado Court
    of Appeals stated that “a procedural statute or a court rule normally does not address
    jurisdictional issues; restrictions upon a court’s jurisdiction are generally to be found in
    statutes directly addressing that subject.” While acknowledging that a “procedural defect
    result[ing] from a failure to comply with an essential requirement . . . may constitute
    reversible error,” the court found that such procedural requirements do not implicate its
    jurisdiction. 
    Id. The import
    of these decisions is that procedural rules are not designed to
    either establish or affect jurisdiction. Accordingly, it is clear that it is the Code of
    Judicial Conduct that provides the substantive, jurisdictional requirements for exercising
    discipline over Judge-Elect Callaghan; the rules of disciplinary procedure are merely
    15
    that—procedural mechanisms for the exercise of that jurisdiction.            Any technical
    deficiency in the verbiage of the procedural rules does not serve to eradicate the
    unmistakable grant of authority contained in the Code of Judicial Conduct to Judicial
    Disciplinary Counsel and the Board to investigate, prosecute, and hear matters involving
    violations thereof.
    Moreover, even a hyper-technical reading of the Rules of Judicial
    Disciplinary Procedure reveals sufficient breadth in its description of the Board’s
    authority to allow for the prosecution and discipline of non-incumbent lawyer-candidates
    for the judiciary. Both Rule 1.11 and 3.11 permit the JIC and Board to “engage in such
    other activities related to judicial discipline as it deems appropriate[.]” In fact, Rule 5.4
    expressly directs Disciplinary Counsel to “prosecute violations of the Code of Judicial
    Conduct . . . before the . . . Judicial Hearing Board[.]” We therefore reject Judge-Elect
    Callaghan’s contention that, as a non-incumbent, lawyer-candidate, neither Judicial
    Disciplinary Counsel nor the Board have authority or jurisdiction over him for violations
    of the Code of Judicial Conduct, as set forth therein.
    To find otherwise would, as the Board concluded, create an inequity where
    judicial candidates who are judges are held to the standards set forth in the Code of
    Judicial Conduct, but lawyer-candidates are not. The Oregon Supreme Court similarly
    noted and rejected the imbalance such an interpretation would make:
    It is equally clear that to apply the limitations of Canon 7
    B(7) to sitting judges, while allowing their as-yet-unelected
    16
    opponents to campaign unfettered by Canon 7B(7), would
    create an advantage for the challenger. The legislature did not
    intend the Commission to have so little and so ineffective
    jurisdiction over judicial activity.
    In re Fadeley, 
    802 P.2d 31
    , 36 (Ore. 1990). See also Wolfson v. Concannon, 
    811 F.3d 1176
    , 1191 (9th Cir. 2016) (Berzon, Cir. J., concurring) (“[S]tricter restrictions during
    judicial campaigns . . . for sitting judges than for nonincumbent candidates for judicial
    positions would create [] disparity[.]”).12 We therefore expressly hold that the provisions
    of the West Virginia Rules of Judicial Disciplinary Procedure are applicable in their
    entirety to “judicial candidates” as defined in the West Virginia Code of Judicial
    Conduct, and permit the exercise of authority over said candidates for all purposes
    articulated therein.
    12
    We find Judge-Elect Callaghan’s passing assertion that this incongruity is
    resolved by construing the Rules to require violations of the Code of Judicial Conduct by
    lawyer-candidates to be “handled by the West Virginia Lawyer Disciplinary Board”
    unavailing. As he correctly notes, both Judicial Disciplinary Counsel and Lawyer
    Disciplinary Counsel have overlapping authority to investigate and prosecute violations
    of the Code of Judicial Conduct or Rules of Professional Conduct as per Rule 4 of the
    Rules of Lawyer Disciplinary Procedure.
    However, the Hearing Panel Subcommittee of the Lawyer Disciplinary Board acts
    upon “formal charges filed by the Investigative Panel.” W. Va. R. L. Disc. Proc. 3. The
    Investigative Panel, concomitantly, has authority to find probable cause for “a violation
    of the Rules of Professional Conduct.” W. Va. R. L. Disc. Proc. 2, 2.9(a) (emphasis
    added). Moreover, the Hearing Panel Subcommittee is granted authority to sanction for
    “a violation of the Rules of Professional Conduct.” W. Va. R. L. Disc. Proc. 3.15.
    Therefore, the Hearing Panel Subcommittee has no authority to hear charges involving
    violations of the Code of Judicial Conduct. The Board’s near-comprehensive authority
    over judges and conduct governed by the Code of Judicial Conduct is further
    demonstrated by Rule 3.12 which provides that even when judges are charged with
    violation of the Rules of Professional Conduct, the Board maintains exclusive jurisdiction
    over such discipline. W. Va. R. Jud. Disc. Proc. 3.12.
    17
    Having concluded that Judicial Disciplinary Counsel and the Board
    permissibly exercised jurisdiction over Judge-Elect Callaghan in prosecuting, hearing,
    and acting upon the charges against him, we now proceed to examine his substantive
    objections to the Board’s findings and recommended discipline.
    B.    First Amendment Challenge to Rule 4.1(A)(9) and Rule 8.2(a)
    As discussed above, the Board concluded that the subject flyer violated
    Rule 4.1(A)(9) of the Code of Judicial Conduct which forbids judicial candidates from
    “knowingly, or with reckless disregard for the truth, mak[ing] any false or misleading
    statement[.]” Commensurately, the Board found the subject flyer violated Rule 8.2(a) of
    the Rules of Professional Conduct which similarly prohibits a lawyer from making “a
    statement that the lawyer knows to be false or with reckless disregard as to its truth or
    falsity concerning the qualifications or integrity of a judge . . . [or] a candidate for
    election . . . to judicial . . .office.”13 By authorizing the creation and mailing of the
    subject flyer by his campaign consultant, the Board concluded that Judge-Elect Callaghan
    also violated Rule 4.2(A)(4) which requires a candidate to take “reasonable measures to
    13
    In the interest of brevity and given the similarity between the “false statement”
    prohibitions contained in Rule 4.1(A)(9) of the Code of Judicial Conduct and Rule 8.2(a)
    of the Rules of Professional Conduct, our analysis herein of the substance of Rule
    4.1(A)(9) should be read as equally applicable to Rule 8.2(a). We expressly note that
    Judge-Elect Callaghan makes no separate constitutional challenge to Rule 8.2(a) that
    differs from that which he advances against Rule 4.1(A)(9). See In re Chmura, 
    608 N.W.2d 31
    , 43 n.11 (Mich. 2000) (summarily applying analysis of judicial canon
    restricting judicial candidate’s speech to companion Rule of Professional Conduct
    similarly restricting lawyer’s speech about judges and other public legal officers).
    18
    ensure that other persons do not undertake on behalf of the candidate activities . . . that
    the candidate is prohibited from doing by Rule 4.1[.]”         Finally, as a result of the
    foregoing, the Board further found that Judge-Elect Callaghan failed to “act at all times in
    a manner consistent with the independence, integrity, and impartiality of the judiciary,”
    in violation of Rule 4.2(A)(1).
    Judge-Elect Callaghan argues that the Board’s recommended discipline, all
    of which is based upon the statements made in the subject flyer, violates his right to free
    speech under the First Amendment to the United States Constitution.14 He asserts that all
    of the statements contained in the subject flyer are either objectively true, “substantially
    true” or “rhetorical hyperbole/parody,” all of which is protected speech. He argues that
    the flyer simply took two unrelated facts—Judge Johnson’s attendance at a federal
    14
    The First Amendment to the United States Constitution states: “Congress shall
    make no law respecting an establishment of religion, or prohibiting the free exercise
    thereof; or abridging the freedom of speech, or of the press; or the right of the people
    peaceably to assemble, and to petition the Government for a redress of grievances.”
    Although not referenced by Judge-Elect Callaghan, the West Virginia Constitution
    likewise provides:
    No law abridging the freedom of speech, or of the press, shall
    be passed; but the Legislature may, by suitable penalties,
    restrain the publication or sale of obscene books, papers, or
    pictures, and provide for the punishment of libel, and
    defamation of character, and for the recovery, in civil actions,
    by the aggrieved party, of suitable damages for such libel, or
    defamation.
    W. Va. Const. art. III, § 7.
    19
    seminar and coal job losses in Nicholas County—and juxtaposed them, allowing the
    public to draw any inferences it saw fit. The Board concluded that the statements in the
    subject flyer were not entitled to First Amendment protection and were materially false in
    violation of the Rules set forth hereinabove.15
    15
    The Board crafted a separate order entered in advance of the hearing denying
    Judge-Elect Callaghan’s motion to dismiss the charges on constitutional grounds. Taking
    issue apparently with the Board’s refusal to seek an advisory opinion from this Court
    regarding the constitutionality of the Rule violations with which he was charged, he now
    urges this Court to address the “serious procedural question” of whether administrative
    agencies have the authority to address constitutional issues. Subsequent to oral argument,
    Judge-Elect Callaghan submitted a notice of additional authorities containing an
    additional citation to a case in support of this issue and further suggesting that remand
    may be necessary, depending on this Court’s ruling on the constitutional issue presented.
    First, we observe that Judge-Elect Callaghan forced the issues before the Board by
    raising them in the context of a motion to dismiss, which necessarily must be ruled upon
    before proceeding to disposition. Secondly, before this Court, he cites no authority
    suggesting that an agency must first seek a court ruling on the constitutionality of the
    rules it is charged with enforcing before acting. In fact, the cases he cites merely protect
    the right of one who challenges the constitutionality of a rule to seek declaratory
    judgment in the proper forum. Judge-Elect Callaghan apparently declined to do so in this
    case, preserving his constitutional challenge for presentation to this Court upon
    consideration of the recommended disposition.
    Moreover, none of the cases cited suggest that the agency cannot act upon its rules
    in the face of a constitutional challenge; in fact, they demonstrate the opposite. In each
    case, the agency before which the constitutional challenge was raised acted with the
    presumption that its rules and actions were constitutional and reserved to the appropriate
    judicial forum the final resolution of constitutionality. That is precisely what has
    occurred in this case. In fact, the leading case cited in support of the proposition that the
    Board could not pass on the constitutionality of the Rules at issue states “although the
    general rule is that agencies do not have the authority to decide constitutional issues,
    agencies must consider and apply constitutional principles in determining procedures and
    rendering decisions in contested cases.” Richardson v. Tenn. Bd. of Dentistry, 
    913 S.W.2d 446
    , 453 (Tenn. 1995). More specifically, “[w]hen the focus of an aggrieved
    (continued . . .)
    20
    1.     Facial Constitutionality of Code of Judicial Conduct Rule 4.1(A)(9) and
    Rule of Professional Conduct 8.2(a)
    It is well-established that “speech about public issues and the qualifications
    of candidates for elected office commands the highest level of First Amendment
    protection.” Williams-Yulee v. The Fla. Bar, 
    135 S. Ct. 1656
    , 1665 (2015). However,
    that being established, the United States Supreme Court has made clear that judicial
    candidates may be treated differently than political candidates for purposes of curtailing
    improper speech: “Judges are not politicians, even when they come to the bench by way
    of the ballot. And a State’s decision to elect its judiciary does not compel it to treat
    judicial candidates like a campaigner for political office.”          
    Id. at 1662.
         In
    acknowledgment of this view, the commentary to our Rule 4.1 notes that “[t]he role of a
    judge is different from that of a legislator or executive branch official, even when the
    judge is subject to public election [and] [c]ampaigns for judicial office must be conducted
    differently from campaigns for other offices.” W. Va. Code of Jud. Cond. 4.1 cmt. See
    also Randall T. Shepard, Campaign Speech: Restraint and Liberty in Judicial Ethics, 9
    Geo. J. Legal Ethics 1059, 1067 (1996) (“The American tradition sets judges aside from
    the hurly-burly of sometimes unseemly political strife. We place courts and judges on a
    party’s claim is an ‘as applied’ challenge to the constitutionality of a statute or any
    challenge to the constitutionality of an agency rule, the agency may initially rule on the
    challenge.” 
    Id. at 455.
    See also Middlesex Cty. Ethics Comm. v. Garden State Bar Ass’n,
    
    457 U.S. 423
    , 435 (1982) (criticizing disciplinary respondent for failing to raise
    constitutional challenge during disciplinary proceedings as there was nothing to indicate
    “the members of the Ethics Committee, the majority of whom are lawyers, would have
    refused to consider a claim that the rules which they were enforcing violated federal
    constitutional guarantees”).
    21
    higher plateau and hope that in doing so they will act the part and ask us to do the same
    on matters of importance. Consignment of judges to regular rough-and-tumble politics
    makes the judiciary less capable of filling this role.”).          The Williams-Yulee Court
    explained further that since “the judiciary ‘has no influence over either the sword or the
    purse; . . . neither force nor will but merely judgment[,]’ . . . . [t]he judiciary’s authority []
    depends in large measure on the public’s willingness to respect and follow its 
    decisions.” 135 S. Ct. at 1666
    (citations omitted). In short, the bedrock of the public’s submission to
    the judiciary’s authority is the public’s faith in its integrity, impartiality, and fairness.
    With the critical understanding that “[s]tates may regulate judicial elections
    differently than they regulate political elections, because the role of judges differs from
    the role of politicians[,]” it is therefore incumbent upon this Court to determine if Rule
    4.1(A)(9) of the Code of Judicial Conduct and Rule 8.2(a) of the Rules of Professional
    Conduct improperly infringe on the petitioner’s First Amendment rights. 
    Id. at 1667.
    The
    Supreme Court has explicitly held that “[a] State may restrict the speech of a judicial
    candidate only if the restriction is narrowly tailored to serve a compelling interest.” 
    Id. at 1665.
    a.     Existence of a Compelling State Interest
    Without question, this Court has previously recognized that “[t]he State has
    compelling interests in maintaining the integrity, independence, and impartiality of the
    judicial system—and in maintaining the appearance of the same—that justify unusually
    22
    stringent restrictions on judicial expression, both on and off the bench.” In the Matter of
    Hey, 
    192 W. Va. 221
    , 227, 
    452 S.E.2d 24
    , 30 (1994). The United States Supreme Court
    has agreed:     “We have recognized the ‘vital state interest’ in safeguarding ‘public
    confidence in the fairness and integrity of the nation’s elected judges.’” 
    Williams-Yulee, 135 S. Ct. at 1666
    (quoting Caperton v. A. T. Massey Coal Co., 
    556 U.S. 868
    , 889
    (2009)).16 While “[t]he concept of public confidence in judicial integrity does not easily
    16
    Similarly, and as pertains to the lawyer disciplinary penalty, this Court has
    expressly held with respect to lawyers’ asserted free speech rights:
    The Free Speech Clause of the First Amendment protects a
    lawyer’s criticism of the legal system and its judges, but this
    protection is not absolute. A lawyer’s speech that presents a
    serious and imminent threat to the fairness and integrity of the
    judicial system is not protected. When a personal attack is
    made upon a judge or other court official, such speech is not
    protected if it consists of knowingly false statements or false
    statements made with a reckless disregard of the truth. . . .
    Syl. Pt. 1, in part, Comm. on Legal Ethics v. Douglas, 179 W.Va. 490, 
    370 S.E.2d 325
    (1988) (emphasis added). More recently, the Court held:
    . . . [A] statement by an attorney that such attorney knows to
    be false or with reckless disregard as to its truth or falsity
    concerning the qualifications or integrity of a judge,
    adjudicatory officer or public legal officer, or of a candidate
    for election or appointment to judicial or legal office is not
    protected by the First Amendment as public speech on a
    matter of public concern where such statement is not
    supported by an objectively reasonable factual basis. The
    State’s interest in protecting the public, the administration of
    justice, and the legal profession supports use of the
    objectively reasonable standard in attorney discipline
    proceedings involving disparagement of the credibility of the
    aforementioned judicial officers.
    (continued . . .)
    23
    reduce to precise definition, nor does it lend itself to proof by documentary record[,] . . .
    no one denies that it is genuine and compelling.” 
    Williams-Yulee, 135 S. Ct. at 1667
    .
    Although it is fairly inarguable that states have a compelling state interest
    in maintaining public confidence in their judiciary, we pause briefly in our analysis to
    give proper treatment specifically to West Virginia’s wide-ranging measures to uphold
    the integrity and impartiality of judicial officials and candidates.17 The West Virginia
    Code of Judicial Conduct requires that those within the judiciary “respect and honor the
    judicial office as a public trust and strive to maintain and enhance confidence in the legal
    system.” Preamble, W. Va. Code of Jud. Cond. It critically mandates that the judiciary
    “maintain the dignity of judicial office at all times, and avoid both impropriety and the
    Syl. Pt. 5, in part, Lawyer Disciplinary Bd. v. Hall, 
    234 W. Va. 298
    , 
    765 S.E.2d 187
    , 190
    (2014). See also 
    n.13, supra
    .
    17
    As explained by now-Chief Justice Loughry in his book about West Virginia
    election corruption:
    For too long, West Virginians have witnessed lying about
    candidates as a matter of tradition and expected behavior.
    The result, however, is that lying during a campaign erodes
    democracy, defames good people, and discourages others
    from even considering entering politics. There is simply no
    justification and no First Amendment right to lie and destroy
    someone’s reputation and life. It amounts to obtaining a
    public office through stealth and deception and by robbing
    every voter of a fair election.
    Allen H. Loughry, II, “Don’t Buy Another Vote, I Won’t Pay for a Landslide,” 498
    (McClain Printing Co. 2006). See also Caperton, 
    556 U.S. 868
    (discussing effect of
    campaign contributions on obligation of West Virginia Supreme Court of Appeals justice
    to recuse himself).
    24
    appearance of impropriety . . . [and] aspire at all times to conduct that ensures the greatest
    possible public confidence in their independence, impartiality, integrity, and
    competence.” 
    Id. While not
    naive enough to suggest that the public believes the judiciary
    to be infallible, judicial officers and candidates must minimally conduct themselves such
    as to preserve the institutional veneration with which the judiciary is historically imbued.
    We agree whole-heartedly that
    [t]he public at large is entitled to honesty and integrity in
    judicial officials elected to mete out justice, apportion equity,
    and adjudicate disputes. We cannot ask for more, but we
    should certainly not expect less, particularly when it is the
    robed arbiter who, when administering the oath to witnesses,
    cautions them to tell the truth, the whole truth, and nothing
    but the truth.
    In re Lowery, 
    999 S.W.2d 639
    , 663 (Tex. Rev. Trib. 1998).
    That said, this Court is not blind to the “fundamental tension between the
    ideal character of the judicial office and the real world of electoral politics.” Chisom v.
    Roemer, 
    501 U.S. 380
    , 400 (1991). See In re Donohoe, 
    580 P.2d 1093
    , 1097 (Wash.
    1978) (en banc) (recognizing the “delicate balancing of rights involving the public, the
    incumbent judge, and the lawyer candidate for judicial office”). However, as this Court
    held in syllabus point six of State ex rel. Carenbauer v. Hechler, 
    208 W. Va. 584
    , 
    542 S.E.2d 405
    (2000), “[t]he West Virginia Constitution confers on the West Virginia
    Supreme Court of Appeals, both expressly and by necessary implication, the power to
    protect the integrity of the judicial branch of government and the duty to regulate the
    political activities of all judicial officers.” (emphasis added).          Accordingly, the
    25
    requirements and prohibitions contained in our Code of Judicial Conduct carry out this
    Court’s mandate to ensure that “integrity and impartiality” are visible, demonstrable
    qualities of our judicial candidates and not merely a meaningless ethical talisman.
    Significantly, judicial candidates willingly submit themselves and their campaigns to
    these restrictions. See Shepard, supra at 1060 (“The notion that judges must sacrifice
    many of their personal interests to the interests of the system and the litigants that it
    serves is ancient and widespread.”).
    Not only is protecting the integrity of the judiciary the constitutional duty
    of this Court, but it has likewise been woven into the fabric of public policy as expressed
    by our Legislature. In a measure that complements the Code of Judicial Conduct’s
    distinguishing regulation of judicial campaigns, in 2015, the West Virginia Code was
    amended to make judicial elections non-partisan. See W. Va. Code §§ 3-5-6a through 6d
    (2015). This amendment represents an unmistakable Legislative mandate that West
    Virginia’s judiciary must distance itself from the fray of partisan politics.        These
    legislative and judicial constraints plainly seek to discourage—if not eradicate—within
    the judiciary, the type of distasteful and reckless campaign conduct which, quite
    unfortunately, is becoming increasingly more common with each passing election. “The
    citizenry cannot conceivably maintain faith in the judiciary’s impartiality and integrity if
    it witnesses the slick, misleading advertisements and public mudslinging that candidates
    use to reach the bench every election year.” Adam R. Long, Keeping Mud Off the Bench:
    The First Amendment and Regulation of Candidates’ False or Misleading Statements in
    26
    Judicial Elections, Duke Law Journal, 787, 791 (Nov. 2001). These measures plainly
    seek to preserve not only the personal integrity and impartiality of the judicial candidates
    themselves, but more importantly, that of the institution.
    This discussion leads us inexorably to the conclusion that, in terms of
    Judge-Elect Callaghan’s challenge to the facial constitutionality of Rule 4.1(A)(9) and
    Rule 8.2(a), there is plainly a compelling state interest which justifies restricting judicial
    candidates’ speech, which is undertaken both in his or her role as a judicial candidate and
    lawyer. The issue that remains is whether our Rules, as crafted, are sufficiently narrowly
    tailored to meet that compelling state interest.
    b.     Narrow Tailoring of Rule 4.1(A)(9) and 8.2(a)
    Code of Judicial Conduct Rule 4.1(A)(9) prohibits a judicial candidate from
    “knowingly, or with reckless disregard for the truth, mak[ing] any false or misleading
    statement[.]” (emphasis added). 18       The commentary to this Rule augments this
    18
    Insofar as Judge-Elect Callaghan was not charged with, nor does the Board base
    its recommendation on, any alleged “misleading” statement, the issue of whether the
    “misleading” portion of Rule 4.1(A)(9) is constitutional is not squarely before the Court.
    Accord Disciplinary Counsel v. Tamburrino, 
    2016 WL 7116096
    , *4 (Ohio, Dec. 7, 2016)
    (declining to address constitutionality of “misleading” campaign speech prohibition
    because candidate was not charged with such). Given our conclusion that the subject
    flyer was materially false, we see no occasion herein to resolve the constitutionality of
    that portion of Rule 4.1(A)(9) prohibiting such statements. We do, however, note that
    such provisions in similar Rules have been widely found to be facially unconstitutional.
    See Winter v. Wolnitzek, 
    834 F.3d 681
    , 694 (6th Cir. 2016) (“[O]nly a ban on conscious
    falsehoods satisfies strict scrutiny.”); Butler v. Ala. Judicial Inquiry Comm’n, 
    802 So. 2d 207
    (Ala. 2001); Chmura, 
    608 N.W.2d 31
    (amending rule to eliminate unconstitutional
    (continued . . .)
    27
    prohibition by explaining that “[j]udicial candidates must be scrupulously fair and
    accurate in all statements made by them and by their campaign committees.” Rule of
    Professional Conduct 8.2(a) similarly prohibits a lawyer from making “a statement that
    the lawyer knows to be false or with reckless disregard as to its truth or falsity
    concerning the qualifications or integrity of a judge, adjudicatory officer or public legal
    officer, or of a candidate for election or appointment to judicial or legal office.”
    (emphasis added).
    With respect to false statements in general, Justice Alito has observed that
    the United States Supreme Court has repeatedly made clear that such statements “possess
    no intrinsic First Amendment value.” United States v. Alvarez, 
    132 S. Ct. 2537
    , 2560-61
    (2012) (Alito, J., dissenting).19   Further, the United States Supreme Court has stated
    prohibition on misleading or deceptive speech, or which contains material
    misrepresentations or omissions); In re O’Toole, 
    24 N.E.3d 1114
    (Ohio 2014).
    19
    Citing Illinois ex rel. Madigan v. Telemarketing Associates, Inc., 
    538 U.S. 600
    ,
    612, 
    123 S. Ct. 1829
    , 
    155 L. Ed. 2d 793
    (2003) (“Like other forms of public deception,
    fraudulent charitable solicitation is unprotected speech”); BE & K Constr. Co. v. NLRB,
    
    536 U.S. 516
    , 531, 
    122 S. Ct. 2390
    , 
    153 L. Ed. 2d 499
    (2002) (“[F]alse statements may be
    unprotected for their own sake”); Hustler Magazine, Inc. v. Falwell, 
    485 U.S. 46
    , 52, 
    108 S. Ct. 876
    , 
    99 L. Ed. 2d 41
    (1988) (“False statements of fact are particularly valueless;
    they interfere with the truth-seeking function of the marketplace of ideas, and they cause
    damage to an individual’s reputation that cannot easily be repaired by counterspeech,
    however persuasive or effective”); Keeton v. Hustler Magazine, Inc., 
    465 U.S. 770
    , 776,
    
    104 S. Ct. 1473
    , 
    79 L. Ed. 2d 790
    (1984) (“There is ‘no constitutional value in false
    statements of fact’” (quoting Gertz v. Robert Welch, Inc., 
    418 U.S. 323
    , 340, 
    94 S. Ct. 2997
    , 
    41 L. Ed. 2d 789
    (1974))); Bill Johnson’s Restaurants, Inc. v. NLRB, 
    461 U.S. 731
    ,
    743, 
    103 S. Ct. 2161
    , 
    76 L. Ed. 2d 277
    (1983) (“[F]alse statements are not immunized by
    the First Amendment right to freedom of speech”); Brown v. Hartlage, 
    456 U.S. 45
    , 60,
    (continued . . .)
    28
    “[t]hat speech is used as a tool for political ends does not automatically bring it under the
    protective mantle of the Constitution. For the use of the known lie as a tool is . . . at odds
    with the premises of democratic government[.]” 
    Garrison, 379 U.S. at 75
    . Nevertheless,
    prohibitions on false statements must still contain sufficient proof requirements to avoid
    infringing on protected speech:
    [I]n order to prevent the chilling of truthful speech on matters
    of public concern, we have held that liability for the
    defamation of a public official or figure requires proof that
    defamatory statements were made with knowledge or reckless
    disregard of their falsity. . . . All of these proof requirements
    inevitably have the effect of bringing some false factual
    statements within the protection of the First Amendment, but
    this is justified in order to prevent the chilling of other,
    valuable speech.
    
    Alvarez, 132 S. Ct. at 2563-64
    (emphasis added).             Accordingly, prohibitions on
    knowingly or recklessly false statements by judicial candidates have been universally
    upheld and found not to infringe on First Amendment rights. Most recently, in Winter,
    the Sixth Circuit found a false statement ban identically worded to our Rule 4.1(A)(9) to
    
    102 S. Ct. 1523
    , 
    71 L. Ed. 2d 732
    (1982) (“Of course, demonstrable falsehoods are not
    protected by the First Amendment in the same manner as truthful statements”); Herbert v.
    Lando, 
    441 U.S. 153
    , 171, 
    99 S. Ct. 1635
    , 
    60 L. Ed. 2d 115
    (1979) (“Spreading false
    information in and of itself carries no First Amendment credentials”); Virginia Bd. of
    Pharmacy v. Virginia Citizens Consumer Council, Inc., 
    425 U.S. 748
    , 771, 
    96 S. Ct. 1817
    , 
    48 L. Ed. 2d 346
    (1976) (“Untruthful speech, commercial or otherwise, has never
    been protected for its own sake”); 
    Gertz, supra, at 340
    , 
    94 S. Ct. 2997
    (“[T]he erroneous
    statement of fact is not worthy of constitutional protection”); Time, Inc. v. Hill, 
    385 U.S. 374
    , 389, 
    87 S. Ct. 534
    , 
    17 L. Ed. 2d 456
    (1967) (“[T]he constitutional guarantees [of the
    First Amendment] can tolerate sanctions against calculated falsehood without significant
    impairment of their essential function”); Garrison v. Louisiana, 
    379 U.S. 64
    , 75, 
    85 S. Ct. 209
    , 
    13 L. Ed. 2d 125
    (1964) (“[T]he knowingly false statement and the false statement
    made with reckless disregard of the truth, do not enjoy constitutional protection”).
    29
    be constitutional on its face. 
    834 F.3d 681
    . The Winter court, citing Kentucky’s interest
    in “preserving public confidence in the honesty and integrity of its judiciary,” found that
    its ban on false statements was narrowly tailored to meet that compelling interest. 
    Id. at 693.
    In reaching that conclusion, the court succinctly stated “[t]he narrowest way to keep
    judges honest during their campaigns is to prohibit them from consciously making false
    statements about matters material to the campaign. This canon does that, and does it
    clearly.” 
    Id. Likewise, the
    Ohio Supreme Court reformulated its prohibition on false
    statements by judicial candidates to apply only to knowingly or recklessly made false
    statements such that it would not run afoul of the First Amendment. In O’Toole, the Ohio
    Supreme Court observed that banning false statements did not circumvent “free debate”
    because “intentional lying is not inevitable in free debate” and that “[l]ies do not
    contribute to a robust political 
    atmosphere.” 24 N.E.3d at 1126
    (emphasis in original).
    The Court found that a rule with such narrow scope, applicable only to speech made
    during a specific time period (the campaign), conveyed by
    specific means (ads, sample ballots, etc.), disseminated with a
    specific mental state (knowingly or with reckless disregard)
    and with a specific mental state as to the information’s
    accuracy (with knowledge of its falsity or with reckless
    disregard as to its truth or falsity)
    was plainly constitutional. 
    Id. Accord Myers
    v. Thompson, 
    192 F. Supp. 3d 1129
    (D.
    Mont. 2016) (denying preliminary injunction because candidate unlikely to succeed on
    merits of constitutional challenge to Rule prohibiting judicial candidate from making
    30
    false statement); Butler, 
    802 So. 2d 207
    (acknowledging constitutionality of restriction on
    judicial candidate speech where statements are made with knowing or reckless disregard
    of falsity); In re Chmura, 
    626 N.W.2d 876
    , 883 (Mich. 2001) (“[W]e believe that a rule .
    . . prohibiting a judicial candidate from only knowingly or recklessly making a false
    communication, strikes a reasonable constitutional balance between the candidate’s First
    Amendment rights and the state’s interest in preserving the integrity of the judicial
    system.”); 
    Donohoe, 580 P.2d at 1097
    (rejecting First Amendment challenge to
    restriction on judicial candidate’s speech where statement made with “knowledge of its
    falsity”).
    Moreover, in assessing the First Amendment’s protections to the speech of
    a judicial candidate, courts have noted the categorical inapplicability of the adage that the
    “remedy for misleading speech is more speech, not less.” Winter v. Wolnitzek, 56 F.
    Supp. 3d 884, 898 (E.D. Ky. 2014) (citing Whitney v. California, 
    274 U.S. 357
    , 377,
    (1927) (Brandeis, J., concurring)).        As the court observed in Myers, “[w]hile
    counterspeech may be a strong alternative in the political election context, . . .
    [counterspeech] does not work to enhance the compelling State interest in judicial
    
    elections[.]” 192 F. Supp. 3d at 1140
    .         The reason for this is obvious.        While
    counterspeech may correct any misapprehensions about the subject of the false speech,
    i.e. the judicial opponent, it does nothing to restore erosion of the public’s confidence in
    the judicial system as an institution, which occurs when its candidates spread falsehoods.
    As well-stated by the Myers court:
    31
    Counterspeech is the best argument to explore falsehoods in
    speech about ideas and beliefs. Counterspeech is the cure to
    hate speech, to subversive speech, or to disagreeable political
    ideas or policies. Counterspeech is not a remedy to a
    systemic challenge that is false and undermines the public’s
    confidence in the third branch of government.
    
    Id. at 1141.
    Furthermore, judicial candidates may be unable to adequately respond to
    false attacks with “more speech” because of the very restrictions their opponent refused
    to honor—the Code of Judicial Conduct. “[B]ecause their conduct is governed by [the
    Code of Judicial Conduct] . . . . [j]udicial candidates cannot always use ‘channels of
    effective communication’ to rebut misleading statements made about them and should
    not be left in the vulnerable position of fighting a political battle with one hand tied
    behind their backs.” Long, supra at 815 (quoting Gertz v. Robert Welch, Inc., 
    418 U.S. 323
    , 344 (1974)). In this particular case, as the Board and Judge Johnson correctly noted,
    Judge Johnson “could not make public statements that, contrary to what was being
    represented by [Judge-Elect Callaghan], that he did not support policies which might
    have a negative impact on coal employment in Nicholas County, because the Code of
    Judicial Conduct would preclude such statements[.]” A judicial candidate should not be
    left with the Hobson’s choice of leaving false attacks unrequited or following his or her
    opponent into the ethical minefield of judicial counter-speech.
    Therefore, as pertains to false speech made with knowledge of or reckless
    disregard as to its falsity, those portions of our Rules clearly pass constitutional muster.
    32
    We therefore hold that insofar as West Virginia Code of Judicial Conduct Rule 4.1(A)(9)
    and West Virginia Rule of Professional Conduct 8.2(a) prohibit lawyers, judges and
    judicial candidates from knowingly, or with reckless disregard for the truth, making a
    false statement as more fully proscribed therein, they are facially constitutional under the
    First Amendment to the United States Constitution. Likely in view of the fact that our
    Rules mirror countless other such ethical prohibitions which have been found facially
    constitutional, we observe that the tenor of Judge-Elect Callaghan’s argument focuses
    largely on his “as-applied” challenge.
    2.     Constitutionality of Rule 4.1(A)(9)and Rule 8.2(a) As-Applied
    In that regard, Judge-Elect Callaghan maintains that Rule 4.1(A)(9) and
    Rule 8.2(a) are unconstitutional as applied to the speech contained in the flyer inasmuch
    as the flyer is objectively true, substantially true and/or contains rhetorical hyperbole or
    parody. In effect, he claims that the flyer is not actionably “false” in the first instance.20
    We now turn to the substance of the flyer to resolve these issues.
    20
    Judge-Elect Callaghan does not challenge the Board’s conclusion that the
    allegedly false statements were made “knowingly” or with “reckless disregard.” We
    therefore find it unnecessary to discuss this aspect of the violations in any detail. We
    agree with the Board that the evidence demonstrates that he was fully aware of the
    information which was utilized to craft the flyer and admitted as much.
    33
    a.     Rhetorical Hyperbole and Parody
    Judge-Elect Callaghan first argues that the opening statement of the flyer—
    “Barack Obama & Gary Johnson Party at the White House . . .”—is merely a “colorful
    way” of saying that Judge Johnson attended an event at the White House and that it was
    “not intended to be taken literally.” As such, he argues that the statement is rhetorical
    hyperbole or parody.      With respect to such purported “colorful” speech, the First
    Amendment does in fact protect speech which contains
    parody, fantasy, rhetorical hyperbole, and imaginative
    expressions, “that cannot ‘reasonably [be] interpreted as
    stating actual facts’ about an individual[.]” Because no
    reasonable person would take these types of speech as true,
    they simply cannot impair one’s good name. “This provides
    assurance that public debate will not suffer for lack of
    ‘imaginative expression’ or the ‘rhetorical hyperbole’ which
    has traditionally added much to the discourse of our Nation.”
    Mink v. Knox, 
    613 F.3d 995
    , 1005 (10th Cir. 2010) (internal citations omitted) (quoting
    Milkovich v. Lorain Journal Co., 
    497 U.S. 1
    , 20 (1990)).
    First, Judge-Elect Callaghan perfunctorily suggests that this aspect of the
    flyer is “parody.” To support this contention, he briefly refers to the flyer as “harken[ing]
    back to the ‘beer summit’ between Harvard University Professor Henry Louis Gates and
    Sergeant James Crowley[.]”21 The United States Supreme Court has explained that
    21
    In 2009, Harvard professor Henry Louis Gates, an African-American, was
    arrested for disorderly conduct by Sergeant James Crowley, a Caucasian police officer,
    upon Sergeant Crowley’s belief that Mr. Gates was breaking and entering into what
    turned out to be his own home. In an attempt to address racial tensions heightened by
    (continued . . .)
    34
    [p]arody’s humor, or in any event its comment, necessarily
    springs from recognizable allusion to its object through
    distorted imitation. Its art lies in the tension between a known
    original and its parodic twin. When parody takes aim at a
    particular original work, the parody must be able to “conjure
    up” at least enough of that original to make the object of its
    critical wit recognizable.
    Campbell v. Acuff-Rose Music, Inc., 
    510 U.S. 569
    , 588 (1994) (emphasis added) (quoting
    Elsmere Music, Inc. v. Nat’l Broad. Co. Inc., 
    623 F.2d 252
    , 253 n.1 (2d Cir. 1980)); see
    also Cliffs Notes, Inc. v. Bantam Doubleday Dell Publ’g Grp., Inc., 
    886 F.2d 490
    , 494
    (2d Cir. 1989) (“A parody must convey two simultaneous—and contradictory—
    messages: that it is the original, but also that it is not the original and is instead a
    parody.”).
    We may dispense with this argument in short order. Under any common
    understanding of the concept of “parody,” a parodist creates a facsimile of an original
    image, event, person, etc. and alters it in a manner that distinguishes it from the original
    for the purpose of humor, commentary, etc. The sine qua non of parody is a recognition
    of that which it purports to parody. Using the language of the United States Supreme
    Court, the subject flyer lacks a “reasonable allusion” to any object, person, or event,
    much less the event posited by Judge-Elect Callaghan. There is nothing whatsoever in
    the flyer which can be fairly characterized as being reminiscent of the so-called “beer
    summit,” nor does he explain in what manner it purports to parody it. The “beer summit”
    this event, President Obama invited the men to the White House to meet in the White
    House garden in what was then characterized as a “beer summit.”
    35
    moniker was derived of a well-publicized photograph of President Obama, Vice President
    Biden, Mr. Gates, and Sergeant Crowley sitting around a table in the White House
    gardens, each with a mug of beer in front of them. Aside from what appears to be a
    pilsner glass of beer depicted near the image of President Obama on the flyer, there is
    literally no similarity between the events or depictions, much less a “recognizable
    allusion.”
    Turning now to Judge-Elect Callaghan’s more substantial contention that
    this aspect of the flyer is mere “rhetorical hyperbole,” the Supreme Court has instructed
    that rhetorical hyperbole results when the speaker offers speech which cannot
    “reasonably [be] interpreted as stating actual facts about the [individual] involved.”
    Hustler, 
    485 U.S. 46
    , 50 (1988). Therefore, we must determine if that portion of the
    subject flyer indicating that Judge Johnson “part[ied]” with President Obama at the White
    House could reasonably be interpreted as stating actual facts about Judge Johnson; if so,
    it does not qualify as rhetorical hyperbole. See also 
    Milkovich, 497 U.S. at 23-24
    (Brennan, J., dissenting) (“[T]he ‘statement’ that the plaintiff must prove false . . . is not
    invariably the literal phrase published but rather what a reasonable reader would have
    understood the author to have said.”); Greenbelt Coop. Publ’g Ass’n, Inc., v. Bresler, 
    398 U.S. 6
    , 14 (1970) (characterizing speech as rhetorical hyperbole where “even the most
    careless reader must have perceived” it as such). Moreover, “[c]ontext is crucial and can
    turn what, out of context, appears to be a statement of fact into ‘rhetorical hyperbole,’
    36
    which is not actionable.” Ollman v. Evans, 
    750 F.2d 970
    , 1000 (D.C. Cir.1984) (en banc)
    (Bork, J., concurring). As further instruction, we are mindful that
    [a]lthough rhetorically hyperbolic statements may “at first
    blush appear to be factual[,] . . . they cannot reasonably be
    interpreted as stating actual facts about their target.” Where
    rhetorical hyperbole is employed, the language itself
    “negate[s] the impression that the writer was seriously
    maintaining that [the plaintiff] committed the [particular act
    forming the basis of the alleged defamation].”
    Fortson v. Colangelo, 
    434 F. Supp. 2d 1369
    , 1378–79 (S.D. Fla. 2006) (citations
    omitted).
    In spite of Judge-Elect Callaghan’s contention that “the idea that the
    President of the United States would ‘party’ with a Nicholas County Circuit Court Judge
    is ridiculous on its face,” we can perceive of no reason why Judge Johnson could not
    have been invited to the White House by President Obama or on his behalf to what could
    be characterized as a “party” “in support of” the President’s “legislative agenda” as stated
    on the flyer. As explained above, Judge Johnson was involved in initiatives receiving
    federal funding and oversight, such as could theoretically come within the ambit of
    matters for which the President may choose to gather, honor, or entertain such
    individuals. Certainly individuals from all walks and of various repute are frequently
    visitors to The White House and/or guests of the President. The notion that those who do
    so are occasionally treated to receptions, cocktail parties, or the like is similarly not
    unheard of or incredible on its face.      Quite the contrary, the idea of a long-time,
    distinguished sitting circuit judge attending a function at the White House at the
    37
    invitation of the President–for whatever reason and however that may come about–is
    imminently reasonable and believable.        Frankly, it is undoubtedly because it is so
    believable—and when viewed in connection with the purported hardships being
    experienced in Nicholas County, potentially incendiary—that Judge-Elect Callaghan and
    his campaign consultant found it compelling campaign fodder. In this instance, however,
    it simply did not occur. We therefore conclude that this statement could reasonably be
    perceived as stating actual facts about Judge Johnson and therefore reject Judge-Elect
    Callaghan’s contention that this aspect of the subject flyer was mere hyperbole deserving
    of First Amendment protection.
    b.     The Objective and/or Substantial Truth of the Flyer
    As to the remainder of the flyer, Judge-Elect Callaghan examines each
    particular phrase in isolation, arguing that each is either substantially or objectively true.
    First, he argues that the remainder of the headlining statement regarding Obama and
    Johnson partying at the White House—“while Nicholas County loses hundreds of
    jobs”—is substantially true. He argues that Judge Johnson attended the conference at a
    time when Nicholas County was losing jobs. 22 As to the mock “Layoff Notice,” he
    argues that the phrase “While Nicholas County lost hundreds of jobs to Barack Obama’s
    coal policies . . .” is opinion. He argues that the remainder—“Judge Gary Johnson
    accepted an invitation from Obama to come to the White House to support Obama’s
    22
    As the Board noted, however, the job losses cited in the flyer occurred over a
    four-year period preceding Judge Johnson’s attendance at the meeting and conference.
    38
    legislative agenda”—is true because the conference occurred a couple of weeks after
    Obama signed the Justice for Victims of Trafficking Act of 2015, which was a part of
    Obama’s legislative agenda. As to the remaining sentence stating “That same month,
    news outlets reported a 76% drop in coal mining employment” he argues that it is also
    objectively true given a June 17, 2015, article admitted into evidence which states that
    Nicholas County lost 558 jobs representing a 76% drop in coal mining employment.
    Finally, he argues that the last portion stating “Can we trust Judge Gary Johnson to
    defend Nicholas County against job-killer Barack Obama?” is merely a rhetorical
    question.
    Despite Judge-Elect Callaghan’s attempt to finely parse the flyer into
    discrete, palatable bits of objective or “substantial” truth, the United States Supreme
    Court has stated that this Court must examine “‘the substance, the gist, the sting’” of the
    communication as a whole to determine falsity. Masson v. New Yorker Magazine, Inc.,
    
    501 U.S. 496
    , 517 (1991) (quoting Heuer v. Kee, 
    59 P.2d 1063
    , 1064 (Cal. Dist. Ct. App.
    1936)). Critically, the Supreme Court has instructed that a communication is considered
    false if it has “‘a different effect on the mind of the reader from that which the pleaded
    truth would have produced.’” 
    Id. (quoting R.
    Sack, Libel, Slander, and Related Problems
    138 (1980)) (emphasis added). This Court long ago adopted precisely this standard as
    pertains to the concept of “falsity” in the parallel libel and defamation contexts:
    The law . . . takes but one approach to the question of
    falsity, regardless of the form of the communication. It
    overlooks minor inaccuracies and concentrates upon
    39
    substantial truth. Minor inaccuracies do not amount to falsity
    so long as the substance, the gist, the sting, of the [] charge be
    justified. A statement is not considered false unless it would
    have a different effect on the mind of the reader from that
    which the pleaded truth would have produced.
    Syl. Pt. 4, in part, State ex rel. Suriano v. Gaughan, 198 W.Va. 339, 
    480 S.E.2d 548
    (1996). Other courts agree with and have utilized this analysis when assessing the falsity
    of a judicial candidate’s speech. See 
    Chmura, 626 N.W.2d at 887
    (“The communication
    as a whole must be analyzed [and] . . . . [i]f ‘the substance, the gist, the sting’ of the
    communication is false, then it can be said that the judicial candidate ‘used or
    participated in the use of a false communication.’”).
    Typically this so-called “substantial truth doctrine” inures to the benefit of
    the accused, i.e. if something is “substantially” true in overall effect, minor inaccuracies
    or falsities will not create falsity. However, in this particular instance, it works to Judge-
    Elect Callaghan’s detriment because “the substance, the gist, the sting” of the
    communication, taken as a whole, is patently false. See Turner v. KTRK Television, Inc.,
    
    38 S.W.3d 103
    , 115 (Tex. 2000) (collecting cases which “represent the converse of the
    substantial truth doctrine” because they “convey a substantially false and defamatory
    impression”). As the Turner court explained, “a publication can convey a false and
    defamatory meaning by omitting or juxtaposing facts[.]” 
    Id. at 114.
    We find that merely peppering the latter portion of the flyer with statistical
    facts about job losses in Nicholas County does not elevate the flyer as a whole to the
    40
    level of “substantially true.” Nor does the narrow fact that Judge Johnson did in fact
    attend a federal seminar and meeting make the statement that he “accepted an invitation
    from Obama to come to the White House” substantially true. There can be little question
    that the truth, i.e. that Judge Johnson merely attended a federally-required meeting and
    seminar, would produce a “different effect on the mind of the reader” than what the flyer
    conveys, i.e. that Judge Johnson was invited by and socialized with President Obama. 23
    Distilled to its essence, the ultimate question presented to this Court is
    whether the flyer is “false” and therefore stripped of First Amendment protection, or, as
    Judge-Elect Callaghan insists, merely the juxtaposition of two attenuated occurrences—
    coal job losses in Nicholas County and Judge Johnson’s attendance at a federal seminar
    in Washington, which was “hyperbolized” as “partying” at the White House.               We
    conclude that the “gist” of the subject flyer conveys that Judge Johnson “partied with
    Obama” at his personal invitation and is therefore simply too far afield from the truth to
    23
    In its recommended decision, the Board focuses its “falsity” discussion heavily
    on the fact that the job losses referenced in the flyer preceded Judge Johnson’s attendance
    at the seminar and the fact that the seminar had nothing to do with “coal-killing”
    legislative policies of President Obama. However, we find that the upshot of the flyer is,
    as Judge Johnson put it, that he was “fiddling while Rome burned,” i.e. he was “partying”
    in Washington at the invitation of and with President Obama while Nicholas Countians
    were struggling with job losses. Collaterally, Judge-Elect Callaghan and Mr. Heflin may
    have hoped that recipients of the flyer would also presume that the “legislative agenda”
    that yielded the invitation and which Judge Johnson was “partying” in support of was
    related to the President’s “coal-killing” policies and therefore was directly related to the
    job losses. That is certainly a reasonable implication from the text of the flyer. However,
    we find that the flyer is false on a more fundamental level as described herein.
    41
    be considered protected, hyperbolic free speech; it is, in every sense, materially false.
    Judge Johnson attended a federally-required meeting and conference in furtherance of his
    service to the State, which meeting and conference was utterly devoid of any meaningful
    connection to or interaction with the President.       Judge Johnson’s attendance at the
    meeting and conference is exaggerated, repurposed and mischaracterized to the point that
    it is rendered patently untrue. When viewed in its entirety as instructed by various courts,
    we have little difficulty finding that the subject flyer contains knowingly, materially false
    statements in violation of the Code of Judicial Conduct and the Rules of Professional
    Conduct.
    We therefore conclude that the First Amendment does not serve to shield
    Judge-Elect Callaghan from discipline as a result of the subject flyer.          We further
    conclude, as did the Board, that the subject flyer contains a knowingly false statement
    and that Judge-Elect Callaghan’s actions in approving and disseminating the flyer are
    therefore violative of Rule 4.1(A)(9), Rule 4.2(A)(1), Rule 4.2(A)(4) of the Code of
    Judicial Conduct and Rule 8.2(a) of the West Virginia Rules of Professional Conduct.
    C.     Discipline
    In addition to his assertions regarding jurisdictional issues and First
    Amendment concerns, Judge-Elect Callaghan also contends that the sanctions
    recommended by the Judicial Hearing Board are excessive. As referenced above, “[t]he
    purpose of judicial disciplinary proceedings is the preservation and enhancement of
    42
    public confidence in the honor, integrity, dignity, and efficiency of the members of the
    judiciary and the system of justice.” Gorby, 176 W.Va. at 
    16, 339 S.E.2d at 702
    . The
    objective of any judicial disciplinary proceeding must be to “preserve public confidence
    in the integrity and impartiality of the judiciary.” In re Wilfong, 
    234 W. Va. 394
    , 407,
    
    765 S.E.2d 283
    , 296 (2014).
    Consistent with that goal, “[t]his Court has the inherent power to inquire
    into the conduct of justices, judges and magistrates, and to impose any disciplinary
    measures short of impeachment that it deems necessary to preserve and enhance public
    confidence in the judiciary.” Syl. Pt. 8, In re Watkins, 233 W.Va. 170, 172, 
    757 S.E.2d 594
    , 596 (2013). In pertinent part of syllabus point seven of Watkins, this Court also
    explained “[i]t is clearly within this Court’s power and discretion to impose multiple
    sanctions against any justice, judge or magistrate for separate and distinct violations of
    the Code of Judicial Conduct and to order that such sanctions be imposed consecutively.”
    
    Id. (emphasis supplied).
    This authority, as referenced above, is derived from article VIII,
    section 8 of the West Virginia Constitution.
    Pursuant to article VIII, section 8 of the West Virginia
    Constitution, this Court has the inherent and express authority
    to “prescribe, adopt, promulgate and amend rules prescribing
    a judicial code of ethics, and a code of regulations and
    standards of conduct and performances for justices, judges
    and magistrates, along with sanctions and penalties for any
    violation thereof[.]”
    Syl. Pt. 5, Committee On Legal Ethics v. Karl, 192 W.Va. 23, 
    449 S.E.2d 277
    (1994); see
    also Syl. Pt. 1, West Virginia Judicial Inquiry Comm’n v. Dostert, 165 W.Va. 233, 271
    
    43 S.E.2d 427
    (1980) (“The Supreme Court of Appeals will make an independent evaluation
    of the record and recommendations of the Judicial [Hearing] Board in disciplinary
    proceedings.”).
    The parameters of potential discipline in this proceeding are governed by
    Rule 4.12 of the West Virginia Rules of Judicial Disciplinary Procedure.24 Pursuant to
    Rule 4.12,
    [t]he Judicial Hearing Board may recommend or the
    Supreme Court of Appeals may impose any one or more of
    the following sanctions for a violation of the Code of Judicial
    Conduct: (1) admonishment; (2) reprimand; (3) censure; (4)
    suspension without pay for up to one year; (5) a fine of up to
    $5,000; or (6) involuntary retirement for a judge because of
    advancing years and attendant physical or mental incapacity
    and who is eligible to receive retirement benefits under the
    judges’ retirement system or public employees retirement
    system . . . . Any period of suspension without pay shall not
    interfere with the accumulation of a judge’s retirement credit
    and the State shall continue to pay into the appropriate
    24
    We also emphasize the significance of Rule 1 of the West Virginia Rules of
    Judicial Disciplinary Procedure, providing:
    The ethical conduct of judges is of the highest
    importance to the people of the State of West Virginia and to
    the legal profession. Every judge shall observe the highest
    standards of judicial conduct. In furtherance of this goal, the
    Supreme Court of Appeals does hereby establish a Judicial
    Investigation Commission to determine whether probable
    cause exists to formally charge a judge with a violation of the
    Code of Judicial Conduct promulgated by the Supreme Court
    of Appeals to govern the ethical conduct of judges or that a
    judge because of advancing years and attendant physical and
    mental incapacity, should not continue to serve.
    44
    retirement fund the regular payments as if the judge were not
    under suspension without pay. . . .
    In addition, the Judicial Hearing Board may
    recommend or the Supreme Court of Appeals may impose
    any one or more of the following sanctions for a judge’s
    violation of the Rules of Professional Conduct: (1) probation;
    (2) restitution; (3) limitation on the nature or extent of future
    practice; (4) supervised practice; (5) community service; (6)
    admonishment; (7) reprimand; (8) suspension; or (9)
    annulment.
    See also In re Toler, 218 W.Va. 653, 
    625 S.E.2d 731
    (2005).
    In the matter sub judice, the Judicial Hearing Board concluded the evidence
    established three separate and distinct violations of the Code of Judicial Conduct,
    specifically Rules 4.1(A)(9), 4.2(A)(1), and 4.2(A)(4).        The Board also found one
    violation of the Rules of Professional Conduct, specifically Rule 8.2(a). The Hearing
    Board recommended the following sanctions: (1) censure as a judicial candidate and as a
    lawyer; (2) concurrent suspension from serving as a judge and from practicing law for
    one year; (3) fine of $5,000 for each of the three Code of Judicial Conduct violations, for
    a total of $15,000; and (4) payment of costs related to the three violations of the Code of
    Judicial Conduct and one violation of the Rules of Professional Conduct.
    Judge-Elect Callaghan objects to what he characterizes as excessive and
    unjustified recommended sanctions. He contends that the dissemination of the flyer
    played a very minor role in his successful campaign and maintains that a suspension is
    not justified, arguing that admonishments, reprimands, censures, and fines have been
    45
    deemed more appropriate in other cases of this nature. The Office of Disciplinary
    Counsel likewise disagrees with the Board’s recommended sanctions and asserts that the
    severity of Judge-Elect Callaghan’s violations warrants the attorney and judicial
    suspensions to be served consecutively, resulting in two years of suspension. Having
    thoroughly evaluated all arguments asserted in the briefs of this matter, the
    determinations of this Court are presented below.
    1. Factors to be Examined in Determinations of Discipline
    An extensive consideration of the appropriate discipline for Judge-Elect
    Callaghan’s violations of both the Code of Judicial Conduct and the Rules of Professional
    Conduct requires this Court to examine the factors enunciated in syllabus point three of
    In re Cruickshanks, 220 W.Va. 513, 
    648 S.E.2d 19
    (2007):
    Always mindful of the primary consideration of
    protecting the honor, integrity, dignity, and efficiency of the
    judiciary and the justice system, this Court, in determining
    whether to suspend a judicial officer with or without pay,
    should consider various factors, including, but not limited to,
    (1) whether the charges of misconduct are directly related to
    the administration of justice or the public’s perception of the
    administration of justice, (2) whether the circumstances
    underlying the charges of misconduct are entirely personal in
    nature or whether they relate to the judicial officer’s public
    persona, (3) whether the charges of misconduct involve
    violence or a callous disregard for our system of justice, (4)
    whether the judicial officer has been criminally indicted, and
    (5) any mitigating or compounding factors which might exist.
    46
    Utilizing the framework for analysis outlined in Cruickshanks, this Court
    first finds that Judge-Elect Callaghan’s conduct relates directly to the administration of
    justice and negatively impacts the public’s perception of the administration of justice.
    Second, the behavior certainly relates directly to his public persona, through his efforts to
    achieve professional gain by dissemination of false materials to the voting public. Third,
    his actions demonstrate profound disrespect and disregard for our system of justice; his
    intentional utilization of falsehoods subverts the very essence of the integrity of the
    judicial system and casts serious doubt upon his fitness for a judicial position established
    upon unbiased veracity and incorruptibility. 25
    Continuing in our examination of the Cruikshanks factors, while we
    recognize that Judge-Elect Callaghan has not been criminally indicted for his actions, we
    must also examine other issues which might be considered as mitigating or aggravating
    factors.    The Hearing Board observed the following mitigating factors: Judge-Elect
    Callaghan has not been the subject of prior disciplinary complaints; Judge Johnson had
    referenced his seminar attendance on his campaign’s Facebook page; Judge-Elect
    Callaghan acted quickly in taking corrective measures to address Disciplinary Counsel’s
    25
    The practice of intentional dissemination of false information to the public
    strikes the very essence of fundamental judicial principles. “[D]eception is antithetical to
    the role of a Judge who is sworn to uphold the law and seek the truth.” Matter of
    Collazo, 
    691 N.E.2d 1021
    , 1023 (N.Y. 1998) (quotation omitted); see also William P.
    Marshall, False Campaign Speech and the First Amendment, 153 U. Pa. L. Rev. 285, 287
    (2004) (arguing that effects of false campaign speech “can be as corrosive as the worst
    campaign finance abuses”).
    47
    concerns about the subject flyer; he expressed regret that the flyer had caused others
    consternation; and he cooperated with Disciplinary Counsel in the investigation.
    Upon de novo review by this Court, we find somewhat limited mitigation in
    this case. A valid mitigating factor is Judge-Elect Callaghan’s lack of a prior disciplinary
    record. Likewise, his cooperation with the investigation of the charges against him is a
    mitigating factor; his full and free disclosure is laudable.
    With regard to his attempts at corrective measures and his level of regret,
    however, we find that although he removed the false assertions from his personal and
    campaign Facebook pages and ran radio advertisements ostensibly retracting the
    assertions contained in the flyer, the calculated and intentional timing of his mailings
    rendered it virtually impossible to engage in meaningful mitigation. As Judge Johnson
    testified, time constraints prevented him from taking meaningful action in response to the
    distribution of the flyer.26 Nicholas County’s only newspaper was a weekly paper, and
    the timing of the mailing prevented inclusion of any response or countermeasure in that
    26
    A somewhat similar circumstance was remarked upon in In re Hildebrandt, 
    675 N.E.2d 889
    (Ohio 1997), noting “the record indicates that the advertisements in question
    were timed to appear on radio and television two to three weeks prior to the election, thus
    providing complainant little time to respond publicly to the misstatements or seek redress
    prior to the election. . . .” 
    Id. at 891.
    48
    paper.27 Thus, we find that the removal of the assertions from social media and the radio
    statements are entitled to limited weight in mitigation.28
    The Hearing Board references extensive aggravating factors, asserting that
    Judge-Elect Callaghan acted with a selfish motive; some portion of the electorate may
    perceive his actions as “stealing the election;” the charges relate to his standing as a
    judicial officer who used false advertising to get elected and has implied that he will rule
    in a manner that may impact the local coal industry; he created a false reality and
    communicated it to the public through polling and campaign flyers; he timed the release
    of the flyer in a manner which effectively eliminated Judge Johnson’s ability to “undo the
    damage;” his remedial efforts used language that did not convey authentic regret; and he
    used other campaign materials to disseminate false or misleading information.
    Upon review, this Court is compelled to conclude that the record is replete
    with examples of Judge-Elect Callaghan’s extremely limited remorse.            Even in his
    27
    We note the inherent difficulty of responding to false speech in any instance,
    even where time constraints are not present. False speech “interfere[s] with the truth-
    seeking function of the marketplace of ideas, and [it] cause[s] damage . . . that cannot
    easily be repaired by counterspeech, however persuasive or effective.” 
    Hustler, 485 U.S. at 52
    (citing 
    Gertz, 418 U.S. at 340
    , 344 n.9). It has also been observed that the “truth
    rarely catches up with a lie.” 
    Gertz, 418 U.S. at 344
    n.9.
    28
    We do not find the other factor mentioned by the Board to be worthy of
    appreciable consideration in mitigation of these violations. Judge Johnson’s reference to
    his seminar attendance on his campaign’s Facebook page, while indeed relevant in
    proving the truth of such attendance, in no manner reduces the impact of the violations at
    issue.
    49
    meager attempt at mitigation, his comments potentially qualifying as retraction
    demonstrated an absence of a thorough understanding of the inappropriateness of his
    actions.   In the radio ads, as referenced above, the following statement was made:
    “[P]lease understand that the specific characterization of the White House visit may be
    inaccurate and misleading and should not have been sent containing inappropriate
    information. Candidate Callaghan apologizes for any misunderstanding or inaccuracies. .
    . .” (Emphasis added). As the Supreme Court of Arizona appropriately remarked in In re
    Augenstein, 
    871 P.2d 254
    (Ariz. 1994), “[t]hose seeking mitigation relief based upon
    remorse must present a showing of more than having said they are sorry.” 
    Id. at 258
    (quotation and alteration omitted).
    Judge-Elect Callaghan’s subsequent statements during his testimony
    continued to reveal a dismissive and cavalier attitude toward his behavior. He stated, “If
    I had to do it again, I probably would not approve the flier going out just because it’s not
    enjoyable - politics is not enjoyable in a lot of different ways, but when you cause
    outrage in somebody, that, I regret.”      Moreover, his written response to the initial
    complaint disingenuously urges that “[s]ome members of the public may have been duly
    impressed by the fact that Judge Johnson was honored by the White House for the good
    works he had performed[.]” He further suggested that Judge Johnson could have “easily .
    . . boycotted this meeting, based upon his disagreement with President Obama’s policies,
    and he could have publicized such a boycott for political purposes.” In his testimony
    before the Board, Judge-Elect Callaghan minimized his conduct, stating
    50
    The Johnson campaign - I described before - they got
    their mileage out of this flier. . . . [W]hen the retraction came
    out, on Judge Johnson’s campaign Facebook page they
    formed what I called the Callaghan lynch mob, and they
    called me a liar, dishonest, unethical, despicable, dirty
    politician - just anything you can think of. So they got their
    mileage, not only out of the flier but out of my retraction in
    calling me all those names. . . . I think I would’ve beat Judge
    Johnson by more votes without that flier because of the
    negative reaction that it got and the negative comments that
    were created from it.
    (emphasis added). Flippantly attempting to dismiss the voter effect of the direct-mail
    flyer, he further testified “these fliers barely warrant a glance on the short trip from the
    mailbox to the trash can,” allegedly quoting a local reporter.
    As a further example of aggravating factors, the Hearing Board references
    the alleged falsities contained in other campaign materials disseminated by Judge-Elect
    Callaghan. The Board emphasizes that after he presented these flyers during the hearing
    and sought to have them introduced into evidence, they were ultimately submitted as joint
    exhibits. He was not, however, charged with any ethical violation based upon those
    additional materials.   Consequently, this Court does not base its determination of
    appropriate discipline on the existence of those materials, either as actual violations or as
    aggravating factors.29 While the Board seeks consideration of these matters as indicative
    29
    The utilization of uncharged allegations of misconduct as an aggravating factor
    enhancing sanctions must be approached with caution, particularly in an arena in which
    First Amendment rights to freedom to engage in campaign speech are asserted. As the
    Supreme Court of Minnesota observed in In re Disciplinary Action against Tayari-
    Garrett, 
    866 N.W.2d 513
    (Minn. 2015), due process protections are implicated and
    (continued . . .)
    51
    of a pattern of ethical misconduct, this Court finds it unnecessary to consider those
    uncharged alleged violations to support or enhance the discipline imposed in this case.
    Our conclusions are premised exclusively upon the four charges properly levied against
    Judge-Elect Callaghan and proven by clear and convincing evidence.30
    2. Precedential Analysis of Violations of Code of Judicial Conduct
    Where violations of ethical rules occur, it is incumbent upon this Court to
    impose appropriate sanctions.      This Court has recognized that a determination of
    discipline must be premised upon the unique facts of each individual case.               See
    McCorkle, 192 W.Va. 286, 
    452 S.E.2d 377
    . Mindful of the interplay between the roles of
    lawyer and judge, this Court stated as follows in Karl:
    It is important for us to emphasize that a judge is first
    and foremost a lawyer. While acting as a lawyer, he or she is
    charged with the knowledge or the standards of conduct
    are weakened if the referee is permitted to consider uncharged
    violations of the Minnesota Rules of Professional Conduct
    under the guise of aggravating factors instead of requiring
    that allegations of additional misconduct be brought in a
    supplementary petition. However, we need not decide
    whether the referee clearly erred by finding either of these
    aggravating factors because their existence does not affect the
    discipline we impose in this case.
    
    Id. at 520
    n.4.
    30
    If the Office of Disciplinary Counsel believes it is appropriate to formally
    charge Judge-Elect Callaghan for the violations allegedly committed by the dissemination
    of those additional materials, that office is competent to further investigate those matters,
    based upon the guidance provided by this opinion.
    52
    defined in the West Virginia Rules of Professional Conduct.
    While acting as a judge, he or she is charged with the
    knowledge of the standards of conduct in the West Virginia
    Code of Judicial Conduct. Any behavior that reveals the lack
    of integrity and character expected of lawyers and judges
    within these standards warrants discipline. The West Virginia
    Rules of Professional Conduct and the West Virginia Code of
    Judicial Conduct serve as a unified system of discipline
    within the legal profession to achieve a common goal and that
    is to uphold high standards of conduct to secure and enhance
    the public’s trust and confidence in the entire judicial system.
    192 W.Va. at 
    33, 449 S.E.2d at 287
    .
    While this Court has not had occasion to evaluate ethical violations in a
    factual scenario identical to the present case, we have encountered violations demanding
    serious response. For purposes of our analysis of Judge-Elect Callaghan’s violations of
    the Judicial Code of Conduct, our reasoning in prior judicial discipline cases is
    instructive. In Watkins, for instance, this Court suspended a judge without pay for four
    years “until his present term of office ends on December 31, 2016” for his repeated
    intemperance with litigants and disrespect for authority. 233 W.Va. at 
    183, 757 S.E.2d at 607
    . This Court expressed grave concerns with the behavior of judges and the resultant
    effect upon public perception of the judiciary.
    Citizens judge the law by what they see and hear in courts,
    and by the character and manners of judges and lawyers.
    “The law should provide an exemplar of correct behavior.
    When the judge presides in Court, he personifies the law, he
    represents the sovereign administering justice and his conduct
    must be worthy of the majesty and honor of that position.”
    Matter of Ross, 
    428 A.2d 858
    , 866 (Maine 1981). Hence a
    judge must be more than independent and honest; equally
    important, a judge must be perceived by the public to be
    53
    independent and honest. Not only must justice be done, it
    also must appear to be done.
    
    Id. at 182,
    757 S.E.2d at 606 (footnote omitted). Interestingly, in Watkins, this Court also
    noted that more extensive disciplinary measures could have been imposed, based upon
    the number of ethical violations committed. The Court observed:
    The Hearing Board concluded that Judge Watkins had
    committed 24 separate violations of nine separate Canons of
    the Code of Judicial Conduct. Under the Rules of Judicial
    Disciplinary Procedure, the Hearing Board noted that for
    each violation it could recommend that this Court impose a
    maximum penalty of suspension for one year and a fine of up
    to $5,000, and that it could impose the penalties
    consecutively. See Rule 4.12(4) and (5), Rules of Judicial
    Disciplinary Procedure; Syllabus Point 5, In re Toler, 218
    W.Va. 653, 
    625 S.E.2d 731
    (2005). Hence, the Board could
    have recommended a maximum sanction against Judge
    Watkins of a 24-year suspension without pay plus a fine of
    $120,000.
    233 W.Va. at 
    173, 757 S.E.2d at 597
    .31 Under the particular facts in Watkins, however,
    the Court determined that a four-year suspension was adequate discipline for the
    violations.
    In Toler, this Court suspended a magistrate for four years for sexual
    misconduct in a prior term, thus suspending him beyond his term in office. 218 W.Va. at
    31
    By way of hypothetical analogy, a reviewing body might consider the violations
    herein charged to be premised upon each separate action, i.e., each posting and each item
    mailed. Similarly, charges possibly could have been calculated based upon the number
    of false assertions encompassed within the subject flyer. This Court addresses the
    charges as levied against Judge-Elect Callaghan by the Board and passes no judgment
    upon the efficacy or validity of alternate methods of calculation.
    54
    
    662, 625 S.E.2d at 740
    .     We found four separate and distinct acts and suspended the
    magistrate one year for each, to run consecutively. Sanctioning the magistrate for each
    violation was deemed essential, based upon the following reasoning:
    Having found that Mr. Toler did, in fact, violate the Code of
    Judicial Conduct on at least four different occasions, in four
    completely separate and distinct situations, and against four
    separate individuals, it simply would make little or no sense
    to find in any other manner than to impose sanctions against
    Mr. Toler for each of the separate violations and to impose
    such sanctions consecutively. Given the nature and extent of
    the misconduct in this case, to rule otherwise would diminish
    public confidence in the judiciary, impugn the judicial
    disciplinary process, and would have a chilling effect on the
    willingness of victims of domestic violence to seek help from
    the judicial system.
    
    Id. at 661,
    625 S.E.2d at 739. “To hold a violator of the Code of Judicial Conduct who
    has committed only one offense to the same exact standard and subject that offender to
    the same sanctions as a violator who has committed four, five, or fifty separate acts of
    misconduct would suggest unreasonable disparate treatment. . . .”         
    Id. The Court
    explained that it “must give proper consideration and weight to the severity of each of the
    independent acts of judicial misconduct when deciding appropriate sanctions.” 
    Id. In In
    re Wilfong, 234 W.Va. 394, 
    765 S.E.2d 283
    (2014), this Court
    imposed a two-year suspension, censure, and costs upon a judge who maintained an
    extra-marital affair with a corrections program director who regularly appeared in her
    court. In ruling on that issue, this Court explained:
    [T]his Court adopts the Hearing Board’s finding that the
    judge committed eleven violations of seven Canons. The
    55
    judge demeaned her office, and significantly impaired public
    confidence in her personal integrity and in the integrity of her
    judicial office. As a sanction, we hold that the judge must be
    censured; suspended until the end of her term in December
    2016; and required to pay the costs of investigating and
    prosecuting these proceedings.
    234 W.Va. at 
    397, 765 S.E.2d at 286
    .
    As argued by Judge-Elect Callaghan and acknowledged by the Hearing
    Board and Office of Disciplinary Counsel, judicial campaign ethical violations, in this
    and other jurisdictions, have often resulted in minimal disciplinary measures, sometimes
    consisting only of fines, reprimands, or censures. For instance, in In the Matter of
    Codispoti, 190 W.Va. 369, 
    438 S.E.2d 549
    (1993), this Court censured a magistrate for
    his direct involvement in his wife’s campaign and for misleading advertisements
    appearing in a local newspaper. This Court found, however, an absence of clear and
    convincing evidence that the magistrate caused the advertisement to be published and
    therefore found that censure was an adequate sanction. 
    Id. at 373,
    438 S.E.2d at 553; see
    also Matter of Tennant, 205 W.Va. 92, 
    516 S.E.2d 496
    (1999) (admonishing candidate
    for magistrate for solicitation of campaign funds); Starcher, 202 W.Va. 55, 
    501 S.E.2d 772
    (admonishing judge for personally soliciting campaign contributions).
    In our review of cases involving multiple facets of judicial discipline, we
    find the rationales employed in those cases instructive on principles underlying
    disciplinary determinations. In In re Renke, 
    933 So. 2d 482
    (Fla. 2006), for example, a
    successful judicial candidate was removed from office for “knowingly and purposefully”
    56
    making material misrepresentations in his campaign brochures, among other violations.
    
    Id. at 487.
    The Supreme Court of Florida reasoned:
    [T]o allow someone who has committed such misconduct
    during a campaign to attain office to then serve the term of
    the judgeship obtained by such means clearly sends the wrong
    message to future candidates; that is, the end justifies the
    means and, thus, all is fair so long as the candidate wins. . . .
    In our decision to remove Judge Renke, we have concluded
    that the series of blatant, knowing misrepresentations found in
    Judge Renke’s campaign literature and in his statements to
    the press amount to nothing short of fraud on the electorate in
    an effort to secure a seat on the bench. . . . [W]e hold that
    regardless of Judge Renke’s present abilities and reputation as
    a judge, one who obtains a position by fraud and other serious
    misconduct, as we have found Judge Renke did, is by
    definition unfit to hold that office. . . . [T]hose who seek to
    assume the mantle of administrators of justice cannot be seen
    to attain such a position of trust through such unjust means.
    
    Id. at 495
    (citations and internal quotations omitted);32 see also In re McMillan, 
    797 So. 2d
    560 (Fla. 2001) (successful judicial candidate removed, in part, for unfounded attacks
    on opponent and local court system).
    32
    In Renke, the Supreme Court of Florida also addressed a matter it had evaluated
    ten years prior to the Renke matter. Its discussion of that prior case is illuminating on the
    issue of progression of legal reasoning and sanctioning ability. In In re Alley, 
    699 So. 2d 1369
    (Fla. 1997), allegations of violations had been asserted against a candidate for
    judicial office, charging Judge Alley “with knowingly misrepresenting her qualifications
    and those of her opponent in her campaign literature, including mailers and newspaper
    advertisements.” 
    Renke, 933 So. 2d at 494
    . The court, in a very brief Alley opinion,
    imposed only a public reprimand as discipline, based upon its limitations with regard to
    altering the recommendations of the Judicial Qualifications Commission. 
    Alley, 699 So. 2d at 1370
    . In Renke, the court took the opportunity to explain that it had been
    “constrained by the language . . . regarding our ability to modify the . . . proposed
    discipline” at the time of the Alley 
    decision. 933 So. 2d at 494
    . The court in Renke
    (continued . . .)
    57
    In Tamburrino, the Ohio Supreme Court suspended an unsuccessful judicial
    candidate from the practice of law for one year, with six months stayed, based upon false
    television advertisements, emphasizing “[t]his case does not involve false statements to
    merely make Tamburrino appear as though he had better credentials or more
    endorsements” as in several other arguably comparable judicial ethics cases. 2016 WL at
    *11. Rather, Tamburrino, similar to Judge-Elect Callaghan in the present situation, “used
    false statements to impugn the integrity of his opponent.” 
    Id. “Tamburrino’s misconduct
    impugned the integrity of his opponent as a jurist and as a public servant.” 
    Id. at *12;
    see
    also In re Kinsey, 
    842 So. 2d 77
    (Fla. 2003) (reprimanding and fining judicial candidate,
    in part, for attacking opponent’s handling of cases and presenting herself as pro-police
    and anti-criminal); In re Baker, 
    542 P.2d 701
    (Kan. 1975) (censuring judicial candidate
    for authorizing campaign flyer containing false assertions regarding opponent’s
    retirement eligibility); In re Freeman, 
    995 So. 2d 1197
    (La. 2008) (suspending justice of
    the peace without pay for remainder of term for failing to resign judicial office before
    becoming candidate for non-judicial office); In Matter of Fortinberry, 
    708 N.W.2d 96
    (Mich. 2006) (censuring judicial candidate for falsely accusing opponent of having illicit
    affair with law clerk and asserting that candidate’s wife was thereafter found dead in
    observed that, in Alley, it had expressed “our frustration with the recommended discipline
    in that case, regarding violations similar to the ones we face today, stating, [in Alley], ‘we
    find it difficult to allow one guilty of such egregious conduct to retain the benefits of
    those violations and remain in office.’” 
    Renke, 933 So. 2d at 494
    (quoting 
    Alley, 699 So. 2d at 1370
    ). Thus, in Renke, the court stated: “Today we make clear that those
    warnings cannot be ignored by those who seek the trust of the public to place them in
    judicial office.” 
    Renke, 933 So. 2d at 495
    .
    58
    home); In re Burick, 
    705 N.E.2d 422
    (Ohio 1999) (reprimanding and fining judicial
    candidate,    in   part,   for   misrepresenting   facts   about   opponent   in   campaign
    communications); 
    Hildebrandt, 675 N.E.2d at 892
    (suspending judicial candidate for six
    months, with suspension stayed, and placing on probation for six months subject to
    candidate’s compliance with terms of order, including public apology, for falsely
    accusing opponent of running for judge and for Congress).
    3. Precedential Analysis of Violations of Rules of Professional Conduct
    Our analysis of Judge-Elect Callaghan’s violation of the Rules of
    Professional Conduct is also guided by our prior decisions of appropriate discipline of
    attorneys for false statements. In Committee on Legal Ethics of West Virginia State Bar
    v. Farber, 
    185 W. Va. 522
    , 
    408 S.E.2d 274
    (1991), this Court suspended an attorney for
    three months, with readmission conditioned upon having a supervising lawyer for a
    period of two years. The attorney had misrepresented facts in a motion to disqualify a
    circuit judge and had made false accusations against the judge. 185 W.Va. at 
    525, 408 S.E.2d at 277
    . Similarly, in Lawyer Disciplinary Board v. Turgeon, 210 W.Va. 181, 
    557 S.E.2d 235
    (2000), this Court suspended a lawyer for two years, in part, for falsely
    accusing a judge of manufacturing evidence and cooperating with the prosecution against
    a client. In Hall, this Court suspended an attorney for three months for falsely accusing
    an Administrative Law Judge of racial bias and unethical behavior. 
    234 W. Va. 298
    , 
    765 S.E.2d 187
    .
    59
    The discussion of such violations by other jurisdictions is also instructive.
    See In re Becker, 
    620 N.E.2d 691
    (Ind. 1993) (suspending attorney thirty days for false
    claims against judge); In re Ireland, 
    276 P.3d 762
    (Kan. 2012) (suspending lawyer two
    years for accusing judge of improper sexual behavior during mediation); Kentucky Bar
    Assoc. v. Waller, 
    929 S.W.2d 181
    (Ky. 1996) (suspending lawyer six months for calling
    judge lying incompetent ---hole); In re Mire, 
    197 So. 3d 656
    (La. 2016) (suspending
    lawyer one year and one day with six months deferred by two years’ probation for saying
    judge was incompetent); In re McCool, 
    172 So. 3d 1058
    (La. 2015) (disbarring lawyer for
    orchestrating media campaign based on false or misleading information in effort to
    intimidate judge); Disciplinary Action Against Graham, 
    453 N.W.2d 313
    (Minn. 1990)
    (suspending lawyer sixty days for accusing judge, magistrate, and attorneys of
    conspiracy); Mississippi Bar v. Lumumba, 
    912 So. 2d 871
    (Miss. 2005) (suspending
    lawyer six months for saying judge had temperament of barbarian); Disciplinary Counsel
    v. Shimko, 
    983 N.E.2d 1300
    (Ohio 2012) (imposing one year stayed suspension on
    lawyer who repeatedly questioned judge’s impartiality); Moseley v. Virginia State Bar,
    
    694 S.E.2d 586
    (Va. 2010) (suspending lawyer six months, in part, for making false
    comments about judge).
    4. Sanctions for Judge-Elect Callaghan’s Violations
    In this Court’s analysis of the present matter and our determination of
    appropriate sanction, we recognize the limited precisely comparable precedent. Based
    upon our review of numerous infractions involving assertions of false statements by
    60
    judges and attorneys, however, we find it imperative to consider that Judge-Elect
    Callaghan did not simply misrepresent himself or issues such as his own qualifications or
    endorsements, his professional competence, or his campaign’s monetary contributions.
    Rather, he directly and methodically targeted an opponent with fabricated material and
    disseminated it to the electorate.    The perceived vulnerabilities in the opponent’s
    campaign were exploited, based upon polls and research conducted on behalf of Judge-
    Elect Callaghan and with his approval. As Mr. Heflin explained the strategy, the attempt
    was “to create a piece of - - something humorous and something that would help create
    the theatre of the mind we were looking for.”
    Subsequent to thorough evaluation of this matter, this Court finds clear and
    convincing evidence of the violations set forth by the Board and adopts its
    recommendations, with modification.       For his violation of Rule 4.1(A)(9), Rule
    4.2(A)(1), and Rule 4.2(A)(4) of the Code of Judicial Conduct, we find that Judge-Elect
    Callaghan should be suspended for two years, without pay, from his position as Judge of
    the 28th Judicial Circuit.33 For his violation of Rule 8.2(a) of the Rules of Professional
    Conduct, we find that Judge-Elect Callaghan should be reprimanded.
    33
    The finding of three separate and distinct violations of the Code of Judicial
    Conduct could warrant a three-year suspension under Rule 4.12 of the West Virginia
    Rules of Judicial Disciplinary Procedure. Based upon our assessment of the various
    elements of Judge-Elect Callaghan’s conduct, as well as aggravating and mitigating
    factors, we find a two-year suspension is adequate and warranted by the severity of the
    conduct. We also note that article VIII, section 7 of the West Virginia Constitution
    (continued . . .)
    61
    The imposition of this discipline, both suspension as a judge and reprimand
    as an attorney, is warranted by the severity of Judge-Elect Callaghan’s conduct. The
    Court acknowledges the obligation to “respect and observe the people’s categorical right
    to choose their own judges, and to avoid interfering with that right except for manifest
    violations of the Code of Judicial Conduct.” 
    Turco, 970 P.2d at 740
    . However, we find
    manifest violations have been committed in this case.34 We have also observed “it is
    sometimes appropriate to discipline a judge both as a judge and as a lawyer for the same
    misconduct.” Matter of Troisi, 
    202 W. Va. 390
    , 397, 
    504 S.E.2d 625
    , 632 (1998). This
    precept is artfully explained in In re Mattera, 
    168 A.2d 38
    (N.J. 1961): “A single act of
    misconduct may offend the public interest in a number of areas and call for an
    appropriate remedy as to each hurt. . . . The remedies are not cumulative to vindicate a
    single interest; rather each is designed to deal with a separate need.” 
    Id. at 42.
    As this
    prohibits a circuit court judge from practicing law during his term. See also McDowell v.
    Burnett, 
    75 S.E. 873
    , 878 (S.C. 1912) (suspension is “the mere temporary withdrawal of
    the power to exercise the duties of an office.”).
    34
    The significance of the elevated public position of a judge cannot be overstated.
    “Because their misconduct is undeniably more harmful to the public’s perception of both
    the legal profession and the judiciary as a whole, judges must maintain standards of
    personal and professional care beyond that of regular attorneys.” In re Coffey’s Case,
    
    949 A.2d 102
    , 129 (N.H. 2008). “Without judges who follow the law themselves, the
    authority of the rule of law is compromised.” 
    Id. at 132
    (Galway, J., dissenting). In
    disagreeing with the majority’s decision to impose a three-year suspension for Coffey’s
    fraudulent conveyances and arguing for imposition of an indefinite suspension, the
    dissent posits: “Simply put, when one whose job it is to enforce the law, instead interferes
    with and disregards the law to her own benefit, the public rightfully questions whether
    the judicial system itself is worthy of respect.” 
    Id. at 130
    (Galway, J., dissenting).
    62
    Court has stated: “In cases of judicial misconduct, more than a single interest is
    implicated.” 
    Troisi, 202 W. Va. at 397
    , 504 S.E.2d at 632.35
    Judge-Elect Callaghan’s conduct violated fundamental and solemn
    principles regarding the integrity of the judiciary. 36 His egregious behavior warrants
    substantial discipline.37 While this Court remains mindful that sanctions are not for the
    purpose of punishment, this Court must impose discipline in appropriate measure to
    “instruct the public and all judges, ourselves included, of the importance of the function
    performed by judges in a free society.” Karl, 192 W.Va. at 
    34, 449 S.E.2d at 288
    (internal quotations omitted). Moreover, “[a]ny sanction must be designed to announce
    publicly our recognition that there has been misconduct; it must be sufficient to deter the
    individual being sanctioned from again engaging in such conduct and to prevent others
    from engaging in similar misconduct in the future.” 
    Id. (internal quotations
    omitted).
    We acknowledge Judge-Elect Callaghan’s contention that significant sanctions would
    have “a devastatingly chilling effect on lawyers pondering the idea of running for a
    judicial office.” In that vein, we sincerely expect that these sanctions will indeed have a
    35
    See also Frank D. Wagner, Annotation, Misconduct In Capacity As Judge As
    Basis For Disciplinary Action Against Attorney, 
    57 A.L.R. 3d 1150
    (1974).
    36
    “[H]onesty is the base line and mandatory requirement to serve in the legal
    profession.” Iowa Supreme Ct. Disciplinary Bd. v. McGinness, 
    844 N.W.2d 456
    , 465
    (Iowa 2014) (internal citations omitted).
    37
    If Judge-Elect Callaghan had not been elected to the judicial seat, our
    consideration of the discipline to be imposed under the Rules of Professional Conduct
    may have differed.
    63
    devastatingly chilling effect on lawyers pondering the idea of disseminating falsifications
    for the purpose of attaining an honored position of public trust.
    IV. CONCLUSION
    This Court imposes the following discipline upon Judge-Elect Callaghan:
    1.     Judge-Elect Callaghan is reprimanded for violation of Rule 8.2(a) of
    the Rules of Professional Conduct.
    2.     Judge-Elect Callaghan is forthwith suspended for two years, without
    pay, from his office as judge of the 28th Judicial Circuit, for his violations of Rules
    4.1(A)(9), 4.2(A)(1), and 4.2(A)(4) of the Code of Judicial Conduct.
    3.     Judge-Elect Callaghan is ordered to pay a $5,000 fine per violation
    of the Code of Judicial Conduct, for a total of $15,000 fine.
    4.     Judge-Elect Callaghan is ordered to pay all costs associated with the
    investigation, prosecution, and appeal of the violations proven in these proceedings.
    The Clerk of this Court is ordered to issue the mandate forthwith.
    Suspension without pay and other sanctions ordered.
    It is so Ordered.
    64